{"id":98134,"date":"2019-09-01T23:20:44","date_gmt":"2019-09-01T20:20:44","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=98134"},"modified":"2019-09-01T23:20:44","modified_gmt":"2019-09-01T20:20:44","slug":"total-oil-turkiye-5-uluslararasi-odule-birden-layik-goruldu","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/total-oil-turkiye-5-uluslararasi-odule-birden-layik-goruldu\/","title":{"rendered":"(Turkish) ’TOTAL Oil T\u00fcrkiye’ 5 Uluslararas\u0131 \u00d6d\u00fcle Birden Lay\u0131k G\u00f6r\u00fcld\u00fc"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

Total Oil T\u00fcrkiye, 2002 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze d\u00fczenlenen ve d\u00fcnyan\u0131n en sayg\u0131n \u00f6d\u00fcl organizasyonlar\u0131ndan biri olan Stevie Uluslararas\u0131 \u0130\u015f\u00a0\u00d6d\u00fclleri’nde 2 ayr\u0131 projesi ile 2 Alt\u0131n, 1 G\u00fcm\u00fc\u015f, 2 Bronz olmak \u00fczere\u00a0 toplam 5 \u00f6d\u00fcl birden kazand\u0131.\u00a0“\u0130ki Elin Enerjisi\u00a0G\u00fczel” ve “T\u00fcrkiye’nin Enerjisi G\u00fczel” projeleriyle kat\u0131ld\u0131\u011f\u0131 her kategoride \u00f6d\u00fcl kazanan Total Oil T\u00fcrkiye, Kurumsal Sosyal Sorumluluk ve Marka Yenileme alanlar\u0131nda birinci se\u00e7ilerek “Alt\u0131n Stevie”\u00a0 \u00f6d\u00fcllerinin sahibi oldu.<\/strong><\/h1>\n

Total Oil T\u00fcrkiye’nin 2018 y\u0131l\u0131nda hayata ge\u00e7irdi\u011fi, i\u015fitme engellilere y\u00f6nelik “\u0130ki Elin Enerjisi G\u00fczel” projesi, Topluluk\u00a0\u0130leti\u015fimi alan\u0131nda “Y\u0131l\u0131n PR ve \u0130leti\u015fim Kampanyas\u0131” se\u00e7ildi ve Alt\u0131n\u00a0Stevie \u00d6d\u00fcl\u00fc kazanmaya lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n

\"\"“\u0130ki Elin Enerjisi G\u00fczel” projesi ayr\u0131ca j\u00fcri taraf\u0131ndan Kurumsal\u00a0Sosyal Sorumluluk alan\u0131nda Y\u0131l\u0131n PR ve \u0130leti\u015fim Kampanyas\u0131 kategorisinde G\u00fcm\u00fc\u015f Stevie \u00d6d\u00fcl\u00fc kazand\u0131.\u00a0Proje ayr\u0131ca, Kurumsal Sosyal Sorumluluk Video kategorisinde Bronz \u00f6d\u00fcle de lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n

“\u0130ki Elin Enerjisi G\u00fczel” projesiyle akaryak\u0131t sekt\u00f6r\u00fcnde bir ilke imza atan Total Oil T\u00fcrkiye, bug\u00fcn\u00a0 T\u00fcrkiye \u00e7ap\u0131nda bayi a\u011f\u0131n\u0131n\u00a0% 25’inde, 250’den fazla \u00f6n saha sat\u0131\u015f g\u00f6revlisi ile i\u015faret dilinde hizmet veriyor. Projenin ba\u015flang\u0131c\u0131ndan bu yana g\u00fcnde ortalama 1500 i\u015fitme engelliye Total istasyonlar\u0131nda hizmet veren marka, y\u0131l sonuna\u00a0 kadar 127 olan istasyon say\u0131s\u0131n\u0131 150’ye \u00e7\u0131karmak ve i\u015fitme engellilerin % 80’ine hizmet verebilir hale gelmeyi hedefliyor.<\/p>\n

Total Oil T\u00fcrkiye’nin Alt\u0131n Stevie \u00d6d\u00fcl\u00fc kazanan di\u011fer projesi ise\u00a02018 Aral\u0131k ay\u0131nda hayata ge\u00e7irilen “T\u00fcrkiye’nin Enerjisi G\u00fczel” imaj\u00a0 kampanyas\u0131 oldu.\u00a0“Marka Yenileme \/ Rebranding” kategorisinde birinci se\u00e7ilen ve\u00a0Alt\u0131n Stevie \u00d6d\u00fcl\u00fc kazanan kampanya, Total markas\u0131n\u0131n yenilenme s\u00fcrecini temsil ediyor. Kampanyan\u0131n A\u011fustos 2018’de yay\u0131na giren\u00a0 reklam filmi sonras\u0131 yap\u0131lan ara\u015ft\u0131rmalar da, markan\u0131n alg\u0131 skorlar\u0131n\u0131n tamamen y\u00fckselen bir grafikte oldu\u011funu g\u00f6steriyor.\u00a0Ara\u015ft\u0131rma sonu\u00e7lar\u0131na g\u00f6re, markay\u0131 en az bir kez kullanma oran\u0131\u00a0y\u00fczde 31’den y\u00fczde 47’ye \u00e7\u0131karak +y\u00fczde 52 oran\u0131nda art\u0131\u015f sa\u011fland\u0131. “Hizmet almaktan gurur duyaca\u011f\u0131m bir markad\u0131r” alg\u0131 skoru ise tam 3 kat artarak,\u00a0 kampanyan\u0131n ba\u015far\u0131s\u0131n\u0131 do\u011frulad\u0131.<\/p>\n

Total Oil T\u00fcrkiye “T\u00fcrkiye’nin Enerjisi G\u00fczel” projesiyle ayr\u0131ca,\u00a0“Y\u0131l\u0131n Pazarlama Kampanyas\u0131 – Otomotiv kategorisinde Bronz Stevie\u00a0\u00d6d\u00fcl\u00fc’ne de lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n

2002 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze uluslararas\u0131 \u015firket ve organizasyonlar\u0131 \u00f6d\u00fcllendiren Stevie \u00d6d\u00fclleri, d\u00fcnyan\u0131n en sayg\u0131n i\u015f \u00f6d\u00fclleri aras\u0131nda yer al\u0131rken 7 farkl\u0131 alanda d\u00fczenlenen Stevie Uluslararas\u0131 \u0130\u015f\u00a0\u00d6d\u00fclleri’ne bu y\u0131l 74 farkl\u0131 \u00fclkeden 4000’in \u00fczerinde ba\u015fvuru yap\u0131ld\u0131. \u00d6d\u00fcl alacak kurum ve y\u00f6neticilerin belirlenmesi i\u00e7in t\u00fcm d\u00fcnyadan\u00a0250’nin \u00fczerinde \u00fcst d\u00fczey y\u00f6netici j\u00fcri olarak de\u011ferlendirmelerde\u00a0 bulundu. Stevie Uluslararas\u0131 \u0130\u015f \u00d6d\u00fclleri, 19 Ekim 2019<\/strong>‘da Viyana’da d\u00fczenlenecek \u00f6d\u00fcl t\u00f6reninde<\/strong> sahiplerini bulacak.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Total Oil T\u00fcrkiye, 2002 y\u0131l\u0131ndan g\u00fcn\u00fcm\u00fcze d\u00fczenlenen ve d\u00fcnyan\u0131n en sayg\u0131n \u00f6d\u00fcl organizasyonlar\u0131ndan biri olan Stevie Uluslararas\u0131 \u0130\u015f\u00a0\u00d6d\u00fclleri’nde 2 ayr\u0131 projesi ile […]<\/p>\n","protected":false},"author":1,"featured_media":98138,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,44],"tags":[55966,52407,55964,55967,11525,5240,53153,36942,55963,41525,55969,38341,55965,55962,3758,55968],"views":388,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/98134"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=98134"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/98134\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/98138"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=98134"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=98134"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=98134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}