{"id":95268,"date":"2019-07-02T18:10:31","date_gmt":"2019-07-02T15:10:31","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=95268"},"modified":"2019-07-02T18:43:26","modified_gmt":"2019-07-02T15:43:26","slug":"dunya-aydinlatma-devi-uretim-icin-samsunu-secti","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/dunya-aydinlatma-devi-uretim-icin-samsunu-secti\/","title":{"rendered":"(Turkish) D\u00fcnya Ayd\u0131nlatma Devi \u00dcretim \u0130\u00e7in Samsun\u2019u Se\u00e7ti"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

D\u00dcNYA DEV\u0130 SYLVAN\u0130A,\u00a0BORLED \u0130\u015e B\u0130RL\u0130\u011e\u0130NDE T\u00dcRK\u0130YE\u2019DE \u00dcRET\u0130M YAPACAK<\/h1>\n

 <\/p>\n

2018 y\u0131l\u0131nda 237 milyon TRY ihracat ger\u00e7ekle\u015ftiren ve cirosu 550 milyon TRY\u2019yi a\u015fan Borsan Elektrik ve Ayd\u0131nlatma \u00dcr\u00fcnleri Grubu, k\u00fcresel ayd\u0131nlatma \u00fcr\u00fcnleri pazar\u0131n\u0131n \u00f6nde gelen kurulu\u015flar\u0131ndan Sylvania ile T\u00fcrkiye\u2019de \u00fcretim i\u00e7in i\u015f birli\u011fi ba\u015flatt\u0131. \u0130\u015f birli\u011fi kapsam\u0131nda ilk a\u015famada, 2 \u00fcr\u00fcn ailesi i\u00e7in y\u0131ll\u0131k 120 bin adet \/ 2 Milyon TRY\u2019lik \u00fcretim \u00f6ng\u00f6r\u00fcl\u00fcyor. \u0130\u015f birli\u011fi ile, pazar ihtiya\u00e7lar\u0131 do\u011frultusunda yeni \u00fcr\u00fcn ailelerinin geni\u015fletilmesi de hedefleniyor.<\/h1>\n

15 farkl\u0131 \u015firketle bir\u00e7ok farkl\u0131 sekt\u00f6rde faaliyet g\u00f6steren ve 2.200 ki\u015fiye do\u011frudan istihdam sa\u011flayan Borsan Grup b\u00fcnyesinde faaliyet g\u00f6steren Borsan Elektrik ve Ayd\u0131nlatma \u00dcr\u00fcnleri Grubu, g\u00fc\u00e7l\u00fc b\u00fcy\u00fcmesini s\u00fcrd\u00fcr\u00fcyor. 2018 y\u0131l\u0131nda 250 milyon TRY\u2019si ihracat olmak \u00fczere 550 milyon TRY \u00fczerinde \"\"ciro elde eden Borsan Elektrik ve Ayd\u0131nlatma \u00dcr\u00fcnleri Grubu, \u0130ngiltere merkezli k\u00fcresel ayd\u0131nlatma devi Sylvania i\u015f birli\u011finde yeni bir \u00fcretim hamlesi ger\u00e7ekle\u015ftiriyor.<\/p>\n

70\u2019ten fazla \u00fclkede organizasyonu bulunan, profesyonel ve mimari ayd\u0131nlatma \u00e7\u00f6z\u00fcmleri alan\u0131nda k\u00fcresel pazar\u0131n \u00f6nde gelen markalar\u0131 aras\u0131nda yer alan Sylvania ve Borsan Elektrik ve Ayd\u0131nlatma \u00dcr\u00fcnleri Grubu b\u00fcnyesinde yer alan LED\u2019li ayd\u0131nlatma markas\u0131 Borled aras\u0131nda, T\u00fcrkiye\u2019de \u00fcretim i\u00e7in i\u015f birli\u011fi protokol\u00fc imzaland\u0131.<\/p>\n

Bu i\u015f birli\u011fi kapsam\u0131nda, Borled\u2019in Samsun\u2019da yer alan ve Karadeniz\u2019in en b\u00fcy\u00fck ayd\u0131nlatma \u00fcr\u00fcn laboratuvar\u0131n\u0131 b\u00fcnyesinde bar\u0131nd\u0131ran fabrikas\u0131nda \u00fcretilecek olan Start Eco Downlight Flat ve Start Eco Waterproof \u00fcr\u00fcn aileleri, Sylvania markas\u0131 ile pazara sunulacak. Global standartlara g\u00f6re test ve kalite sertifikalar\u0131na sahip olarak \u00fcretilecek bu \u00fcr\u00fcnlerin, ihtiya\u00e7 do\u011frultusunda Sylvania\u2019n\u0131n faaliyet g\u00f6sterdi\u011fi t\u00fcm uluslararas\u0131 pazarlara sat\u0131\u015f imkan\u0131 olacak.<\/p>\n

Toplamda 3 farkl\u0131 g\u00f6vde boyu se\u00e7ene\u011fine sahip olan Start Eco Downlight Flat ve 2 farkl\u0131 g\u00f6vde boyu se\u00e7ene\u011fine sahip olan Start Eco Waterproof \u00fcr\u00fcn aileleri 3000K, 4000K ve 6500K renk s\u0131cakl\u0131\u011f\u0131 se\u00e7enekleri ile t\u00fcketicinin be\u011fenisine hitap edecek.<\/p>\n

\u0130lk A<\/strong>\u015f<\/strong>amada <\/strong>\u0130<\/strong>\u00e7<\/strong> Pazara Ve <\/strong>\u0130<\/strong>hracata Y\u00f6nelik 2 Milyon TRY\u2019lik \u00dcretim <\/strong><\/h2>\n

\u0130\u015f birli\u011fi kapsam\u0131nda ilk a\u015famada, 2 \u00fcr\u00fcn ailesi i\u00e7in y\u0131ll\u0131k 120 bin adet \u00fcretim ger\u00e7ekle\u015fece\u011fini belirten Borsan Elektrik ve Ayd\u0131nlatma \u00dcr\u00fcnleri Grubu CEO\u2019su Mehmet Arbek Akay, \u201c\u0130lk a\u015famada \u00f6n g\u00f6r\u00fclen bu \u00fcretimin parasal de\u011feri, yakla\u015f\u0131k 2 milyon TRY d\u00fczeyinde olacak. \u00dcretilen \u00fcr\u00fcnler i\u00e7 pazar\u0131n yan\u0131 s\u0131ra, i\u015f orta\u011f\u0131m\u0131z\u0131n T\u00fcrkiye\u2019den y\u00f6netmekte oldu\u011fu T\u00fcrkiye Cumhuriyetler pazar\u0131na ve Avrupa \u00fclkelerine de ihra\u00e7 edilecek. \u0130\u015f birli\u011fimizin, pazar ihtiya\u00e7lar\u0131 do\u011frultusunda yeni \u00fcr\u00fcn ailelerinin geni\u015fletilmesi de hedeflerimiz aras\u0131nda yer al\u0131yor\u201d dedi.<\/p>\n

Borled \u00fcretim tesisinin, 13 bin 500 metrekare alanda, plastik \u00fcretim hatlar\u0131nda 880 bin, sa\u00e7 metal \u00fcretim hatlar\u0131nda 750 bin, montaj ve paketleme hatlar\u0131nda ise 334 bin adet ayl\u0131k kapasiteye sahip bulundu\u011funu vurgulayan Mehmet Arbek Akay, \u201cBu i\u015f birli\u011fi, \u0130ngiltere Londra merkezli, 100 y\u0131l\u0131 a\u015fk\u0131n deneyime sahip k\u00fcresel marka Sylvania\u2019n\u0131n, T\u00fcrkiye\u2019ye ve Borled\u2019in \u00fcretim g\u00fcc\u00fcne olan g\u00fcveninin bir ifadesidir. \u0130\u015f orta\u011f\u0131m\u0131z\u0131n T\u00fcrkiye ve Avrupa pazar\u0131na y\u00f6nelik bu \u00fcr\u00fcnlerin \u00fcretimi i\u00e7in Borled fabrikas\u0131n\u0131 tercih etmesinden gurur duyuyoruz. \u0130\u015f birli\u011fimizi kar\u015f\u0131l\u0131kl\u0131 fayda \u00fcretimiyle geli\u015ftirmeye azimliyiz\u201d \u015feklinde konu\u015ftu.<\/p>\n

Mehmet Arbek Akay, iki kurum aras\u0131ndaki i\u015f birli\u011fi protokol\u00fcn\u00fcn imzas\u0131 s\u0131ras\u0131nda ho\u015f bir jeste de imza att\u0131 ve 70 y\u0131ll\u0131k ge\u00e7mi\u015fe sahip Slyvania markas\u0131n\u0131 ta\u015f\u0131yan antika bir projekt\u00f6r ampul\u00fcn\u00fc, Borsan Elektrik ve Ayd\u0131nlatma Grubu ad\u0131na Sylvania y\u00f6neticilerine hediye etti.<\/p>\n

100 Y\u0131<\/strong>ll<\/strong>\u0131<\/strong>k Ge<\/strong>\u00e7<\/strong>mi<\/strong>\u015f<\/strong>e Sahip D<\/strong>\u00fc<\/strong>nya Devi<\/strong><\/h2>\n

Ayd\u0131nlatmada 100 y\u0131l\u0131 a\u015fk\u0131n bir deneyime sahip Londra merkezli Sylvania firmas\u0131n\u0131n, 2016 y\u0131l\u0131nda \u00c7in\u2019in en g\u00fc\u00e7l\u00fc ayd\u0131nlatma \u00fcr\u00fcnleri \u00fcreticisi Shanghai Feilo Acoustics Co., Ltd taraf\u0131ndan sat\u0131n almas\u0131yla g\u00fcc\u00fcne g\u00fc\u00e7 katt\u0131\u011f\u0131n\u0131 s\u00f6yleyen Sylvania T\u00fcrkiye ve CIS \u00dclkeleri Genel M\u00fcd\u00fcr\u00fc Azim Tuncinar, \u201cM\u00fckemmellik odakl\u0131 bu deneyim do\u011frultusunda Feilo Sylvania, yenilik\u00e7i tasar\u0131m ve geli\u015fimi hedefler; s\u00fcrekli de\u011fi\u015fen pazar dinamiklerine uygun \u00fcr\u00fcn ve \u00e7\u00f6z\u00fcmler geli\u015ftirir.<\/p>\n

Misyonu, binlerce \u00fcr\u00fcn ve hizmetle \u201cd\u00fcnyan\u0131z\u0131 ayd\u0131nlatmak\u201d ve uzun vadede tasarruf sa\u011flayabilen enerji tasarruflu, LED ve IoT ba\u011flant\u0131l\u0131 \u00e7\u00f6z\u00fcmlerle projelere imza atmak olan firmam\u0131z, T\u00fcrkiye\u2019deki faaliyetlerine 2017 y\u0131l\u0131nda start verdi. T\u00fcrkiye organizasyonumuz, bayilikleriyle \u00e7ok k\u0131sa bir s\u00fcre i\u00e7erisinde yurdun d\u00f6rt bir yan\u0131na ula\u015f\u0131rken, \u00c7aml\u0131ca Camii ve \u0130stanbul Havaliman\u0131 gibi b\u00fcy\u00fck projelerde \u00f6nemli roller \u00fcstlendik. Sylvania t\u00fcm d\u00fcnyada, \u00fcretimde kalite ve sistem konusunda hassasl\u0131\u011f\u0131yla \u00fcn yapm\u0131\u015ft\u0131r. 35 y\u0131l\u0131 a\u015fk\u0131n k\u00f6kl\u00fc ge\u00e7mi\u015fiyle T\u00fcrkiye\u2019nin \u00f6nemli bir sanayi g\u00fcc\u00fc olan Borsan ve Borled, \u00fclkemizde \u00fcretim g\u00fcc\u00fcm\u00fcz\u00fc art\u0131rmak i\u00e7in m\u00fckemmel bir i\u015f orta\u011f\u0131 kimli\u011fine sahiptir. Birlikte \u00f6nemli de\u011ferler ortaya koyaca\u011f\u0131m\u0131za inan\u0131yoruz\u201d dedi.<\/p>\n

\u0130\u015f birli\u011fi protokol\u00fcn\u00fcn imzas\u0131nda haz\u0131r bulunan Sylvania Orta Do\u011fu, T\u00fcrkiye ve CIS \u00dclkeleri B\u00f6lge Ba\u015fkan\u0131 Ayhan \u015eiriner de ayd\u0131nlatma alan\u0131nda k\u00f6kl\u00fc bir ge\u00e7mi\u015f \u00fczerine kurulu olan Sylvania\u2019n\u0131n, d\u00fcnya \u00e7ap\u0131nda y\u00fcksek kalite ve enerji verimlili\u011fi sunan \u00fcr\u00fcnleriyle ayd\u0131nlatma ihtiya\u00e7lar\u0131na \u00f6zel \u00e7\u00f6z\u00fcmler geli\u015ftirdi\u011fini vurgulad\u0131 ve s\u00f6zlerine \u015f\u00f6yle devam etti: \u201c1901 y\u0131l\u0131nda enkandesan lambalar\u0131 tamir ederek ticari hayat\u0131na ba\u015flayan Sylvania,70\u2019ten fazla \u00fclkede organizasyonu ve 8000\u2019den fazla \u00e7al\u0131\u015fan\u0131 bulunan k\u00fcresel bir ayd\u0131nlatma devidir. Londra ve Budape\u015fte\u2019de yer alan global y\u00f6netim merkezlerinin yan\u0131 s\u0131ra, \u015firket markalar\u0131m\u0131z Sylvania, Concord ve Lumiance ile 100 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir Bel\u00e7ika, Almanya, Fransa ve \u0130ngiltere\u2019de ayd\u0131nlatma \u00fcr\u00fcnleri \u00fcretiyoruz. \u00c7in\u2019de de \u00fcretim tesislerimiz bulunuyor. Sanayi \u00fcretiminde d\u00fcnya \u00e7ap\u0131nda \u00fcne sahip T\u00fcrkiye\u2019nin, \u00fcretim ger\u00e7ekle\u015ftirdi\u011fimiz \u00fclkeler aras\u0131na girmi\u015f olmas\u0131ndan mutluluk duyuyoruz. Bu b\u00f6lgede, i\u015f orta\u011f\u0131m\u0131zla birlikte b\u00fcy\u00fcmeyi hedefliyoruz.\u201d<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. D\u00dcNYA DEV\u0130 SYLVAN\u0130A,\u00a0BORLED \u0130\u015e B\u0130RL\u0130\u011e\u0130NDE T\u00dcRK\u0130YE\u2019DE \u00dcRET\u0130M YAPACAK   2018 y\u0131l\u0131nda 237 milyon TRY ihracat ger\u00e7ekle\u015ftiren ve cirosu 550 milyon TRY\u2019yi a\u015fan […]<\/p>\n","protected":false},"author":1,"featured_media":95272,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,53,52],"tags":[39538,53173,36114,53175,53168,53165,53166,34979,19638,34980,26353,26559,53167,53169,37188,53174,1998,53176,53171,53172,39540,846,793,53170],"views":585,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/95268"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=95268"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/95268\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/95272"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=95268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=95268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=95268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}