{"id":3880,"date":"2012-11-27T09:36:08","date_gmt":"2012-11-27T06:36:08","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=3880"},"modified":"2012-11-27T09:36:08","modified_gmt":"2012-11-27T06:36:08","slug":"bosch-yasanabilir-gelecegi-anlatti","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/bosch-yasanabilir-gelecegi-anlatti\/","title":{"rendered":"(Turkish) Bosch Ya\u015fanabilir Gelece\u011fi Anlatt\u0131"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/3880\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><strong>Bosch Ev Aletleri Pazarlama M\u00fcd\u00fcr\u00fc Neylan S\u00fcer, T\u00dcS\u0130AD ve KalDer taraf\u0131ndan bu y\u0131l \u201cYa\u015fanabilir Gelecek\u201d temas\u0131yla d\u00fczenlenen 21. Kalite Kongresi kapsam\u0131nda T\u00fcrkiye M\u00fc\u015fteri Memnuniyeti Endeksi oturumuna konuk oldu. Son \u00fc\u00e7 y\u0131ld\u0131r beyaz e\u015fyada, son iki y\u0131ld\u0131r da k\u00fc\u00e7\u00fck ev aletlerinde\u00a0 m\u00fc\u015fterisini en \u00e7ok memnun eden marka se\u00e7ilen Bosch Ev Aletleri\u2019nin s\u00fcrd\u00fcr\u00fclebilir ya\u015fam felsefesi, teknolojileri ve projeleri ile ya\u015fanabilir gelece\u011fe bak\u0131\u015f a\u00e7\u0131s\u0131n\u0131 kat\u0131l\u0131mc\u0131larla payla\u015ft\u0131.<\/strong><\/p>\n<p><img loading=\"lazy\" class=\"alignleft size-medium wp-image-3881\" title=\"bosch_globe_982_556~1_w982\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2012\/11\/bosch_globe_982_5561_w982-300x169.jpg\" alt=\"\" width=\"300\" height=\"169\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2012\/11\/bosch_globe_982_5561_w982-300x169.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2012\/11\/bosch_globe_982_5561_w982-500x283.jpg 500w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2012\/11\/bosch_globe_982_5561_w982-80x45.jpg 80w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2012\/11\/bosch_globe_982_5561_w982.jpg 982w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\u201cYa\u015fam i\u00e7in teknoloji\u201d slogan\u0131yla sadece bug\u00fcn\u00fc de\u011fil, gelece\u011fimizi de iyile\u015ftiren teknolojiler sunan Bosch Ev Aletleri, 19 \u2013 21 Kas\u0131m 2012 tarihleri aras\u0131nda \u0130stanbul L\u00fctfi K\u0131rdar Kongre ve Sergi Saray\u0131\u2019nda, \u201cYa\u015fanabilir Gelecek\u201d temas\u0131yla d\u00fczenlenen 21. Kalite Kongresi\u2019nde, ilk g\u00fcn yerini ald\u0131. Kongre kapsam\u0131nda Bosch Ev Aletleri Pazarlama M\u00fcd\u00fcr\u00fc Neylan S\u00fcer, 20 Kas\u0131m, Sal\u0131 g\u00fcn\u00fc ger\u00e7ekle\u015ftirilen T\u00fcrkiye M\u00fc\u015fteri Memnuniyeti Endeksi (TMME) oturumuna konuk konu\u015fmac\u0131 olarak davet edildi. S\u00fcer, CNBC-E Ekonomi Sunucusu Melda Y\u00fccel\u2019in moderat\u00f6rl\u00fc\u011f\u00fcnde ger\u00e7ekle\u015ftirilen oturumda, TMME\u2019de son \u00fc\u00e7 y\u0131ld\u0131r \u00fcst \u00fcste beyaz e\u015fyada, son iki y\u0131ld\u0131r da \u00fcst \u00fcste k\u00fc\u00e7\u00fck ev aletlerinde liderlik koltu\u011funu dolduran Bosch\u2019un s\u00fcrd\u00fcr\u00fclebilir memnuniyeti yakalamas\u0131n\u0131n s\u0131rlar\u0131n\u0131 ve ya\u015fanabilir gelecek kavram\u0131na bak\u0131\u015f a\u00e7\u0131lar\u0131n\u0131 aktard\u0131. Kongre bug\u00fcn, Ulusal Kalite \u00d6d\u00fcl T\u00f6reni ile son buluyor.\u00a0<strong> <\/strong><\/p>\n<p><strong>Bosch\u2019tan ya\u015fanabilir gelecek tasviri <\/strong><\/p>\n<p>\u201cTeknolojik Geli\u015fmeler\u201d, \u201cRekabete Etkisi\u201d, \u201cS\u00fcrd\u00fcr\u00fclebilir Memnuniyet\u201d ve \u201c\u0130maj, \u0130tibar, Bilinirlik\u201d ana ba\u015fl\u0131klar\u0131nda ele al\u0131nan TMME oturumunda, Melda Y\u00fccel\u2019in, \u201cNas\u0131l bir 2023 hayal ediyorsunuz? Ya\u015fanabilir gelece\u011fi siz nas\u0131l tarif edersiniz?\u201d sorusunu yan\u0131tlayan Bosch Ev Aletleri Pazarlama M\u00fcd\u00fcr\u00fc Neylan S\u00fcer: \u201cDNA\u2019s\u0131nda insana ve do\u011faya sayg\u0131l\u0131 \u00fcr\u00fcnler \u00fcretmek olan ve 125 y\u0131ld\u0131r d\u00fcnyada, 100 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir de T\u00fcrkiye\u2019de s\u00fcrd\u00fcr\u00fclebilir bir ya\u015fam i\u00e7in \u00e7al\u0131\u015fan bir markan\u0131n temsilcisi olarak, ya\u015fanabilir gelece\u011fi, \u00e7evre sevgisi ve bilincine sahip nesillerin sayesinde suyumuzun k\u0131ymetini bildi\u011fimiz, elektrik g\u00fcc\u00fcm\u00fcz\u00fc \u00fcretti\u011fimiz, do\u011fal kaynaklar\u0131m\u0131z\u0131 verimli kulland\u0131\u011f\u0131m\u0131z, do\u011fa g\u00fczelliklerini ya\u015fatt\u0131\u011f\u0131m\u0131z, at\u0131klar\u0131m\u0131z\u0131 ayr\u0131\u015ft\u0131rd\u0131\u011f\u0131m\u0131z ve geri d\u00f6n\u00fc\u015ft\u00fcrd\u00fc\u011f\u00fcm\u00fcz, geneti\u011fi ile oynanmam\u0131\u015f mevsim sebze ve meyveleri t\u00fcketti\u011fimiz, tertemiz havay\u0131 i\u00e7imize \u00e7ekti\u011fimiz, mevsimleri lay\u0131k\u0131yla ya\u015fad\u0131\u011f\u0131m\u0131z bir gelecek olarak hayal ediyorum.\u201d<\/p>\n<p><strong>\u00a0Evlerde kulland\u0131\u011f\u0131m\u0131z elektri\u011fin y\u00fczde 65\u2019ini beyaz e\u015fyalar harc\u0131yor <\/strong><\/p>\n<p>Evlerde kullan\u0131lan elektri\u011fin yakla\u015f\u0131k y\u00fczde 65\u2019ini ev aletlerinin harcamas\u0131 dolay\u0131s\u0131yla beyaz e\u015fya sekt\u00f6r\u00fcn\u00fcn, \u00e7evreci \u00fcr\u00fcn yakla\u015f\u0131m\u0131n\u0131n merkezinde yer ald\u0131\u011f\u0131n\u0131 vurgulayan Neylan S\u00fcer: \u201cBug\u00fcn beyaz e\u015fyada Avrupa\u2019n\u0131n enerji verimlili\u011fi lideri Bosch Ev Aletleri olarak, y\u00fcksek enerji verimlili\u011fi sa\u011flayan teknoloji ve \u00fcr\u00fcnler geli\u015ftirmenin yan\u0131 s\u0131ra toplumda enerjinin verimli kullan\u0131m\u0131n\u0131n yayg\u0131nla\u015ft\u0131r\u0131lmas\u0131 ad\u0131na \u00f6nc\u00fc bir rol \u00fcstleniyoruz. 90\u2019larda ba\u015flatt\u0131\u011f\u0131m\u0131z Enerji Etiketi uygulamas\u0131 ile \u00fcr\u00fcnlerinin harcad\u0131\u011f\u0131 enerji miktarlar\u0131 konusunda t\u00fcketicilerini bilgilendiren ve T\u00fcrkiye\u2019yi Enerji Etiketi ile tan\u0131\u015ft\u0131ran ilk marka olarak, 2012 itibariyle t\u00fcm AB \u00fclkelerinde zorunlu hale gelen yeni enerji s\u0131n\u0131f\u0131 etiketlerini, ilk kullanmaya ba\u015flayan markay\u0131z. K\u00fcresel \u0131s\u0131nma ve iklim de\u011fi\u015fikliklerinin d\u00fcnya \u00fczerinde yaratt\u0131\u011f\u0131 tahribat\u0131 \u00f6nlemek ad\u0131na daha az enerji ve daha az su t\u00fcketimine odaklanan yakla\u015f\u0131m\u0131m\u0131z ile bug\u00fcn 15 y\u0131l \u00f6nceye k\u0131yasla, elektrik t\u00fcketiminde y\u00fczde 80, su t\u00fcketiminde y\u00fczde 60\u2019a varan tasarruflu \u00fcr\u00fcnler sunuyoruz.\u201d<br \/>\n<strong>\u00a0Daha fazla enerji tasarrufu ve daha y\u00fcksek performans sa\u011flayan Bosch teknolojileri<\/strong><\/p>\n<p><strong>\u00a0<\/strong><br \/>\nY\u00fcksek enerji verimlili\u011fi sa\u011flayan teknolojileri ara\u015ft\u0131rmaya ve bu sayede zaman, su ve enerji a\u00e7\u0131s\u0131ndan daha tasarruflu \u00fcr\u00fcnler geli\u015ftirmeye devam ediyor. Bosch HomeProfessional i-DOS \u00e7ama\u015f\u0131r makineleri, A+++ enerji s\u0131n\u0131f\u0131 ile A enerji s\u0131n\u0131f\u0131 \u00fcr\u00fcnlerden y\u00fczde 30 daha az enerji t\u00fcketiyor, y\u0131ll\u0131k yakla\u015f\u0131k 7 ton su ve litrelerce deterjan tasarrufu sa\u011fl\u0131yor. Sahip oldu\u011fu ak\u0131ll\u0131 otomatik dozaj sistemi ile makinenin deterjan \u00e7ekmecesine, \u015fi\u015fenin tamam\u0131 bir kez konan s\u0131v\u0131 deterjan ile bir daha deterjan \u00e7ekmecesini a\u00e7maya gerek kalmadan 40 defaya kadar y\u0131kama yap\u0131yor. Bu da, ortalama bir ay boyunca bir daha deterjan koyma derdine son veriyor. \u00d6zel sens\u00f6rleri sayesinde makineye y\u00fcklenen \u00e7ama\u015f\u0131r\u0131n a\u011f\u0131rl\u0131\u011f\u0131n\u0131, kirlilik derecesini ve kuma\u015f cinsini belirliyor. Bu bilgilere dayanarak da kullanaca\u011f\u0131 y\u0131kama program\u0131n\u0131, uygun s\u0131cakl\u0131k derecesini ve devir say\u0131s\u0131n\u0131 kendi se\u00e7iyor, ne kadar deterjan ve yumu\u015fat\u0131c\u0131 almas\u0131 gerekti\u011fini de kendi belirliyor. Bosch HomeProfessional i-DOS t\u00fcm bu \u00f6zellikleri ile ba\u015fta aile ekonomisi olmak \u00fczere do\u011faya da b\u00fcy\u00fck katk\u0131 sa\u011flarken, konforlu ve yeni bir d\u00f6nemin temsilcisi oluyor.<br \/>\nD\u00fcnyan\u0131n en tasarruflu \u00fcr\u00fcnlerinden biri unvan\u0131na sahip olan Bosch Active Water Eco\u00b2 bula\u015f\u0131k makinesinde kullan\u0131lan \u00f6d\u00fcll\u00fc Zeolit\u00ae kurutma teknolojisi sayesinde \u00fcr\u00fcn, daha az enerji harc\u0131yor ve daha y\u00fcksek performans sunuyor. Bosch taraf\u0131ndan geli\u015ftirilen Zeolit\u00ae kurutma teknolojisi, nemi hapsedip enerjiye \u00e7evirebilme \u00f6zelli\u011fi ile bula\u015f\u0131klar\u0131 \u00e7ok daha h\u0131zl\u0131 bir \u015fekilde ve \u00e7ok daha az enerji t\u00fcketerek kurutabiliyor. Yine Bosch\u2019un geli\u015ftirdi\u011fi ve ocaklar\u0131nda kulland\u0131\u011f\u0131 ind\u00fcksiyon teknolojisi sayesinde di\u011fer pi\u015firme y\u00f6ntemlerine g\u00f6re bir\u00e7ok avantaj sunuluyor. Bosch ind\u00fcksiyonlu ocaklar\u0131n taban\u0131nda bulunan \u00f6zel manyetik alan, tencereyi alg\u0131layarak sadece tencerenin taban\u0131n\u0131 \u0131s\u0131t\u0131yor. Ocak g\u00f6z\u00fc yerine do\u011frudan tencere \u0131s\u0131nd\u0131\u011f\u0131 i\u00e7in enerji kayb\u0131 olmuyor ve fazla enerji t\u00fcketimi \u00f6nlenmi\u015f oluyor. \u0130nd\u00fcksiyon teknolojisi ile sadece enerji de\u011fil, ayn\u0131 zamanda, zamandan da tasarruf sa\u011flan\u0131yor. Bosch ind\u00fcksiyonlu oca\u011fa koydu\u011funuz iki litre suyla dolu bir tencere 3,39 dakikada 90\u00b0C s\u0131cakl\u0131\u011fa ula\u015f\u0131yor. Bu s\u00fcre di\u011fer cam seramik ocaklar ile kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda ind\u00fcksiyonlu ocaklar\u0131n y\u00fczde 25 daha h\u0131zl\u0131 oldu\u011funu g\u00f6steriyor.<br \/>\n<strong>\u00a0<\/strong><\/p>\n<p><strong>Uzun soluklu \u00e7evre ve e\u011fitim odakl\u0131 projelerle s\u00fcrd\u00fcr\u00fclebilirli\u011fe kurumsal destek<\/strong><\/p>\n<p><strong><\/strong><br \/>\nBosch Ev Aletleri, geli\u015ftirdi\u011fi do\u011fa dostu teknolojilerle enerji ve su tasarrufu, do\u011fal kaynaklar\u0131n bilin\u00e7li kullan\u0131m\u0131, karbon ayak izinin azalt\u0131lmas\u0131, at\u0131k y\u00f6netimi gibi s\u00fcrd\u00fcr\u00fclebilirlik \u015femsiyesi alt\u0131nda bulunan bir\u00e7ok farkl\u0131 konuya dikkat \u00e7eken bir marka. Bu dikkati, \u00f6zellikle y\u00fcr\u00fctt\u00fc\u011f\u00fc kurumsal sosyal sorumluluk projeleriyle daha da yo\u011funla\u015ft\u0131r\u0131yor, insanlar\u0131, \u00e7evre ve gelecek konusunda daha duyarl\u0131 olmaya y\u00f6nlendiriyor. Bosch Ev Aletleri\u2019nin y\u00fcr\u00fctt\u00fc\u011f\u00fc projeler:<br \/>\n2002\u2019den bu yana T\u00fcrkiye E\u011fitim G\u00f6n\u00fcll\u00fcleri Vakf\u0131 (TEGV) ile Ate\u015f B\u00f6ce\u011fi Gezici \u00d6\u011frenim Birimi e\u011fitim program\u0131n\u0131 y\u00fcr\u00fcten Bosch, T\u00fcrkiye\u2019nin \u00e7e\u015fitli illerini geziyor, \u00e7ocuklar\u0131n okul d\u0131\u015f\u0131nda da e\u011fitim teknolojisinin olanaklar\u0131ndan yararlanmalar\u0131 i\u00e7in \u00e7al\u0131\u015f\u0131yor. Bosch\u2019un 10 y\u0131ld\u0131r destekledi\u011fi Ate\u015f B\u00f6ce\u011fi Gezici \u00d6\u011frenim Birimi ile ilk\u00f6\u011fretim \u00e7a\u011f\u0131ndaki 70 binin \u00fczerinde \u00e7ocu\u011fa ula\u015f\u0131ld\u0131. S\u00fcrd\u00fcr\u00fclebilir kalk\u0131nmaya ve \u00e7evre e\u011fitimine katk\u0131 sa\u011flamay\u0131 ama\u00e7layan Ye\u015fil Kutu \u00c7evre E\u011fitimi Projesi\u2019ni, 2008 y\u0131l\u0131ndan bu yana hem maddi hem de manevi olarak destekliyor. Proje kapsam\u0131nda 2011 y\u0131l sonu itibariyle toplamda yakla\u015f\u0131k 11 bin \u00f6\u011fretmen ve 1 milyonu a\u015fk\u0131n \u00f6\u011frenciye ula\u015f\u0131ld\u0131. S\u00fcrd\u00fcr\u00fclebilir kalk\u0131nma i\u00e7in e\u011fitim alan\u0131nda ilk ulusal konferans olan, uluslararas\u0131 ve ulusal \u00e7apta bu alanda uzman 200\u2019\u00fc a\u015fk\u0131n karar vericiyi bir araya getiren Birinci Ulusal S\u00fcrd\u00fcr\u00fclebilir Kalk\u0131nma i\u00e7in E\u011fitim Konferans\u0131, 15 Kas\u0131m 2012 tarihinde Bosch ana sponsorlu\u011funda ger\u00e7ekle\u015ftirildi.\u00a0\u00a0 Bosch Ev Aletleri\u2019nin ayn\u0131 y\u0131l hayata ge\u00e7irdi\u011fi bir di\u011fer \u00e7evre ve e\u011fitim odakl\u0131 kurumsal sosyal sorumluluk projesi ise Bosch \u00c7evre \u00c7ocuk Tiyatrosu. Tiyatronun evrensel dilini kullanarak, \u00e7evre konusunda bilin\u00e7li bireyler yarat\u0131lmas\u0131na katk\u0131da bulunmay\u0131 hedefleyen proje kapsam\u0131nda bug\u00fcne kadar iki farkl\u0131 oyun ile toplamda 40 bini a\u015fk\u0131n \u00e7ocu\u011fa \u00e7evre koruma bilinci, do\u011fa ve hayvan sevgisi a\u015f\u0131land\u0131. Bosch Ev Aletleri, 2011 y\u0131l\u0131nda 5 Haziran D\u00fcnya \u00c7evre G\u00fcn\u00fc kutlamalar\u0131 kapsam\u0131nda yeni bir do\u011fa dostu internet sitesi kurdu. www.bosch-cevrekulubu.com, 4 &#8211; 7 ya\u015f grubu i\u00e7in \u201cMinikler\u201d, 8 &#8211; 13 ya\u015f grubu i\u00e7in \u201cY\u0131ld\u0131zlar\u201d adl\u0131 iki farkl\u0131 kategori arac\u0131l\u0131\u011f\u0131 ile T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131ndan farkl\u0131 ya\u015f gruplar\u0131ndan 120 bini a\u015fk\u0131n \u00e7ocu\u011fu bulu\u015fturuyor.<\/p>\n<p>Kaynak:\u00a0<a href=\"http:\/\/www.haberortak.com\/Haber\/Insaat\/26112012\/Bosch-yasanabilir-gelecegi-anlatti.php\" target=\"_blank\">HaberOrtak<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.Bosch Ev Aletleri Pazarlama M\u00fcd\u00fcr\u00fc Neylan S\u00fcer, T\u00dcS\u0130AD ve KalDer taraf\u0131ndan bu y\u0131l \u201cYa\u015fanabilir Gelecek\u201d temas\u0131yla d\u00fczenlenen 21. Kalite Kongresi kapsam\u0131nda T\u00fcrkiye M\u00fc\u015fteri [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3881,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,52],"tags":[1118,1119,103,12,1120],"views":753,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/3880"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=3880"}],"version-history":[{"count":2,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/3880\/revisions"}],"predecessor-version":[{"id":3883,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/3880\/revisions\/3883"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/3881"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=3880"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=3880"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=3880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}