{"id":187687,"date":"2024-04-30T17:14:45","date_gmt":"2024-04-30T14:14:45","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=187687"},"modified":"2024-04-30T17:19:34","modified_gmt":"2024-04-30T14:19:34","slug":"kobi-lerin-dijital-donusum-yol-haritasi-kayseri-de-degerlendirildi","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/kobi-lerin-dijital-donusum-yol-haritasi-kayseri-de-degerlendirildi\/","title":{"rendered":"(Turkish) KOB\u0130\u2019lerin Dijital D\u00f6n\u00fc\u015f\u00fcm Yol Haritas\u0131 Kayseri\u2019de De\u011ferlendirildi"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

T\u00fcrkiye Odalar ve Borsalar Birli\u011fi himayesinde, Kayseri Ticaret Odas\u0131’nda d\u00fczenlenen Ak\u0131ll\u0131 KOB\u0130 Kayseri Dijital D\u00f6n\u00fc\u015f\u00fcm Konferans\u0131, 30 Nisan tarihinde ger\u00e7ekle\u015fti.<\/h2>\n

\"\"<\/p>\n

T\u00fcrkiye Odalar ve Borsalar Birli\u011fi himayesinde ve Kayseri Ticaret Odas\u0131 ev sahipli\u011finde \u201cAk\u0131ll\u0131 KOB\u0130 Kayseri Dijital D\u00f6n\u00fc\u015f\u00fcm Konferans\u0131\u201d<\/strong> ger\u00e7ekle\u015ftirildi. Bu y\u0131l\u0131n ikinci ve serinin be\u015finci etkinli\u011fi olan konferansta; KOB\u0130’lerin ikiz d\u00f6n\u00fc\u015f\u00fcm yolculu\u011fu, dijital i\u015f servisleri, e-ticarette ba\u015far\u0131n\u0131n s\u0131rr\u0131, i\u015f s\u00fcre\u00e7lerinde dijitalle\u015fme ve e-ihracatta yeni f\u0131rsatlar<\/strong> konular\u0131 masaya yat\u0131r\u0131ld\u0131.
\nTurkcell Dijital \u0130\u015f Servisleri’nin ana, PayTR ve Digital Exchange’in platin, Logo Yaz\u0131l\u0131m, BIS \u00c7\u00f6z\u00fcm ve Eclit’in alt\u0131n sponsorlu\u011funda ger\u00e7ekle\u015ftirilen Ak\u0131ll\u0131 KOB\u0130 Dijital D\u00f6n\u00fc\u015f\u00fcm Konferans\u0131’n\u0131n Kayseri’deki payda\u015flar\u0131 aras\u0131nda Kayseri Sanayi Odas\u0131 ve Kayseri Ticaret Borsas\u0131 yer ald\u0131.<\/p>\n

\u0130\u015f d\u00fcnyas\u0131ndan \u00f6nemli isimlerinin yer ald\u0131\u011f\u0131 panellerde KOB\u0130<\/strong>‘lerin dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc<\/strong> ve sekt\u00f6rler \u00f6zelinde faydal\u0131 bilgiler<\/strong> payla\u015f\u0131ld\u0131.<\/p>\n

Etkinli\u011fin a\u00e7\u0131l\u0131\u015f konu\u015fmac\u0131lar\u0131ndan Kayseri Sanayi Odas\u0131 Y\u00f6netim Kurulu Ba\u015fkan\u0131 Mehmet B\u00fcy\u00fcksimitci, <\/strong>dijitalle\u015fmeyle birlikte verimlili\u011fin \u00f6nemine vurgu yapt\u0131\u011f\u0131 konu\u015fmas\u0131nda, \u201c<\/strong>Art\u0131k KOB\u0130’lerimizin birbirleriyle rekabet etmeleri kadar, verimli olmalar\u0131, birbirlerine tamamlay\u0131c\u0131 olmalar\u0131 ve birlikte \u00e7al\u0131\u015farak \u00f6l\u00e7ek ekonomisine ge\u00e7ebilmeleri de son derece \u00f6nemli. Bunun yolu ise dijitalle\u015fmeden ge\u00e7iyor. Teknoloji sayesinde i\u015f b\u00f6l\u00fcm\u00fcn\u00fc eskisinden \u00e7ok daha verimli bir halde ger\u00e7ekle\u015ftirebiliyoruz. Yine teknoloji sayesinde bu i\u015f b\u00f6l\u00fcm\u00fcn\u00fc izleyip, takip edebiliyoruz. Yapay zeka sayesinde aksakl\u0131klar\u0131 insana ihtiya\u00e7 duymadan tespit edebiliyor, daha problemler ortaya \u00e7\u0131kmadan \u00f6nleyebiliyoruz. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde ise dijitalle\u015fmeye ayak uyduramayan KOB\u0130’lerin faaliyetlerine devam etmesi imkans\u0131z hale gelecek. Dijitalle\u015fmek art\u0131k bir ihtiya\u00e7tan \u00f6te bir zorunluluk haline gelmi\u015ftir\u201d<\/em> dedi.<\/strong><\/p>\n

Kayseri Ticaret Odas\u0131 Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u00d6mer G\u00fclsoy <\/strong>ikiz d\u00f6n\u00fc\u015f\u00fcme dikkat \u00e7ekti\u011fi konu\u015fmas\u0131nda, \u201cYe\u015fil d\u00f6n\u00fc\u015f\u00fcm bir tercih ya da alternatif de\u011fil, art\u0131k bir zorunluluktur. Hepimizin gerekli \u00f6nlemleri almas\u0131 ve bu d\u00f6n\u00fc\u015f\u00fcme uyum sa\u011flamas\u0131 gerekiyor. Karbon ayak izinden dolay\u0131 ihracat\u00e7\u0131lar\u0131m\u0131z\u0131n ihracat yapamayacak hale gelmesini tercih etmeyiz, zaman daral\u0131yor. Bunun gibi dijital d\u00f6n\u00fc\u015f\u00fcm ve yapay zeka temelli \u00fcretime de haz\u0131r hale gelmeliyiz. Onun i\u00e7in ‘\u00fcr\u00fcnlerinizi dijital ortama ta\u015f\u0131y\u0131n’<\/strong> diyoruz. Dijitalle\u015fmek art\u0131k ihtiya\u00e7tan ziyade bir zorunluluk haline geldi. Bu sebeple ne \u00fcretiyorsan\u0131z, ne al\u0131p sat\u0131yorsan\u0131z bunu mutlaka dijital platformlarda yapmal\u0131s\u0131n\u0131z. Aksi takdirde, dijital \u00e7a\u011f\u0131n \u015fartlar\u0131na ayak uyduramazsan\u0131z rekabet etme \u015fans\u0131n\u0131z kalmaz\u201d<\/em> ifadelerini kulland\u0131.<\/p>\n

Kayseri Ticaret Borsas\u0131 Y\u00f6netim Kurulu Ba\u015fkan\u0131 Recep Ba\u011flam\u0131\u015f, <\/strong>\u201c\u0130\u015f d\u00fcnyam\u0131z\u0131n yenilik\u00e7i bir vizyon benimseyerek dijital d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funa \u00e7\u0131kmas\u0131n\u0131n ka\u00e7\u0131n\u0131lmaz oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyorum. Dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn global \u00e7apta bir kalk\u0131nma hareketi haline geldi\u011fi \u00e7a\u011f\u0131m\u0131zda, firmalar\u0131n\u0131 gelece\u011fe ta\u015f\u0131mak isteyen i\u015fletmeler de art\u0131k bu d\u00f6n\u00fc\u015f\u00fcme kat\u0131lmak zorunda. Bu yolculu\u011fun kolay olmad\u0131\u011f\u0131n\u0131n fark\u0131nday\u0131z. \u00dcstelik var\u0131\u015f noktas\u0131 olan bir yolculuk da de\u011fil, s\u00fcrekli g\u00fcncellenen bir s\u00fcre\u00e7 oldu\u011funun bilincindeyiz. T\u00fcrkiye’nin dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcnde \u00f6nemli bir rol oynayaca\u011f\u0131na inand\u0131\u011f\u0131m\u0131z, Ak\u0131ll\u0131 KOB\u0130’nin hayata ge\u00e7irilmesinde ve bu konferans\u0131n d\u00fczenlenmesinde eme\u011fi ge\u00e7en herkese te\u015fekk\u00fcr ediyorum\u201d<\/em> diye konu\u015ftu.<\/p>\n

Etkinli\u011fin bir di\u011fer a\u00e7\u0131l\u0131\u015f konu\u015fmac\u0131s\u0131 Ak\u0131ll\u0131 KOB\u0130 \u0130cra Kurulu \u00dcyesi Ba\u015far Ceylan, <\/strong>\u201cBu sene Ak\u0131ll\u0131 KOB\u0130 Dijital D\u00f6n\u00fc\u015f\u00fcm Konferanslar\u0131n\u0131n ikinci dura\u011f\u0131 Kayseri’de KOB\u0130’lerimizle bir araya gelmekten b\u00fcy\u00fck mutluluk duyuyoruz. Ge\u00e7ti\u011fimiz y\u0131l \u00fc\u00e7 ilde 100 binin \u00fczerinde KOB\u0130’ye eri\u015fmeyi ba\u015faran Ak\u0131ll\u0131 KOB\u0130, 2024 y\u0131l\u0131nda alt\u0131 ilde 200 bin KOB\u0130’ye eri\u015fme hedefiyle yola \u00e7\u0131kt\u0131. Dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00f6nc\u00fcs\u00fc birbirinden de\u011ferli markalarla T\u00fcrkiye genelinde KOB\u0130’lerimizin d\u00f6n\u00fc\u015f\u00fcmlerini h\u0131zland\u0131rmay\u0131 ve onlara rehberlik edinmeyi g\u00f6rev edindik. Bu misyonla T\u00fcrkiye’nin Dijital D\u00f6n\u00fc\u015f\u00fcm Platformu Ak\u0131ll\u0131 KOB\u0130 olarak \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 s\u00fcrd\u00fcrmeye devam edece\u011fiz\u201d<\/em> ifadelerini kulland\u0131.<\/p>\n

TOBB Ba\u015fkan Dan\u0131\u015fman\u0131 Hasan \u00c7a\u011flayan D\u00fcndar ise, <\/strong>\u201cAk\u0131ll\u0131 KOB\u0130 ve KOB\u0130’lerin \u0130kiz D\u00f6n\u00fc\u015f\u00fcm Yolculu\u011fu\u201d panelinde dijital<\/strong> ve ye\u015fil d\u00f6n\u00fc\u015f\u00fcme<\/strong> vurgu yaparak konu\u015fmas\u0131na devam etti: \u201cDijital d\u00f6n\u00fc\u015f\u00fcm TOBB olarak odakland\u0131\u011f\u0131m\u0131z ana alanlardan biri. Tabii ki dijital d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine \u00f6nce TOBB ve Oda-Borsalardan ba\u015flad\u0131k. \u00dcyelerimize sundu\u011fumuz \u00e7ok say\u0131da hizmeti dijitalle\u015ftirdik. Bununla birlikte, geli\u015ftirdi\u011fimiz Ak\u0131ll\u0131 KOB\u0130 Platformu ile T\u00fcrk i\u015f d\u00fcnyas\u0131n\u0131n dijital d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine rehberlik ediyoruz. KOB\u0130’ler ile teknoloji \u015firketlerini dijital d\u00f6n\u00fc\u015f\u00fcm ortak paydas\u0131nda bir araya getiriyoruz. Dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc art\u0131k ye\u015fil d\u00f6n\u00fc\u015f\u00fcmle birlikte el almam\u0131z gerekiyor. Buna ikiz d\u00f6n\u00fc\u015f\u00fcm deniliyor. \u0130\u015fte bu vizyonla TOBB Karbon Platformu ile \u00fcyelerimizin ye\u015fil d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine destek oluyoruz. Bug\u00fcn Kayseri i\u015f d\u00fcnyas\u0131na da ikiz d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00f6neminden bahsettik.\u201d<\/em><\/p>\n

2024 y\u0131l\u0131nda 6 \u015eehirde 200 Bin KOB\u0130’ye Ula\u015f\u0131lacak<\/strong><\/h3>\n

2023 y\u0131l\u0131nda fizikselde bin 262<\/strong>, online’da ise 100 binin<\/strong> \u00fczerinde KOB\u0130’ye eri\u015fen, toplamda 30 KOB\u0130’ye 300 bin TL \u00fczeri de\u011ferde \u00fccretsiz dijitalle\u015fme \u00e7\u00f6z\u00fcm paketlerinin<\/strong> sa\u011fland\u0131\u011f\u0131 Ak\u0131ll\u0131 KOB\u0130 Dijital D\u00f6n\u00fc\u015f\u00fcm Konferanslar\u0131,<\/strong> 2024 y\u0131l\u0131nda Kayseri’nin ard\u0131ndan T\u00fcrkiye’nin d\u00f6rt ilinde daha KOB\u0130’lerin dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc desteklemeye<\/strong> ve h\u0131zland\u0131rmaya<\/strong> devam edecek.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. T\u00fcrkiye Odalar ve Borsalar Birli\u011fi himayesinde, Kayseri Ticaret Odas\u0131’nda d\u00fczenlenen Ak\u0131ll\u0131 KOB\u0130 Kayseri Dijital D\u00f6n\u00fc\u015f\u00fcm Konferans\u0131, 30 Nisan tarihinde ger\u00e7ekle\u015fti. T\u00fcrkiye Odalar […]<\/p>\n","protected":false},"author":1,"featured_media":187689,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,157],"tags":[113678,31910,100140,38295,1264],"views":26,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/187687"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=187687"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/187687\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/187689"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=187687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=187687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=187687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}