{"id":63290,"date":"2017-04-14T15:40:04","date_gmt":"2017-04-14T12:40:04","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=63290"},"modified":"2017-04-14T15:40:04","modified_gmt":"2017-04-14T12:40:04","slug":"tasarruf-modu-enerjisaya-odul-getirdi","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/tasarruf-modu-enerjisaya-odul-getirdi\/","title":{"rendered":"(Turkish) \u2018Tasarruf Modu\u2019 Enerjisa\u2019ya \u00d6d\u00fcl Getirdi"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

Banner reklam yay\u0131nlar\u0131n\u0131n ger\u00e7ekle\u015fti\u011fi t\u00fcm cihazlarda enerji tasarrufu sa\u011flayan \u2018Tasarruf Modu\u2019 uygulamas\u0131, Enerjisa\u2019ya MIXX Awards\u2019da Rich Media Display Reklamlar\u0131 kategorisinde alt\u0131n \u00f6d\u00fcl, Mobil Rich Media Display Reklamlar\u0131 kategorisinde bronz \u00f6d\u00fcl ve Deneysel ve Yenilik\u00e7i kategorisinde bronz \u00f6d\u00fcl kazand\u0131rd\u0131<\/strong><\/p>\n

Dijital reklamc\u0131l\u0131\u011f\u0131n geli\u015fimini destekleyen ve uluslararas\u0131 bir yar\u0131\u015fma olan MIXX (Marketing and Interactive Excellence) T\u00fcrkiye \u00f6d\u00fclleri sahiplerini buldu. \u00dc\u00e7 kategoride birden finale kalan Enerjisa, \u2018Tasarruf Modu\u2019 uygulamas\u0131yla Rich Media \"tasarruf-modu-enerjisaya-odul-getirdi\"<\/a>Display Reklamlar\u0131 kategorisinde alt\u0131n \u00f6d\u00fcl\u00fcn, Mobil Rich Media Display Reklamlar\u0131 kategorisinde bronz \u00f6d\u00fcl\u00fcn , Deneysel ve Yenilik\u00e7i kategorisinde bronz \u00f6d\u00fcl\u00fcn sahibi olarak finale kald\u0131\u011f\u0131 kategorilerdeki t\u00fcm \u00f6d\u00fclleri toplad\u0131. Enerjisa\u2019n\u0131n Mediacom ve AMVG ile birlikte haz\u0131rlad\u0131\u011f\u0131 enerji tasarrufu sa\u011flayan banner reklamlar\u0131, b\u00f6ylece MIXX Europe\u2019ta yar\u0131\u015fmaya da hak kazand\u0131.<\/p>\n

\u201cEnerjini Koru\u201d slogan\u0131yla yola \u00e7\u0131kan Enerjisa, d\u00fcnyan\u0131n ilk enerji tasarrufu yapan dijital reklam\u0131n\u0131 haz\u0131rlad\u0131. Kullan\u0131c\u0131lara dijital mecralarda hem masa\u00fcst\u00fc hem de mobil reklam alanlar\u0131 \u00fczerinden interaktif enerji tasarrufu imkan\u0131 sunan \u2018Tasarruf Modu\u2019 uygulamas\u0131, Enerjisa\u2019ya \u00f6d\u00fcl getirdi. Cihazlardaki en az enerji t\u00fcketimini sa\u011flayacak \u015fekilde siyah fon a\u011f\u0131rl\u0131kl\u0131 renklerden haz\u0131rlanan banner reklamlarla tasarrufun daha da art\u0131r\u0131ld\u0131\u011f\u0131 uygulama, bu modeli desteklemeyen cihazlarda da ekran parlakl\u0131\u011f\u0131n\u0131 azaltarak tasarrufa katk\u0131 sa\u011fl\u0131yor. Uygulama kapsam\u0131ndaki t\u00fcm reklamlar, projeye \u00f6zel geli\u015ftirilen web servis \u00fczerinden her yay\u0131nlanan banner\u2019\u0131n hangi cihazda yay\u0131nland\u0131\u011f\u0131n\u0131 ve bu cihaz\u0131n ortalama ne kadar enerji harcad\u0131\u011f\u0131n\u0131 hesaplayan bir veri de i\u00e7eriyor. B\u00f6ylece her yay\u0131nlanan reklamdan ne kadar enerji tasarruf edildi\u011fi hesaplanabiliyor.<\/p>\n

Enerjisa\u2019n\u0131n #enerjnikoru hareketi kapsam\u0131nda kampanya d\u00f6neminde hem markan\u0131n web sitelerinde hem de eri\u015fimi y\u00fcksek mecralarda uygulanan \u00f6d\u00fcll\u00fc Tasarruf Modu uygulamas\u0131 ile bug\u00fcne kadar toplam 25 milyon g\u00f6r\u00fcnt\u00fclenme \u00fczerinden 5 milyon tekil kullan\u0131c\u0131ya eri\u015fildi. B\u00f6ylece toplam 750 kWh enerji tasarrufu sa\u011flanarak, kullan\u0131c\u0131lar\u0131n reklam yay\u0131nlar\u0131 \u00fczerinden bir okulun yakla\u015f\u0131k 2 ayl\u0131k ayd\u0131nlatma elektrik bedeli kadar tasarruf sa\u011fland\u0131.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.Banner reklam yay\u0131nlar\u0131n\u0131n ger\u00e7ekle\u015fti\u011fi t\u00fcm cihazlarda enerji tasarrufu sa\u011flayan \u2018Tasarruf Modu\u2019 uygulamas\u0131, Enerjisa\u2019ya MIXX Awards\u2019da Rich Media Display Reklamlar\u0131 kategorisinde alt\u0131n \u00f6d\u00fcl, Mobil […]<\/p>\n","protected":false},"author":1,"featured_media":63291,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,52],"tags":[63,67,1009,2698,165,103,422,33764],"views":662,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/63290"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=63290"}],"version-history":[{"count":1,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/63290\/revisions"}],"predecessor-version":[{"id":63292,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/63290\/revisions\/63292"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/63291"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=63290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=63290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=63290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}