{"id":184975,"date":"2024-02-26T15:50:43","date_gmt":"2024-02-26T12:50:43","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=184975"},"modified":"2024-02-26T15:51:01","modified_gmt":"2024-02-26T12:51:01","slug":"turkiye-nin-en-teknolojik-markalari-odullerini-aldi","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/turkiye-nin-en-teknolojik-markalari-odullerini-aldi\/","title":{"rendered":"(Turkish) T\u00fcrkiye&#8217;nin En Teknolojik Markalar\u0131 \u00d6d\u00fcllerini Ald\u0131"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/184975\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h2><strong>T\u00fcrkiye\u2019nin en teknolojik markalar\u0131n\u0131n belirlendi\u011fi ve \u00fclkemizde NielsenIQ T\u00fcrkiye ile Pazarlamasyon i\u015f birli\u011finde be\u015finci kez d\u00fczenlenen Tech Brands T\u00fcrkiye\u2019de y\u0131l\u0131n kazananlar\u0131 belli oldu. Markalar\u0131n teknoloji alan\u0131ndaki t\u00fcketici-marka alg\u0131s\u0131 her y\u0131l oldu\u011fu gibi NielsenIQ T\u00fcrkiye taraf\u0131ndan \u00f6l\u00e7\u00fcld\u00fc ve \u00fclkemizin en teknolojik markalar\u0131 buna g\u00f6re belirlendi. \u00d6d\u00fcl t\u00f6reninde 30 farkl\u0131 kategori ve 1 genel kategori olmak \u00fczere toplamda 31 farkl\u0131 kategoride \u00f6d\u00fcl verildi. Organizasyon; teknoloji, pazarlama, dijital ve inovasyon alanlar\u0131nda marka ve ajanslar\u0131n yaratt\u0131\u011f\u0131 ekosistemi bir araya getirdi.<\/strong> <strong>NielsenIQ T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Didem \u015eekerel Erdo\u011fan, NielsenIQ T\u00fcrkiye T\u00fcketici Ara\u015ft\u0131rmalar\u0131 Direkt\u00f6r\u00fc Nur Serenli ve<\/strong> <strong>Pazarlamasyon CEO\u2019su Necip Murat gecede a\u00e7\u0131klamalarda bulundu.<\/strong><\/h2>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"aligncenter wp-image-184977\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2024\/02\/turkiye-nin-en-teknolojik-markalari-odullerini-aldi.jpg\" alt=\"\" width=\"500\" height=\"375\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2024\/02\/turkiye-nin-en-teknolojik-markalari-odullerini-aldi.jpg 550w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2024\/02\/turkiye-nin-en-teknolojik-markalari-odullerini-aldi-300x225.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2024\/02\/turkiye-nin-en-teknolojik-markalari-odullerini-aldi-500x375.jpg 500w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2024\/02\/turkiye-nin-en-teknolojik-markalari-odullerini-aldi-67x50.jpg 67w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/p>\n<p><strong>NielsenIQ T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc Didem \u015eekerel Erdo\u011fan<\/strong> <strong>Tech Brands T\u00fcrkiye<\/strong> hakk\u0131nda g\u00f6r\u00fc\u015flerini \u015fu s\u00f6zlerle aktard\u0131; <em>\u201cTeknolojinin h\u0131zla ilerledi\u011fi, dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn g\u00fcnl\u00fck ya\u015fam\u0131m\u0131z\u0131 derinden etkiledi\u011fi bir \u00e7a\u011fda ya\u015f\u0131yoruz. Bu nedenle, bu markalar\u0131n ba\u015far\u0131lar\u0131na ve yeniliklerine bir kez daha odaklanmak, \u00f6nemli bir ad\u0131m. Teknoloji art\u0131k sadece bir sekt\u00f6r\u00fc de\u011fil, hayat\u0131m\u0131z\u0131n her alan\u0131n\u0131 \u015fekillendiriyor. \u0130\u015f d\u00fcnyas\u0131ndan e\u011fitime, sa\u011fl\u0131ktan ileti\u015fime kadar her alanda teknolojinin izleri var. T\u00fcrkiye olarak bizler de bu de\u011fi\u015fime ayak uydurmak, hatta \u00f6nc\u00fcl\u00fck etmek i\u00e7in \u00e7aba sarf ediyoruz. <strong>Tech Brands<\/strong>, dijital ve\u00a0teknolojik\u00a0d\u00f6n\u00fc\u015f\u00fcm\u00fc \u00f6nceliklendiren markalar\u0131n \u00f6ne \u00e7\u0131kmas\u0131nda \u00f6nemli bir giri\u015fime imza at\u0131yor. Biz de <strong>NielsenIQ<\/strong> olarak, be\u015f y\u0131ld\u0131r T\u00fcrkiye\u2019nin en\u00a0teknolojik\u00a0markalar\u0131n\u0131n belirlenmesinde destek oluyoruz.\u201d<\/em><\/p>\n<p><strong>Tech Brands T\u00fcrkiye<\/strong>\u2019de \u00f6d\u00fcl almaya hak kazanan markalar, <strong>NielsenIQ T\u00fcrkiye<\/strong> taraf\u0131ndan ger\u00e7ekle\u015ftirilen dijital anket y\u00f6ntemi ile tespit edildi. <strong>NielsenIQ T\u00fcrkiye T\u00fcketici Ara\u015ft\u0131rmalar\u0131 Direkt\u00f6r\u00fc Nur Serenli, <\/strong>T\u00fcrkiye\u2019nin en teknolojik markalar\u0131n\u0131 belirleyen ara\u015ft\u0131rman\u0131n; Aral\u0131k 2023\u2019te, T\u00fcrkiye temsili 12 ilde <em>(<\/em>\u0130stanbul, Ankara, \u0130zmir, Tekirda\u011f, Bursa, Adana, Kayseri, Samsun, Trabzon, Erzurum, Malatya, Gaziantep,<em>) Kad\u0131n-Erkek, 15-64 ya\u015f aras\u0131, A-B-C1-C2 SES, 906 ki\u015fi ile) <\/em>hayata ge\u00e7irildi\u011fini s\u00f6yledi. <strong>Serenli,<\/strong> ara\u015ft\u0131rma kapsam\u0131nda t\u00fcketicilere,<strong> 30 kategoride<\/strong> a\u00e7\u0131k u\u00e7lu sorular y\u00f6nelterek T\u00fcrkiye\u2019nin en teknolojik markalar\u0131n\u0131 belirlemelerini istediklerini ifade etti.<\/p>\n<p><strong>Pazarlamasyon CEO\u2019su Necip Murat <\/strong>ise <em>\u201c<strong>NielsenIQ T\u00fcrkiye<\/strong> i\u015f birli\u011fi ile be\u015finci kez ger\u00e7ekle\u015ftirdi\u011fimiz <strong>Tech Brands Turkey<\/strong> ile T\u00fcrkiye&#8217;nin en teknolojik markalar\u0131n\u0131 bir kez daha \u00f6d\u00fcllendirmi\u015f olduk. Teknoloji s\u00fcrekli bir de\u011fi\u015fim ve geli\u015fim i\u00e7inde&#8230; Bu a\u00e7\u0131dan bakt\u0131\u011f\u0131m\u0131zda, <strong>NielsenIQ<\/strong> i\u015f birli\u011finde ger\u00e7ekle\u015ftirdi\u011fimiz bu organizasyonun, markalar\u0131n gelece\u011fi i\u00e7in b\u00fcy\u00fck \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorum. Bu \u00f6d\u00fcl gecesinde i\u015f d\u00fcnyas\u0131n\u0131n ekosistemi ile bir araya geldi\u011fimiz i\u00e7in de ayr\u0131ca mutluyuz.\u201d<\/em> dedi.<\/p>\n<h3><strong>Tech Brands T\u00fcrkiye 2024\u2019te Kazananlar \u015eu \u015eekilde: <\/strong><\/h3>\n<table>\n<tbody>\n<tr>\n<td width=\"281\"><\/td>\n<td width=\"165\"><strong>Marka<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Genel De\u011ferlendirme<\/strong><\/td>\n<td width=\"165\">Ar\u00e7elik<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Akaryak\u0131t<\/strong><\/td>\n<td width=\"165\">Shell<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Ara\u00e7 Kiralama<\/strong><\/td>\n<td width=\"165\">Avis<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Bebek Bak\u0131m \u00dcr\u00fcnleri<\/strong><\/td>\n<td width=\"165\">ebebek<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Beyaz E\u015fya<\/strong><\/td>\n<td width=\"165\">Ar\u00e7elik<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Bilgisayar<\/strong><\/td>\n<td width=\"165\">Casper<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Bireysel Emeklilik Sistemi<\/strong><\/td>\n<td width=\"165\">Anadolu Hayat Emeklilik<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Erkek Giyim<\/strong><\/td>\n<td width=\"165\">Ki\u011f\u0131l\u0131<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Ev <\/strong><strong>Tekstili<\/strong><\/td>\n<td width=\"165\">Karaca Home<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Ev Temizlik Malzemeleri<\/strong><\/td>\n<td width=\"165\">Domestos<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>H\u0131zl\u0131 Servis Restoran\u0131 | Hamburger<\/strong><\/td>\n<td width=\"165\">Burger King<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>H\u0131zl\u0131 Servis Restoran\u0131 | Pizza<\/strong><\/td>\n<td width=\"165\">Domino&#8217;s<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>\u0130\u00e7 Giyim<\/strong><\/td>\n<td width=\"165\">Penti<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>\u0130nternet Servis Sa\u011flay\u0131c\u0131s\u0131<\/strong><\/td>\n<td width=\"165\">T\u00fcrk Telekom<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Kargo (Yurti\u00e7i\/Yurtd\u0131\u015f\u0131)<\/strong><\/td>\n<td width=\"165\">Yurti\u00e7i Kargo<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Ki\u015fisel Bak\u0131m\/Kozmetik Zincir Ma\u011fazas\u0131<\/strong><\/td>\n<td width=\"165\">Gratis<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Klima<\/strong><\/td>\n<td width=\"165\">Ar\u00e7elik<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Kombi<\/strong><\/td>\n<td width=\"165\">Baymak<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Market \u00dcr\u00fcnleri Online\/Mobil Sipari\u015f<\/strong><\/td>\n<td width=\"165\">Migros<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Motosiklet<\/strong><\/td>\n<td width=\"165\">Honda<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Online Al\u0131\u015fveri\u015f | \u0130lan<\/strong><\/td>\n<td width=\"165\">Sahibinden<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Online Al\u0131\u015fveri\u015f | Moda<\/strong><\/td>\n<td width=\"165\">Trendyol<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Otomobil \u00dcreticisi | Binek<\/strong><\/td>\n<td width=\"165\">Ford<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Otomotiv \u00dcreticisi | Ticari<\/strong><\/td>\n<td width=\"165\">Ford<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Sigorta<\/strong><\/td>\n<td width=\"165\">Allianz<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Teknoloji Marketi<\/strong><\/td>\n<td width=\"165\">Teknosa<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Telekom\u00fcnikasyon<\/strong><\/td>\n<td width=\"165\">T\u00fcrk Telekom<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Tur Operat\u00f6r\u00fc<\/strong><\/td>\n<td width=\"165\">ETS<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Yatak<\/strong><\/td>\n<td width=\"165\">Yata\u015f<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Yemek Online\/Mobil Sipari\u015f<\/strong><\/td>\n<td width=\"165\">Yemeksepeti<\/td>\n<\/tr>\n<tr>\n<td width=\"281\"><strong>Zincir Market<\/strong><\/td>\n<td width=\"165\">Migros<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. T\u00fcrkiye\u2019nin en teknolojik markalar\u0131n\u0131n belirlendi\u011fi ve \u00fclkemizde NielsenIQ T\u00fcrkiye ile Pazarlamasyon i\u015f birli\u011finde be\u015finci kez d\u00fczenlenen Tech Brands T\u00fcrkiye\u2019de y\u0131l\u0131n kazananlar\u0131 belli [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":184977,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[46,53,44,157],"tags":[2350,112654,796,1440,112651,112652,1787,112653],"views":109,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/184975"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=184975"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/184975\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/184977"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=184975"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=184975"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=184975"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}