{"id":180976,"date":"2023-11-14T12:15:55","date_gmt":"2023-11-14T09:15:55","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=180976"},"modified":"2023-11-14T12:15:55","modified_gmt":"2023-11-14T09:15:55","slug":"en-buyuk-sehir-sergisi-sari-nin-izi","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/en-buyuk-sehir-sergisi-sari-nin-izi\/","title":{"rendered":"(Turkish) En B\u00fcy\u00fck \u015eehir Sergisi “Sar\u0131n\u0131n \u0130zi”"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

T\u00fcrkiye\u2019de yenilik\u00e7i ve \u00e7a\u011fda\u015f yap\u0131la\u015fman\u0131n \u00f6nc\u00fc ismi T\u00fcrk Ytong, kurulu\u015funun 60. y\u0131l\u0131n\u0131 benzersiz bir sanat etkinli\u011fiyle kutluyor. Gazbeton sekt\u00f6r\u00fcn\u00fcn lider kurulu\u015fu T\u00fcrk Ytong alan\u0131nda bir ilke daha imza atarak ikonik \u00fcr\u00fcn ambalajlar\u0131n\u0131 sanat\u00e7\u0131lar\u0131n eserleriyle yeniden tasarlayarak \u015fehri bir sergi alan\u0131na \u00e7eviriyor.<\/h2>\n

\"\"<\/p>\n

T\u00fcrkiye\u2019de yap\u0131 sekt\u00f6r\u00fcne yenilik\u00e7i malzeme ve hizmetler sunan T\u00fcrk Ytong kentle\u015fme, \u00e7a\u011fda\u015f ve nitelikli yap\u0131la\u015fma konusuna g\u00f6sterdi\u011fi \u00f6zene, in\u015faat sekt\u00f6r\u00fcn\u00fcn modernle\u015fmesine sundu\u011fu katk\u0131lara bir yenisini daha ekliyor. Kurulu\u015funun 60. y\u0131l\u0131nda sekt\u00f6r\u00fcnde bir ilke daha imza atan T\u00fcrk Ytong<\/strong>, herkes\u00e7e tan\u0131n\u0131p sevilen sar\u0131 renkli ikonik \u00fcr\u00fcn ambalajlar\u0131n\u0131<\/strong> ba\u015far\u0131l\u0131 gen\u00e7 sanat\u00e7\u0131lar\u0131n dokunu\u015flar\u0131yla birer sanat eserine d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. Kas\u0131m ay\u0131 ile birlikte ba\u015fta \u0130stanbul olmak \u00fczere bir\u00e7ok \u015fehre yay\u0131lan ambalajlar, \u015fantiyeleri birer a\u00e7\u0131k sanat sergisine<\/strong> \u00e7eviriyor. Sanat\u00e7\u0131lar Burak Beceren<\/strong>, Meltem \u015eahin<\/strong> ve Piknik Works<\/strong>\u2019un eserlerinin yer ald\u0131\u011f\u0131 sar\u0131 Ytong ambalajlar\u0131<\/strong> bulunduklar\u0131 her yerde sanat\u0131n esteti\u011fini, yarat\u0131c\u0131l\u0131\u011f\u0131n\u0131 \u015fehir ya\u015fam\u0131yla birle\u015ftirerek renklendiriyor.<\/p>\n

\u0130n\u015faattan sergi salonuna<\/strong><\/h3>\n

T\u00fcrk Ytong\u2019un\u00a0pazar lideri olarak \u00fcstlendi\u011fi sorumluluklar kapsam\u0131nda hem sekt\u00f6r payda\u015flar\u0131na hem de yap\u0131la\u015fma k\u00fclt\u00fcr\u00fcne de\u011fer katan \u00e7al\u0131\u015fmalar\u0131n\u0131n en son \u00f6rne\u011fi olan \u2018Sar\u0131n\u0131n \u0130zi<\/strong>\u2019 projesi iki a\u015famadan olu\u015fuyor. \u201cSar\u0131n\u0131n \u0130zi\u201d birinci a\u015famada \u00fc\u00e7 yarat\u0131c\u0131 ismin eserlerinin Ytong\u2019un ikonik sar\u0131 ambalaj\u0131 \u00fczerine bas\u0131lmas\u0131yla ba\u015fl\u0131yor. Tasar\u0131mlar\u0131 i\u00e7eren ambalajlar\u0131n \u015fantiyelere da\u011f\u0131lmas\u0131yla sanat \u015fehre yay\u0131l\u0131yor.<\/p>\n

Mekan Yaratman\u0131n \u00d6tesinde: Sar\u0131n\u0131n \u0130zi<\/strong><\/h3>\n

Ytong\u2019un ya\u015fam alanlar\u0131na katt\u0131\u011f\u0131 de\u011ferlerin ilham\u0131, tasar\u0131m ve sanat platformu Mercado\u2019nun kurgusuyla \u00fc\u00e7 yarat\u0131c\u0131 isim taraf\u0131ndan ele al\u0131n\u0131yor. Bir yap\u0131 malzemesinin \u00f6tesinde bireylerin hayatla ve birbiriyle ba\u011f kurmas\u0131n\u0131 sa\u011flayan mekanlar\u0131n yap\u0131ta\u015f\u0131 olan Ytong\u2019un temsil etti\u011fi kavramlar, sanat\u00e7\u0131lar Burak Beceren, Meltem \u015eahin ve Piknik Works\u2019\u00fcn<\/strong> \u00fcretimleriyle hayat buluyor.<\/p>\n

Ytong\u2019un ya\u015fam alanlar\u0131na ekledi\u011fi alt\u0131 temel de\u011fer olan \u201cdayan\u0131kl\u0131\u201d, \u201cg\u00fcvenli\u201d, \u201chafif\u201d, \u201cuyumlu\u201d, \u201c\u00e7evre dostu\u201d, \u201cs\u0131cak\u201d<\/strong> \u00f6zelliklerinin imgele\u015ftirildi\u011fi \u201cSar\u0131n\u0131n \u0130zi\u201d; bu katmanlar\u0131 kent, mimarl\u0131k ve sanat ekseninde temellendiriyor.<\/p>\n

\u00c7izimlerinde tekrar eden sekanslarla dayan\u0131kl\u0131 ve g\u00fcvenli bir g\u00f6rsel ritim yaratan Burak Beceren; insana ve do\u011faya \u00f6zg\u00fc verileri duygular \u00fczerinden yorumlayarak \u00e7evre dostu ve s\u0131cak ba\u015fl\u0131klar\u0131n\u0131 tutan Meltem \u015eahin; hafif ve uyumlu bir anlat\u0131n\u0131n pe\u015finde mek\u00e2n ve \u00e7izim aras\u0131nda e\u011flenceli bir evreni pratik ederek \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcren Piknik Works bu \u00e7al\u0131\u015fmada bir mek\u00e2n\u0131n anlam biriktiren alanlara d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc inceliyor. \u0130konik Ytong ambalajlar\u0131n\u0131n \u00fczerinde ba\u015flayan sanat yolculu\u011fu, T\u00fcrk Ytong fabrikalar\u0131nda, Ytong \u00fcr\u00fcnlerinin da\u011f\u0131t\u0131ld\u0131\u011f\u0131 \u015fehirlerde, \u00fcr\u00fcnlerinin ta\u015f\u0131nd\u0131\u011f\u0131 ara\u00e7larda, Ytong \u00fcr\u00fcnlerinin kullan\u0131ld\u0131\u011f\u0131 in\u015faatlarda insanlarla bulu\u015fuyor.<\/p>\n

T\u00fcrkiye Cumhuriyeti\u2019nin 100. y\u0131l\u0131nda kent ya\u015fam\u0131na katk\u0131 sunmaktan gururluyuz\u00a0<\/strong><\/h3>\n

T\u00fcrk Ytong Y\u00f6netim Kurulu Ba\u015fkan\u0131 Fethi Hinginar<\/strong>, 60 y\u0131l \u00f6nce b\u00fcy\u00fck bir ideal, fedakarl\u0131k ve inan\u00e7la B\u00fclent Demiren \u00f6nderli\u011finde kurulan T\u00fcrk Ytong\u2019un bug\u00fcn d\u00fcnyan\u0131n en b\u00fcy\u00fck Ytong \u00fcreticisi olmas\u0131n\u0131n gururunu ya\u015fad\u0131klar\u0131n\u0131 payla\u015ft\u0131. 2023 y\u0131l\u0131n\u0131n kendileri i\u00e7in \u00e7ok daha \u00f6nemli bir \u00f6zelli\u011fi daha oldu\u011funu vurgulayan Hinginar, <\/strong>T\u00fcrk Ytong\u2019un 60. y\u0131l\u0131n\u0131n bizim i\u00e7in anlam ve \u00f6neminin \u00e7ok daha \u00f6tesinde T\u00fcrkiye Cumhuriyeti\u2019nin 100. y\u0131l\u0131nda \u00e7ok daha \u00f6zel bir anlam ta\u015f\u0131d\u0131\u011f\u0131n\u0131 s\u00f6yledi. Bu iki \u00f6nemli y\u0131l d\u00f6n\u00fcm\u00fcn\u00fcn bir arada olmas\u0131 nedeniyle \u00e7ok \u00f6zel bir projeye imza atmak istediklerini aktard\u0131. Fethi Hinginar, \u00fcst\u00fcn kaliteli, yenilik\u00e7i ve benzersiz \u00fcr\u00fcnleri ile t\u00fcm d\u00fcnyada de\u011fi\u015fmez ve g\u00fcvenilir bir alg\u0131ya sahip olan markalar\u0131n\u0131n T\u00fcrkiye\u2019deki 60. y\u0131l\u0131nda yine bir ilke imza att\u0131klar\u0131n\u0131 vurgulad\u0131. \u00c7a\u011fda\u015f ya\u015fama, mimarl\u0131k k\u00fclt\u00fcr\u00fcne, \u00e7evreye ve do\u011faya olan sayg\u0131y\u0131 sanatla birle\u015ftirerek T\u00fcrkiye Cumhuriyeti\u2019nin 100. y\u0131l\u0131nda kent ya\u015fam\u0131na katk\u0131 sunmaktan dolay\u0131 gururlu olduklar\u0131n\u0131 s\u00f6yledi.<\/p>\n

Bir y\u0131l\u0131 a\u015fan \u00f6zenli ve titiz bir \u00e7al\u0131\u015fman\u0131n sonucu<\/strong><\/h3>\n

T\u00fcrk Ytong Genel M\u00fcd\u00fcr\u00fc Tolga \u00d6ztoprak<\/strong>, Ytong\u2019un T\u00fcrkiye\u2019de \u00e7ok g\u00fc\u00e7l\u00fc bir marka alg\u0131s\u0131na sahip oldu\u011funu payla\u015ft\u0131. Sar\u0131 renk ile \u00f6zde\u015fle\u015fen Ytong markas\u0131n\u0131n yarat\u0131c\u0131 sanat eserleriyle \u015fehrin her noktas\u0131nda yer almas\u0131n\u0131 ve kent k\u00fclt\u00fcr\u00fcne de\u011fer katmas\u0131n\u0131 ancak lider bir markan\u0131n yapabilece\u011finin alt\u0131n\u0131 \u00e7izdi. Tolga \u00d6ztoprak \u015funlar\u0131 s\u00f6yledi \u201cT\u00fcrk Ytong enerji tasarrufu, depreme dayan\u0131kl\u0131l\u0131k, yang\u0131n g\u00fcvenli\u011fi gibi alanlardaki inovatif \u00f6zellikleri ve \u00e7evre dostu \u00fcr\u00fcnleri sayesinde yap\u0131larda konforlu, g\u00fcvenli ve ekonomik bir ya\u015fam\u0131n temel ta\u015f\u0131 olarak kabul edilmi\u015f durumda. 60. y\u0131l\u0131m\u0131z\u0131 yarat\u0131c\u0131 ve cesur bir \u00e7al\u0131\u015fmayla kutlamak istedik. Cumhuriyetimizin 100. y\u0131l\u0131na<\/strong> denk gelmesini de g\u00f6z \u00f6n\u00fcne alarak bir y\u0131l\u0131 a\u015fan \u00f6zenli ve titiz bir \u00e7al\u0131\u015fman\u0131n sonucunda \u201cSar\u0131n\u0131n \u0130zi\u201d projesini hayata ge\u00e7irdik\u201d<\/em> dedi.<\/p>\n

Sergi Aral\u0131k ay\u0131nda Bomontiada\u2019da ba\u015flayacak\u00a0<\/strong><\/h3>\n

Sar\u0131n\u0131n \u0130zi projesi ikinci a\u015famada mek\u00e2nsal bir sergi deneyimine d\u00f6n\u00fc\u015fecek. Sanat\u00e7\u0131lar\u0131n \u201cSar\u0131n\u0131n \u0130zi\u201d i\u00e7in \u00fcretti\u011fi eserler 02 \u2013 10 Aral\u0131k<\/strong> 2023<\/strong> tarihleri aras\u0131nda Bomontiada<\/strong>\u2019da sanatseverlerle bulu\u015facak. Malzeme, sanat ve tasar\u0131m\u0131n birbiriyle ve izleyiciyle diyalo\u011fa girece\u011fi bu alan, Ytong\u2019un mek\u00e2n yaratmak konusunda esas ald\u0131\u011f\u0131 de\u011ferlere referans verecek. Ya\u015fayan bir mekan olarak kurgulanan bu deneyim alan\u0131, sergiye paralel \u00e7e\u015fitli konu\u015fma ve at\u00f6lye \u00e7al\u0131\u015fmalar\u0131na da ev sahipli\u011fi yapacak.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. T\u00fcrkiye\u2019de yenilik\u00e7i ve \u00e7a\u011fda\u015f yap\u0131la\u015fman\u0131n \u00f6nc\u00fc ismi T\u00fcrk Ytong, kurulu\u015funun 60. y\u0131l\u0131n\u0131 benzersiz bir sanat etkinli\u011fiyle kutluyor. Gazbeton sekt\u00f6r\u00fcn\u00fcn lider kurulu\u015fu T\u00fcrk […]<\/p>\n","protected":false},"author":1,"featured_media":180979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53],"tags":[111220,109940,111218,111221,111217,111219,12420],"views":29,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/180976"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=180976"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/180976\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/180979"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=180976"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=180976"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=180976"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}