{"id":97497,"date":"2019-08-21T14:38:34","date_gmt":"2019-08-21T11:38:34","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=97497"},"modified":"2019-08-21T14:38:34","modified_gmt":"2019-08-21T11:38:34","slug":"aydinlatmada-ilham-veren-projeler-istanbullight-3-aydinlatma-zirvesinde","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/aydinlatmada-ilham-veren-projeler-istanbullight-3-aydinlatma-zirvesinde\/","title":{"rendered":"(Turkish) Ayd\u0131nlatmada \u0130lham Veren Projeler, ‘\u0130stanbulLight 3. Ayd\u0131nlatma Zirvesi’nde!"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

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Antik \u00e7a\u011fda Antakya\u2019da d\u00fcnyan\u0131n \u0131\u015f\u0131kland\u0131r\u0131lan ilk caddesine sahip olan \u00fclkemiz,\u00a0 20-21 Eyl\u00fcl\u2019de IstanbulLight fuar\u0131 kapsam\u0131nda d\u00fczenlenecek olan 3. Ayd\u0131nlatma Tasar\u0131m Zirvesi\u2019nde d\u00fcnyaca \u00fcnl\u00fc ayd\u0131nlatma tasar\u0131mc\u0131lar\u0131n\u0131 a\u011f\u0131rlayacak. Zirve\u2019de ayd\u0131nlatma tasar\u0131m\u0131na dair ilham veren proje deneyimleri payla\u015f\u0131lacak. <\/strong><\/h1>\n

K\u00fc\u00e7\u00fck bir d\u00fckkan, devasa bir al\u0131\u015fveri\u015f merkezi, ev, ofis, m\u00fcze ya da havaalan\u0131, d\u00fcnyan\u0131n neresinde olursa olsun, kim i\u00e7in tasarlan\u0131rsa tasarlans\u0131nlar ayd\u0131nlatmaya ihtiya\u00e7 duyar. \u00c7\u00fcnk\u00fc \u0131\u015f\u0131k, g\u00f6rmek i\u00e7in bir ihtiya\u00e7 oldu\u011fu kadar bir mekan\u0131n nas\u0131l deneyimlenece\u011fini belirleyen, ayn\u0131 zamanda ona estetik bir \"\"g\u00f6rsellik de katan \u00f6nemli bir g\u00fc\u00e7t\u00fcr. \u0130nsano\u011flunun ate\u015f yakarak \u0131s\u0131nma, \u0131\u015f\u0131k elde etme, vah\u015fi hayvanlardan korunma gibi ama\u00e7larla ba\u015flad\u0131\u011f\u0131 ayd\u0131nlanma ser\u00fcveni, g\u00fcn\u00fcm\u00fcz teknolojisinde mimari tasar\u0131mlarla b\u00fct\u00fcnle\u015fen, ona anlam katan, mekanda vurgulanamak istenenleri \u00f6n plana \u00e7\u0131kar\u0131p saklanmak istenilenleri kamufle eden bir sanata d\u00f6n\u00fc\u015ft\u00fc.<\/p>\n

Ayd\u0131nlatma tasar\u0131m\u0131n\u0131n gelece\u011fi, geli\u015fen teknolojilerin \u0131\u015f\u0131\u011f\u0131nda geleneksel \u00e7\u00f6z\u00fcmleri geride b\u0131rakarak ak\u0131ll\u0131, tasarruflu ve mekanlar\u0131n dekorasyonuna veya mimarisine katk\u0131da bulunan ak\u0131ll\u0131 ayd\u0131nlatma sistemlerine evrilmeye devam ediyor. Teknolojinin tasar\u0131mla birle\u015fiminden do\u011fan ayd\u0131nlatma tasar\u0131m\u0131 ise \u00fclkemizde de d\u00fcnyada oldu\u011fu gibi bir meslek olarak yayg\u0131nla\u015f\u0131yor. D\u00fcnyayla rekabet g\u00fcc\u00fcn\u00fc artt\u0131rmay\u0131 hedefleyen \u00fclkemiz ise son d\u00f6nemde y\u00fcksek katma de\u011ferli \u00fcretimi hedefleyerek \u00f6zellikli ve \u00f6zel sipari\u015f \u00fcretimlere a\u011f\u0131rl\u0131k veriyor.<\/p>\n

Ayd\u0131nlatma Tasar\u0131m\u0131nda \u0130lham Verici Projeler, 3. IstanbulLight Ayd\u0131nlatma Tasar\u0131m Zirvesi\u2019nde konu\u015fulacak<\/strong><\/h2>\n

Antik \u00e7a\u011fda Antakya\u2019da d\u00fcnyan\u0131n \u0131\u015f\u0131kland\u0131r\u0131lan ilk caddesine sahip olan \u00fclkemiz,\u00a0 20-21 Eyl\u00fcl\u2019de IstanbulLight fuar\u0131 kapsam\u0131nda d\u00fczenlenecek \u00a0Ayd\u0131nlatma Tasar\u0131m Zirvesi\u2019nde d\u00fcnyaca \u00fcnl\u00fc ayd\u0131nlatma tasar\u0131mc\u0131lar\u0131n\u0131 a\u011f\u0131rlayacak. \u0130stanbul Fuar Merkezi\u2019nde yap\u0131lacak IstanbulLight, 12. Uluslararas\u0131 Ayd\u0131nlatma & Elektrik Malzemeleri Fuar\u0131 ve Kongresi ev sahipli\u011finde d\u00fczenlenen Zirve\u2019ye; Jason Bruges Studio, Liz West Studio, ONOFF Ayd\u0131nlatma, LAB.1, Arup, ZKLD Light Studio, Sevenlights, PLANLUX, MCC Ayd\u0131nlatma, NA Light Style, SLD Studio, Dark Source, Steensen Varming \u2013 UTS, The Lighting Institute ve A\u011fustos Teknoloji gibi firmalardan ayd\u0131nlatma tasar\u0131mc\u0131lar\u0131 ve profesyonelleri konu\u015fmac\u0131 olarak a\u011f\u0131rlayacak. Zirve\u2019de ayd\u0131nlatmada tasar\u0131m\u0131ndaki son trendler, \u00a0ilham verici projeler ve tasar\u0131mda yeni yakla\u015f\u0131mlar ele al\u0131nacak.<\/p>\n

\u0130ngiliz tasar\u0131mc\u0131 Jason Bruges, kentsel \u00f6l\u00e7ekteki robotik m\u00fcdahalelere ili\u015fkin son ara\u015ft\u0131rmas\u0131n\u0131 payla\u015facak<\/strong><\/h2>\n

Eserlerinde mimariyi, etkile\u015fimli tasar\u0131mlar\u0131yla birle\u015ftirirken manzaray\u0131, zamana dayal\u0131 m\u00fcdahaleleri ve dinamik uzamsal deneyimleri ke\u015ffetmek i\u00e7in ileri teknoloji, karma medya paletinden faydalanan Londral\u0131 Sanat\u00e7\u0131 Jason Bruges<\/strong>, Ayd\u0131nlatma Tasar\u0131m Zirvesinde ilgi \u00e7ekecek konu\u015fmac\u0131lar aras\u0131nda yer al\u0131yor. Bruges, \u201cYakla\u015fan Yeni Mekansal Deneyimler\u201d ba\u015fl\u0131kl\u0131 sunumunda kentsel \u00f6l\u00e7ekteki robotik m\u00fcdahalelerine ili\u015fkin son yapt\u0131\u011f\u0131 ara\u015ft\u0131rmalardan baz\u0131lar\u0131 da dahil olmak \u00fczere Jason Bruges<\/strong> Studio<\/strong>\u2019nun \u00e7e\u015fitli proje ve s\u00fcre\u00e7lerine y\u00f6nelik bir sunum yapacak. Son projeleri aras\u0131nda Londra\u2019daki Do\u011fal Tarih M\u00fczesindeki Karanl\u0131ktaki Ya\u015fam ekspozisyonuna ili\u015fkin kapsaml\u0131 deneyimleri ile Texas\u2019taki Dallas Love Field Havaliman\u0131 i\u00e7in etkile\u015fimli dijital tente bulunan John Bruges, 2020 Olimpiyatlar\u0131yla ayn\u0131 zamanda Tokyo\u2019da ger\u00e7ekle\u015ftirilecek heyecan verici yeni bir projede g\u00f6rev alacak.<\/p>\n

Sanat\u00e7\u0131 Liz West, <\/strong>eserlerinde izleyicide co\u015fkun bir duyusal fark\u0131ndal\u0131k yaratmay\u0131 ama\u00e7l\u0131yor<\/strong><\/h2>\n

Sahaya \u00f6zg\u00fc enstalasyonlar, heykeller ve duvar bazl\u0131 sanat eserlerini i\u00e7eren geni\u015f yelpazede sanat eserleri \u00fcreten Liz West<\/strong>, ayd\u0131nl\u0131k renklerle parlak \u0131\u015f\u0131klar\u0131 kar\u0131\u015ft\u0131ran canl\u0131 ortamlar yaratan bir sanat\u00e7\u0131. Zirvede \u201c Renk Alg\u0131n\u0131z\u201d ba\u015fl\u0131kl\u0131 \u00e7ok \u00f6zel bir sunum yapacak olan Liz West Studio<\/strong>\u2019nun kurucusu \u0130ngiliz sanat\u00e7\u0131, eserlerinde izleyicide co\u015fkun bir duyusal fark\u0131ndal\u0131k yaratmay\u0131 ama\u00e7l\u0131yor. West, renge kar\u015f\u0131 g\u00f6sterilen psikolojik ve fiziksel tepkilerin nas\u0131l uyar\u0131ld\u0131\u011f\u0131 ile ilgilenirken, renklerle oynayarak uzamsal d\u00fczenlerini yo\u011funlu\u011funu ve kompozisyonunu ortaya koyuyor. Sanat\u00e7\u0131n\u0131n Piccadilly\u2019deki tarihi Fortnum & Mason ma\u011fazas\u0131n\u0131n avlusunda 150 iskelet-\u00e7er\u00e7eve k\u00fcp\u00fcn as\u0131l\u0131 olarak d\u00fczenlenmi\u015f Iri-Descent eseri, son d\u00f6nemde tasar\u0131m d\u00fcnyas\u0131nda ilgi toplayan eserler aras\u0131nda yer al\u0131yor.<\/p>\n

M\u00fcze ayd\u0131nlatma projelerinin gelece\u011fi nereye gidiyor?<\/strong><\/h2>\n

Genelde b\u00fcy\u00fck devasa mekanlar olan m\u00fczeler hem yap\u0131lar\u0131 hem de i\u00e7lerinde bar\u0131nd\u0131rd\u0131klar\u0131 eserler ile \u00e7ok \u00f6zel ayd\u0131nlatmalara sahiptirler. SLD Studio<\/strong>\u2019nun kurucular\u0131 ve tasar\u0131mc\u0131lar\u0131 Duygu \u00c7ak\u0131r<\/strong> ve G\u00fcrden G\u00fcr<\/strong>, 2019 y\u0131l\u0131 sonunda ziyarete a\u00e7\u0131lacak \u201cAntrepo 5 – MSGS\u00dc \u0130stanbul Resim ve Heykel M\u00fczesi\u201d<\/strong> projesinden hareketle sergileme ayd\u0131nlatma tasar\u0131m\u0131 alan\u0131ndaki deneyimlerini ve devam eden m\u00fcze projelerini anlatacaklar. St\u00fcdyonun bug\u00fcne kadar ger\u00e7ekle\u015ftirdi\u011fi ve devam eden projeleri aras\u0131nda Dalaman Havaliman\u0131 Yeni D\u0131\u015f Hatlar Terminali, T.C. Ulan Bator B\u00fcy\u00fckel\u00e7ili\u011fi, \u00c7imta\u015f Y\u00f6netim Binas\u0131, Quasar \u0130stanbul ve Torun Center \u00c7ok Ama\u00e7l\u0131 Kompleksi, ODT\u00dc Ara\u015ft\u0131rma Park\u0131, Manisa B\u00fcy\u00fck\u015fehir Belediyesi Ofis ve K\u00fclt\u00fcr Park\u0131, \u0130BB \u0130stanbul Kent M\u00fczesi, MSGS\u00dc Antrepo 5 Resim ve Heykel M\u00fczesi gibi projeler yer al\u0131yor.<\/p>\n

I\u015f\u0131\u011fa dair ilham verici bir yolculu\u011fa \u00e7\u0131kmaya haz\u0131r m\u0131s\u0131n\u0131z?<\/strong><\/h2>\n

T\u00fcrkiye’de do\u011fup b\u00fcy\u00fcm\u00fc\u015f ve \u015fu anda Sydney’de hayat\u0131n\u0131 s\u00fcrd\u00fcrmekte olan tasar\u0131mc\u0131, sanat\u00e7\u0131 ve akademisyen Emrah Baki Ula\u015f<\/strong>, \u0131\u015f\u0131\u011f\u0131n sanatta, mimaride, tarihi mekanlar ve \u015fehir planlamada kullan\u0131m\u0131 \u00fczerine otorite kabul ediliyor. Y\u00fczlerce ayd\u0131nlatma projesine liderlik eden ve bir \u00e7ok \u00f6d\u00fcl kazanan sanat\u00e7\u0131, Sydney Teknoloji \u00dcniversitesi’nde \u00f6\u011fretim \u00fcyesi ve ayn\u0131 zamanda Alan\u0131nda sayg\u0131n bir firma olan Steensen Varming<\/strong>\u2019in ortaklar\u0131ndan biri. Ayd\u0131nlatma tasar\u0131m\u0131na \u00f6zele\u015ftirel ve felsefi yakla\u015f\u0131mlar\u0131yla tan\u0131nan Emrah Baki Ula\u015f, “I\u015f\u0131k hakk\u0131nda…”<\/strong> ba\u015fl\u0131kl\u0131 sunumuyla, kat\u0131l\u0131mc\u0131lar\u0131 do\u011fadan teknolojiye, evrimden y\u0131k\u0131ma ve ger\u00e7eklikten ill\u00fczyonlara, \u0131\u015f\u0131\u011f\u0131n etraf\u0131m\u0131zdaki her \u015feyle nas\u0131l bir ba\u011flant\u0131s\u0131 oldu\u011funa dair ilham verici bir yolculu\u011fa \u00e7\u0131karacak.<\/p>\n

Asl\u0131nda g\u00fcnd\u00fcz i\u00e7in tasarlanm\u0131\u015f kentsel mekanlar, geceye nas\u0131l adapte oluyor? <\/strong><\/h2>\n

Art\u0131k kentler g\u00fcnd\u00fcz\u00fcn \u00f6tesinde geceleri de aktif durumda. Peki asl\u0131nda g\u00fcnd\u00fcz i\u00e7in tasarlanm\u0131\u015f kentsel mekanlar geceye nas\u0131l adapte oluyor? Londra merkezli ve 35 \u00fclkede 92 ofis ve 14 binden fazla \u00e7al\u0131\u015fan\u0131 bulunan mimarl\u0131k, plan ve m\u00fchendislik hizmetleri \u015firketi ARUP\u2019un \u0130stanbul Ofisi<\/strong>\u2019ni y\u00f6neten tasar\u0131mc\u0131 \u015eebnem Gemalmaz<\/strong>, kentsel ayd\u0131nlatma konusunda uzman.\u00a0 Y\u0131ld\u0131z Teknik ve \u0130sve\u00e7 Kraliyet \u00fcniversitelerinde kentsel ayd\u0131nlatma \u00fczerine y\u00fcksek lisans yapan sanat\u00e7\u0131, Stockholm Belediyesi b\u00fcnyesinde Stockholm Ayd\u0131nlatma Master plan\u0131 \u00f6ncesi \u00e7al\u0131\u015fmalar\u0131na y\u00f6n veren iki kentsel \u00f6l\u00e7ekli projenin y\u00fcr\u00fct\u00fcc\u00fcl\u00fc\u011f\u00fcn\u00fc ger\u00e7ekle\u015ftirdi. \u015eebnem Gemalmaz, \u201cG\u00f6r\u00fcnenin \u00d6tesinde: Kentler ve Ayd\u0131nlatma\u201d<\/strong> ba\u015fl\u0131kl\u0131 sunumuyla \u015fehir planc\u0131s\u0131 ve ayd\u0131nlatma tasar\u0131mc\u0131s\u0131 g\u00f6z\u00fcyle, ge\u00e7mi\u015ften g\u00fcn\u00fcm\u00fcze gece kentleri ve bir ara\u00e7 olarak ayd\u0131nlatma masterplanlar\u0131 ile beraberinde ortaya \u00e7\u0131kan yeni tan\u0131m ve kavramlara de\u011finecek.<\/p>\n

Ayd\u0131nlatma Tasar\u0131m\u0131 marka de\u011ferini artt\u0131r\u0131r m\u0131? <\/strong><\/h2>\n

Ayd\u0131nlatma Tasar\u0131m Zirvesi\u2019ne Planlux Ayd\u0131nlatma Tasar\u0131m\u0131<\/strong>\u2019ndan kat\u0131lan tasar\u0131mc\u0131 Ba\u015fak Okay Tekir<\/strong>, otel, al\u0131\u015fveri\u015f merkezi, an\u0131t, ofis, sinema, spor salonu gibi de\u011fi\u015fik i\u00e7eriklere sahip bir\u00e7ok projede tecr\u00fcbe sahibi. \u00d6zellikle tasar\u0131m geli\u015ftirme ve proje y\u00f6netimi konular\u0131nda uzman olan k\u0131demli ayd\u0131nlatma tasar\u0131mc\u0131s\u0131, T\u00fcrkiye\u2019nin pek \u00e7ok \u015fehrinde bulunan ve \u201cherkes\u201d i\u00e7in tasarlanm\u0131\u015f bir sa\u011fl\u0131k kul\u00fcb\u00fc konsepti olan MACFit projesine ayd\u0131nlatma tasar\u0131mc\u0131s\u0131 olarak dahil olarak, ayd\u0131nlatma tasar\u0131m\u0131n\u0131n, markan\u0131n \u00f6nemli bir par\u00e7as\u0131 olmas\u0131n\u0131 sa\u011flam\u0131\u015f. Ayd\u0131nlatma Tasar\u0131m Zirvesi\u2019nin ilk g\u00fcn\u00fcnde ger\u00e7ekle\u015fecek \u201cMACFit Spor Salonlar\u0131: Kurumsal Kimlik Olarak Ayd\u0131nlatma Tasar\u0131m\u0131\u201d<\/strong> sunumuyla Ba\u015fak Okay Tekir, h\u0131zl\u0131 proje tasar\u0131m s\u00fcre\u00e7leri ve d\u00fc\u015f\u00fck b\u00fct\u00e7e gereksinimlerine ra\u011fmen, temel ayd\u0131nlatma kalitesi ihtiya\u00e7lar\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulunduran ve pratik \u00e7\u00f6z\u00fcm yollar\u0131 izleyen s\u00fcrd\u00fcr\u00fclebilir bir ayd\u0131nlatma \u015femas\u0131 detaylar\u0131n\u0131 ve deneyimlerini payla\u015facak.<\/p>\n

Ayd\u0131nlatma tasar\u0131m\u0131 nas\u0131l tan\u0131nm\u0131\u015f bir meslek haline gelir? <\/strong><\/h2>\n

Do\u011fu ve Afrika i\u00e7in OSRAM<\/strong>‘\u0131n \u00f6nde gelen Dinamik Ayd\u0131nlatma \u0130\u015fleri b\u00f6l\u00fcm\u00fcndeki mevcut rol\u00fcyle birlikte gelecekteki d\u00fczenlemelerin \u015fekillendirilmesinde MELA ile birlikte \u00e7al\u0131\u015fan Yenal G\u00fcl<\/strong>, kendini diplomat, giri\u015fimci, m\u00fchendis ve lider olarak tan\u0131m\u0131yor. Nihai hedefi ayd\u0131nlatma tasar\u0131m\u0131n\u0131 tan\u0131nm\u0131\u015f bir meslek haline getirmek olan Yenal, Zirvede Orta Do\u011fu ve Afrika’daki \u0130lk Ayd\u0131nlatma Tasar\u0131m Okulu olan Ayd\u0131nlatma Enstit\u00fcs\u00fc<\/strong> arac\u0131l\u0131\u011f\u0131yla, ayd\u0131nlatma okuryazarl\u0131\u011f\u0131n\u0131 artt\u0131rmak, sekt\u00f6rdeki t\u00fcm profesyonellerin pazar\u0131n\u0131 \u00fcreticiden tasar\u0131mc\u0131ya y\u00fckseltmek i\u00e7in yapmakta olduklar\u0131 \u00e7al\u0131\u015fmalar\u0131 anlatacak. \u00a0Otel ayd\u0131nlatmas\u0131 nas\u0131l olmal\u0131? <\/strong>\u0130\u015f ya da tatil ama\u00e7l\u0131 olarak k\u0131sa ya da uzun seyahat ediyoruz. Ama\u00e7lar ve gezginler \u00e7e\u015fitlendik\u00e7e do\u011fal olarak mimari tasar\u0131m, \u00e7\u00f6z\u00fcm ve kurgu da bu parametreler ile de\u011fi\u015fiyor. Ve elbette tatil i\u00e7in tasarlanan bir otel ile \u015fehrin merkezinde i\u015f i\u00e7in tasarlanan bir otelin mimari tasar\u0131m\u0131 da ayd\u0131nlatmas\u0131 da birbirine benzemiyor. Tasar\u0131mc\u0131l\u0131\u011f\u0131n firmalara ba\u011fl\u0131 kalmadan yap\u0131lmas\u0131 gerekti\u011fi fikri ile Marka Ba\u011f\u0131ms\u0131z Ayd\u0131nlatma Tasar\u0131m\u0131 ama\u00e7l\u0131 ilk ofisin kurulmas\u0131nda \u00f6nc\u00fcl\u00fck eden NA Light Style<\/strong>\u2019\u0131n kurucusu Nergiz Arifo\u011flu<\/strong>, Ayd\u0131nlatma Zirvesi\u2019nde \u201cOtel, Mimari ve Ayd\u0131nlatma Tasar\u0131mc\u0131s\u0131\u201d <\/strong>sunumunda son d\u00f6nemde tasar\u0131mc\u0131 olarak yer ald\u0131\u011f\u0131 otel projeleri \u00fczerinden, otel, konaklama ve \u0131\u015f\u0131k etkile\u015fimi \u00fczerine d\u00fc\u015f\u00fcncelerini ve tecr\u00fcbelerini payla\u015f\u0131yor. Nergizo\u011flu, Ayd\u0131nlatma T\u00fcrk Milli Komitesi<\/strong>\u2019nde, Y\u00f6netim Kurulu \u00dcyesi olarak t\u00fcm faaliyetlerde aktif olarak g\u00f6rev al\u0131yor. \u00a0\u0130nsan Odakl\u0131 Ayd\u0131nlatma: Pazarlama m\u0131 yoksa ger\u00e7ek mi? <\/strong>Ayd\u0131nlatma Tasar\u0131m\u0131 Avukat\u0131\u200b ve Endu\u0308stri mu\u0308hendisi ko\u0308kenli Emre G\u00fcne\u015f<\/strong>, Tu\u0308rkiye\u2019de ayd\u0131nlatma tasar\u0131m\u0131 alan\u0131nda gerc\u0327ekles\u0327en bir c\u0327ok ilkte insiyatifi bulunan bir isim. 2005 y\u0131l\u0131nda o d\u00f6nemde T\u00fcrkiye\u2019nin ilk ve tek mimari ayd\u0131nlatma tasar\u0131m\u0131 dergisi PLD T\u00fcrkiye<\/strong>\u2019nin yay\u0131nlanma su\u0308recinde yer alan ve halen Genel Yay\u0131n Y\u00f6netmenli\u011fini y\u00fcr\u00fcten G\u00fcne\u015f, inovatif ayd\u0131nlatma teknolojilerini Tu\u0308rkiye pazar\u0131 ile tan\u0131s\u0327t\u0131ran A\u011fustos Teknoloji\u2019nin kurucusu. LIGMAN <\/strong>markas\u0131n\u0131n du\u0308nya c\u0327ap\u0131nda is\u0327 gelis\u0327tirme direkto\u0308ru\u0308 go\u0308revini u\u0308stlenen Emre G\u00fcne\u015f, T\u00fcrkiye\u2019de mimari ayd\u0131nlatma tasar\u0131m\u0131n\u0131n bir meslek olarak kabul g\u00f6rmesine, sekt\u00f6r\u00fcn niteli\u011finin y\u00fckselmesine y\u00f6nelik katk\u0131lar\u0131yla tan\u0131yor. G\u00fcne\u015f, IstanbulLight kapsam\u0131nda d\u00fczenlenen Ayd\u0131nlatma Zirvesi\u2019nde \u0131\u015f\u0131k ile sa\u011fl\u0131k aras\u0131ndaki ili\u015fkiyi bilimin bulgular\u0131 ile tan\u0131mlayacak ve sekt\u00f6r\u00fcn cevab\u0131n\u0131 arad\u0131\u011f\u0131 soru olan “\u0130nsan Odakl\u0131 Ayd\u0131nlatma: Pazarlama m\u0131 Yoksa Ger\u00e7ek mi?<\/strong> Sorusunun cevab\u0131na odaklanacak.\u00a0Tarihi yap\u0131lar, ayd\u0131nlatma projeleriyle eski g\u00f6rkemli g\u00fcnlerine d\u00f6n\u00fcyor<\/strong>Tarihi yap\u0131lar, ayd\u0131nlatma tasar\u0131mc\u0131lar\u0131n\u0131n elleriyle yeniden hayat buluyor, eski g\u00f6rkemli g\u00fcnlerine d\u00f6n\u00fcyor. Koruma ve restorasyon ba\u015fl\u0131\u011f\u0131nda tarihi yap\u0131lar\u0131n mevcut durumlar\u0131, \u00f6nemi ve ihtiya\u00e7lar\u0131 tasar\u0131m s\u00fcre\u00e7lerini ve \u00e7\u00f6z\u00fcmlerini farkl\u0131la\u015ft\u0131r\u0131yor. T\u00fcrkiye\u2019de ve Almanya\u2019da \u00e7e\u015fitli projelerde g\u00f6rev alan Seven Lights<\/strong> \u2018tan Seda Sezen<\/strong>, “Ayd\u0131nlatma masterplan\u0131 perspektifinden tarihi eser ayd\u0131nlatmalar\u0131”<\/strong> sunumunda stanbul\u2019daki farkl\u0131 \u00f6l\u00e7ek ve tipteki tarihi yap\u0131lar\u0131n ayd\u0131nlatma tasar\u0131m\u0131 s\u00fcre\u00e7lerini kar\u015f\u0131la\u015ft\u0131racak ve tecr\u00fcbelerini payla\u015facak.<\/p>\n

\u0130nsano\u011flu varolu\u015funun hi\u00e7 bir evresinde geceye bug\u00fcn ki kadar hakim olmad\u0131<\/strong><\/h2>\n

\u201cKaranl\u0131k Koruyucusu\u201d<\/strong> \u00fcnvan\u0131na sahip Kerem Ali Asfuro\u011flu<\/strong>, Kariyeri boyunca Covent Garden ve Battersea Power Station Masterplan\u2019lar\u0131, City Point, Shakespeare\u2019s New Place ve Medius House gibi pek \u00e7ok projede \u00e7al\u0131\u015ft\u0131. 2019\u2019da sosyal ve \u00e7evresel de\u011ferlere a\u011f\u0131rl\u0131k veren Dark Source<\/strong> ayd\u0131nlatma tasar\u0131m\u0131 ve i\u00e7erik st\u00fcdyosunu kuran Asfuro\u011flu, Red Dot, PLDC, LAMP ve benzeri pek \u00e7ok \u00f6d\u00fcl\u00fcn sahibi. I\u015f\u0131kla olan ili\u015fkimize karanl\u0131k bir perspektiften bakmaya te\u015fvik eden bir \u00e7izgi roman olan Dark Source haz\u0131rlayan sanat\u00e7\u0131, 2017\u2019de karanl\u0131\u011f\u0131 savunmay\u0131 ama\u00e7layan hizmetleri i\u00e7in IDA taraf\u0131ndan “Karanl\u0131k Koruyucusu” \u00fcnvan\u0131 ile \u00f6d\u00fcllendirildi. Ayd\u0131nlatma Tasar\u0131m Zirvesi\u2019nde karanl\u0131k tutkunlar\u0131n\u0131n ilgiyle takip edece\u011fi Asfuro\u011flu, “G\u00f6r\u00fc\u015f ve \u00d6ng\u00f6r\u00fc”<\/strong> sunumunda varolu\u015funun hi\u00e7 bir evresinde geceye bug\u00fcn ki kadar hakim olmayan insan o\u011flunun yolculu\u011funu ve ayd\u0131nl\u0131k ile karanl\u0131k aras\u0131ndaki ince \u00e7izgiyi anlatacak<\/p>\n

Bir ayd\u0131nlatma tasar\u0131mc\u0131s\u0131 esasen karanl\u0131\u011f\u0131 tasarlar<\/strong><\/h2>\n

Son y\u00fcz y\u0131ld\u0131r, D\u00fcnya’n\u0131n her k\u00f6\u015fesine \u0131\u015f\u0131k ve ayd\u0131nlatma g\u00f6t\u00fcrerek modernle\u015ftiriyoruz. Ama ne yaz\u0131k ki son 20 y\u0131lda ayd\u0131nlatma kullan\u0131m\u0131 konusunda \u00f6l\u00e7\u00fcy\u00fc ka\u00e7\u0131rarak \u0131\u015f\u0131k kirlili\u011fi gibi yeni kavramlar ile tan\u0131\u015ft\u0131k. \u201cBir ayd\u0131nlatma tasar\u0131mc\u0131s\u0131 esasen karanl\u0131\u011f\u0131 tasarlar. \u201ddiyen tasar\u0131mc\u0131 Ali Berkman<\/strong>, \u201cKaranl\u0131\u011f\u0131 tasarlamak\u201d sunumunda bir yandan sizi korktu\u011funuz “karanl\u0131k” ile yak\u0131nla\u015ft\u0131rmaya ve dost olmaya \u00e7a\u011f\u0131racak, di\u011fer yandan karanl\u0131\u011f\u0131 tasarlarken nelere dikkat etti\u011fini \u00f6rnekler ile payla\u015facak. Londra\u2019da ayd\u0131nlatma tasar\u0131m\u0131 alan\u0131nda d\u00fczenlenen Lighting Design Awards 40 ya\u015f alt\u0131 40 ayd\u0131nlatma tasar\u0131mc\u0131s\u0131 aras\u0131nda yer alan Ali Berkman, T\u00fcrkiye, Kazakistan, Kongo, Senegal, Katar ve Dubai\u2019de farkl\u0131 \u00f6l\u00e7ek ve tipolojide 80\u2019nin \u00fczerinde projenin ayd\u0131nlatma tasar\u0131m\u0131n\u0131 \u00fcstlenen ONOFF Ayd\u0131nlatma Tasar\u0131m\u0131<\/strong>\u2019n\u0131n Kurucusu. Hali\u00e7 \u00dcniversitesi \u0130\u00e7 Mimarl\u0131k B\u00f6l\u00fcm\u00fc\u2019nde \u00f6\u011fretim g\u00f6revlisi olarak ayd\u0131nlatma tasar\u0131m\u0131 \u00fczerine ders veriyor.<\/p>\n

\u0130stanbul Havaliman\u0131nda 26 duty free ma\u011fazas\u0131n\u0131n ayd\u0131nlat\u0131lma s\u00fcrecinde neler ya\u015fand\u0131?<\/strong><\/h2>\n

2019 y\u0131l\u0131n\u0131n ba\u015f\u0131nda IALD profesyonel \u00fcyesi olan ve ayn\u0131 y\u0131l Lighting Design Awards 40 ya\u015f alt\u0131 40 ayd\u0131nlatma tasar\u0131mc\u0131s\u0131ndan birisi se\u00e7ilerek Londra\u2019da \u00f6d\u00fcl\u00fcn\u00fc alan ZKLD Studio<\/strong>\u2019dan Mustafa Akkaya<\/strong>, \u0130stanbul Havaliman\u0131\u2019nda 53 bin m2 alana sahip duty free alanlar\u0131n\u0131n ayd\u0131nlatma tasar\u0131m\u0131n\u0131 ger\u00e7ekle\u015ftirdi. Bir \u00e7ok farkl\u0131 detay ve konsepti i\u00e7erisinde bar\u0131nd\u0131ran ve toplamda 26 adet ma\u011fazadan olu\u015fan projenin ayd\u0131nlatma tasar\u0131m\u0131 dan\u0131\u015fmanl\u0131\u011f\u0131n\u0131 ZKLD Studio \u00fcstlendi. Akkaya, 3 y\u0131l s\u00fcren bu zorlu s\u00fcrecin detaylar\u0131n\u0131, “\u0130stanbul Havaliman\u0131 – UNIFREE \/ Duty Free Ma\u011fazalar\u0131” <\/strong>sunumuyla payla\u015facak.<\/p>\n

Giri\u015fimci Aday\u0131 Gen\u00e7 Tasar\u0131mc\u0131lar, Sorular\u0131na Cevap Bulacak<\/strong><\/h2>\n

D\u00fcnyada daha eskilere dayansa da giri\u015fimcilik \u00fclkemizde \u00f6zellikle son 10 senede \u00e7ok h\u0131zl\u0131 bir \u015fekilde pop\u00fclerle\u015fen ve geli\u015fen bir i\u015f yap\u0131\u015f \u015fekli oldu. Daha \u00f6nce Philips Ayd\u0131nlatma\u2019da birlikte \u00e7al\u0131\u015fan MCC Ayd\u0131nlatma<\/strong>\u2019n\u0131n kurucusu Canan Baba<\/strong> ve tasar\u0131mc\u0131s\u0131 Funda Ataylar<\/strong>\u2019dan bir ayd\u0131nlatma tasar\u0131m\u0131 ofisinin kurulu\u015f hikayesini dinleyece\u011fiz Baba ve Atay, \u201cAyd\u0131nlatmay\u0131 Tasarl\u0131yoruz. Bir Giri\u015fimcilik Hikayesi\u201d<\/strong> sunumlar\u0131yla kendi yollar\u0131n\u0131 nas\u0131l ayd\u0131nlatt\u0131klar\u0131n\u0131” payla\u015farak b\u00f6yle bir niyeti olan gen\u00e7 tasar\u0131mc\u0131lar\u0131n kafas\u0131ndaki sorulara cevap vermeyi umuyorlar.<\/p>\n

ArchIST Awards For Interior Design 2019 Birincilik \u00d6d\u00fcll\u00fc Proje: \u201c\u0130stanbul K\u00fclt\u00fcr \u00dcniversitesi, Bas\u0131n Ekspres Yerle\u015fkesi\u201d<\/strong><\/h2>\n

\u0130stanbul K\u00fclt\u00fcr \u00dcniversitesi’nin bas\u0131n ekspres yolu \u00fczerinde bulunan yeni yerle\u015fkesinin i\u00e7 mekanlar\u0131 Modern Mimarlar taraf\u0131ndan tasarlan\u0131rken, ayd\u0131nlatma tasar\u0131m\u0131 dan\u0131\u015fmanl\u0131\u011f\u0131 LAB.1 taraf\u0131ndan yap\u0131ld\u0131. Ayd\u0131nlatma ve enerji tasar\u0131m\/dan\u0131\u015fmanl\u0131k konular\u0131nda hizmet veren LAB.1\u2019in kurucusu Faruk Uyan, 2019 y\u0131l\u0131nda d\u00fczenlenen ve i\u00e7 mimarl\u0131k projelerinin de\u011ferlendirildi\u011fi ArchIST Awards For Interior Design 2019\u2019da “E\u011fitim ve K\u00fclt\u00fcr Yap\u0131lar\u0131” kategorisinde birincilik \u00f6d\u00fcl\u00fcn\u00fc kazanan projesi ve s\u00fcre\u00e7lerini \u201c\u0130stanbul K\u00fclt\u00fcr \u00dcniversitesi, Bas\u0131n Ekspres Yerle\u015fkesi\u201d sunumunda anlat\u0131yor. Uyan, bug\u00fcne dek ayd\u0131nlatma tasar\u0131mc\u0131s\u0131 g\u00f6revini y\u00fcr\u00fctt\u00fc\u011f\u00fc farkl\u0131 firmalarda bir\u00e7ok yurtd\u0131\u015f\u0131 ve yurti\u00e7i b\u00fcy\u00fck \u00f6l\u00e7ekli projelerin ayd\u0131nlatma tasar\u0131mlar\u0131n\u0131 ger\u00e7ekle\u015ftirdi ve projeleri ile uluslararas\u0131 \u00f6d\u00fcller almaya hak kazand\u0131.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Antik \u00e7a\u011fda Antakya\u2019da d\u00fcnyan\u0131n \u0131\u015f\u0131kland\u0131r\u0131lan ilk caddesine sahip olan \u00fclkemiz,\u00a0 20-21 Eyl\u00fcl\u2019de IstanbulLight fuar\u0131 kapsam\u0131nda d\u00fczenlenecek olan 3. Ayd\u0131nlatma Tasar\u0131m Zirvesi\u2019nde d\u00fcnyaca […]<\/p>\n","protected":false},"author":1,"featured_media":97500,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,53],"tags":[54844,55354,38997,55358,55344,55335,55357,55336,55338,55339,55351,53114,52259,35457,55359,34830,55355,55340,55343,55356,55341,55348,55349,55342,55347,55337,55346,55350,55352,55353,55345],"views":527,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/97497"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=97497"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/97497\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/97500"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=97497"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=97497"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=97497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}