{"id":176559,"date":"2023-06-20T14:58:52","date_gmt":"2023-06-20T11:58:52","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=176559"},"modified":"2023-06-20T14:58:52","modified_gmt":"2023-06-20T11:58:52","slug":"turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi\/","title":{"rendered":"(Turkish) T\u00fcrkiye&#8217;nin En De\u011ferli ve G\u00fc\u00e7l\u00fc Markalar\u0131 &#8216;Turkey 100 \u00c7al\u0131\u015fmas\u0131&#8217; Payla\u015f\u0131ld\u0131"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/176559\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h2>Uluslararas\u0131 marka de\u011ferlendirme kurulu\u015fu Brand Finance, \u00fclkenin en de\u011ferli ve en g\u00fc\u00e7l\u00fc markalar\u0131n\u0131 s\u0131ralad\u0131\u011f\u0131 Turkey 100 \u00e7al\u0131\u015fmas\u0131n\u0131n 2023 sonu\u00e7lar\u0131n\u0131 payla\u015ft\u0131.<\/h2>\n<p>Bu y\u0131l 17\u2019ncisi yay\u0131nlanan ara\u015ft\u0131rman\u0131n sonu\u00e7lar\u0131na g\u00f6re T\u00fcrkiye\u2019nin en de\u011ferli markas\u0131 <strong>2 milyar dolarl\u0131k<\/strong> marka de\u011feriyle\u00a0<strong>T\u00fcrk Hava Yollar\u0131<\/strong>\u00a0oldu.<\/p>\n<p><img loading=\"lazy\" class=\"alignright wp-image-176561\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/06\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi.jpg\" alt=\"\" width=\"320\" height=\"317\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/06\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi.jpg 485w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/06\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi-300x297.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/06\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi-150x150.jpg 150w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/06\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi-404x400.jpg 404w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/06\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi-51x50.jpg 51w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/06\/turkiye-nin-en-degerli-ve-guclu-markalari-turkey-100-calismasi-paylasildi-100x100.jpg 100w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>\u0130kinci s\u0131rada<strong>\u00a0Ar\u00e7elik<\/strong>\u00a0(1,5 milyar dolar) yer al\u0131rken \u00fc\u00e7\u00fcnc\u00fcl\u00fc\u011f\u00fc de\u011ferini y\u00fczde 29 art\u0131rmay\u0131 ba\u015faran\u00a0<strong>Vestel<\/strong>\u00a0(900 milyon dolar) elde etti.\u00a0<strong>Garanti BBVA<\/strong>\u00a0d\u00f6rt s\u0131ra y\u00fckselerek bu y\u0131l d\u00f6rd\u00fcnc\u00fc, y\u00fczde 45\u2019lik de\u011fer art\u0131\u015f\u0131yla\u00a0<strong>T\u00fcrkiye \u0130\u015f Bankas\u0131<\/strong>\u00a0ise dokuz s\u0131ra atlayarak be\u015finci oldu.\u00a0<strong>B\u0130M<\/strong>,\u00a0<strong>Ziraat Bankas\u0131<\/strong>,\u00a0<strong>Ford Otosan<\/strong>,\u00a0<strong>Turkcell\u00a0<\/strong>ve\u00a0<strong>Akbank<\/strong>\u00a0da ilk 10\u2019da boy g\u00f6sterdi.<\/p>\n<p>2022 y\u0131l\u0131 verileri esas al\u0131narak ger\u00e7ekle\u015ftirilen \u00e7al\u0131\u015fmaya g\u00f6re en de\u011ferli 100 markan\u0131n toplam de\u011feri 15,6 milyar dolar olup \u00e7ok az bir kay\u0131p ile bir \u00f6nceki y\u0131la (16 milyar dolar) yak\u0131n olarak ger\u00e7ekle\u015fti. Ayr\u0131ca listeye\u00a0<strong>\u015e\u00f6len<\/strong>,\u00a0<strong>Ege Profil<\/strong>\u00a0ve\u00a0<strong>DESA<\/strong>\u00a0olmak \u00fczere \u00fc\u00e7 yeni marka dahil oldu.<\/p>\n<p>Brand Finance\u2019in markalar\u0131n gelecekte de\u011fer \u00fcretebilme kabiliyetini g\u00f6zeterek haz\u0131rlad\u0131\u011f\u0131 en g\u00fc\u00e7l\u00fc markalar listesinde ise zirve 100 \u00fczerinden 90,2 skor ile\u00a0<strong>Migros<\/strong>\u2018un oldu.<\/p>\n<p>Bu y\u0131l ilk 10 i\u00e7erisinde yer alan di\u011fer markalar\u00a0<strong>\u00dclker<\/strong>,\u00a0<strong>OPET<\/strong>,\u00a0<strong>T\u00fcrk Tuborg<\/strong>,\u00a0<strong>Anadolu Efes<\/strong>,\u00a0<strong>Mavi<\/strong>,\u00a0<strong>\u0130\u015f Bankas\u0131<\/strong>,\u00a0<strong>Yap\u0131 Kredi<\/strong>,<strong>\u00a0Ziraat Bankas\u0131<\/strong>\u00a0ve\u00a0<strong>Teknosa<\/strong>\u00a0olarak s\u0131raland\u0131.<\/p>\n<p>Raporun tamam\u0131na ula\u015fmak i\u00e7in <strong><a href=\"https:\/\/static.brandirectory.com\/reports\/brand-finance-turkey-100-2023-full-report.pdf\" target=\"_blank\" rel=\"noopener\">T\u0131klay\u0131n&gt;&gt;<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Uluslararas\u0131 marka de\u011ferlendirme kurulu\u015fu Brand Finance, \u00fclkenin en de\u011ferli ve en g\u00fc\u00e7l\u00fc markalar\u0131n\u0131 s\u0131ralad\u0131\u011f\u0131 Turkey 100 \u00e7al\u0131\u015fmas\u0131n\u0131n 2023 sonu\u00e7lar\u0131n\u0131 payla\u015ft\u0131. Bu y\u0131l [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":176561,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53],"tags":[4759,109845],"views":74,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/176559"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=176559"}],"version-history":[{"count":1,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/176559\/revisions"}],"predecessor-version":[{"id":176560,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/176559\/revisions\/176560"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/176561"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=176559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=176559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=176559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}