{"id":173551,"date":"2023-04-25T11:28:50","date_gmt":"2023-04-25T08:28:50","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=173551"},"modified":"2023-04-25T11:40:25","modified_gmt":"2023-04-25T08:40:25","slug":"opet-temizlik-ve-hijyende-yarattigi-farki-teknolojiyle-guclendiriyor","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/opet-temizlik-ve-hijyende-yarattigi-farki-teknolojiyle-guclendiriyor\/","title":{"rendered":"(Turkish) &#8217;OPET&#8217; Temizlik ve Hijyende Yaratt\u0131\u011f\u0131 Fark\u0131 Teknolojiyle G\u00fc\u00e7lendiriyor\u2026"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/173551\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h2><strong>Yenilik\u00e7i bak\u0131\u015f a\u00e7\u0131s\u0131yla akaryak\u0131t sekt\u00f6r\u00fcnde m\u00fc\u015fteri memnuniyetinin lideri OPET\u2019in\u00a0\u201cFark\u0131 A\u00e7\u0131yoruz\u201d reklam kampanyas\u0131n\u0131n devam filmi izleyicilerle bulu\u015ftu. Yeni filmde, OPET\u2019in \u201cTemiz Tuvalet Kampanyas\u0131\u201d ile fark yaratt\u0131\u011f\u0131 tuvaletlerinde yer alan \u201cAk\u0131ll\u0131 Poster\u201d uygulamas\u0131 ve yeniliklere dikkat \u00e7ekiliyor.<\/strong><\/h2>\n<p>OPET\u2019in <strong>\u201cOpet\u2019se fark eder\u201d<\/strong> stratejisinin bir par\u00e7as\u0131 olan <strong>\u201cFark\u0131 A\u00e7\u0131yoruz\u201d<\/strong> kampanyas\u0131n\u0131n ikinci filmi yay\u0131na girdi. Yeni filmde, OPET\u2019in dijitalle\u015fme ve m\u00fc\u015fteri memnuniyeti odakl\u0131 \u00e7al\u0131\u015fmalar\u0131n\u0131n en iyi <img loading=\"lazy\" class=\"alignright wp-image-173554\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/04\/opet-temizlik-ve-hijyende-yarattigi-farki-teknolojiyle-guclendiriyor.jpg\" alt=\"\" width=\"320\" height=\"448\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/04\/opet-temizlik-ve-hijyende-yarattigi-farki-teknolojiyle-guclendiriyor.jpg 343w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/04\/opet-temizlik-ve-hijyende-yarattigi-farki-teknolojiyle-guclendiriyor-214x300.jpg 214w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/04\/opet-temizlik-ve-hijyende-yarattigi-farki-teknolojiyle-guclendiriyor-286x400.jpg 286w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2023\/04\/opet-temizlik-ve-hijyende-yarattigi-farki-teknolojiyle-guclendiriyor-36x50.jpg 36w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>\u00f6rneklerinden biri olan <strong>\u201cAk\u0131ll\u0131 Poster\u201d uygulamas\u0131na<\/strong> dikkat \u00e7ekiliyor. <strong>\u201cTemizlik ve hijyende fark\u0131 teknolojiyle a\u00e7\u0131yoruz\u201d<\/strong> temas\u0131yla haz\u0131rlanan filmde, OPET Temiz Tuvalet Kampanyas\u0131 ile 2000 y\u0131l\u0131ndan bu yana devam eden <strong>temizlik ve hijyen yakla\u015f\u0131m\u0131ndaki<\/strong> yeni teknoloji anlat\u0131l\u0131yor.<\/p>\n<p>OPET Pazarlamadan Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Murat Zengin, \u201cFark\u0131 A\u00e7\u0131yoruz\u201d\u00a0kampanyas\u0131 ile\u00a0\u00fcr\u00fcn, hizmet ve sosyal sorumluluk projeleriyle yaratt\u0131klar\u0131 fark\u0131 daha da ileriye ta\u015f\u0131yacak \u00e7al\u0131\u015fmalar<strong>\u00a0<\/strong>konusunda <strong>\u201cBizi izlemeye devam edin\u201d mesaj\u0131<\/strong> verdiklerini s\u00f6yledi. Zengin, <strong>\u201cBiz, \u201cilk\u201dlerin, \u201cen\u201dlerin ve \u201ctek\u201dlerin markas\u0131<\/strong> olarak kendimizle yar\u0131\u015f\u0131yoruz. Hedefimiz m\u00fckemmellik. Yeni kampanyam\u0131zda da bu hedefe vurgu yap\u0131yoruz. Akaryak\u0131t sekt\u00f6r\u00fcn\u00fc d\u00f6n\u00fc\u015ft\u00fcren \u00e7al\u0131\u015fmalar\u0131m\u0131za <strong>Cumhuriyet\u2019imizin 100. y\u0131l\u0131na yak\u0131\u015f\u0131r<\/strong> yeni hizmetler eklemek \u00fczere \u00e7al\u0131\u015fmalar\u0131m\u0131za devam ediyoruz\u201d diye konu\u015ftu.<\/p>\n<h3><strong>T\u00fcrkiye\u2019nin Uygarl\u0131k Projesi: Temiz Tuvalet Kampanyas\u0131\u00a0<\/strong><\/h3>\n<p>OPET\u2019in, fark yaratt\u0131\u011f\u0131 temiz tuvaletlerinde <strong>NFC teknolojisi<\/strong> ile hayata ge\u00e7irdi\u011fi<strong> \u201cAk\u0131ll\u0131 Poster\u201d<\/strong> <strong>uygulamas\u0131, karekod altyap\u0131s\u0131<\/strong> ve<strong> ilave geli\u015ftirmeler<\/strong> ile yenilendi. Buna g\u00f6re, m\u00fc\u015fteri \u015fikayetlerine anl\u0131k d\u00f6n\u00fc\u015f yap\u0131l\u0131rken, ilgili bayinin bilgilendirilmesi ve m\u00fc\u015fterilere geri bildirim olu\u015fturan bir s\u00fcre\u00e7 olu\u015fturuldu. \u0130stasyonlarda yer alan posterler \u00fczerindeki <strong>karekodlar\u0131n okutulmas\u0131<\/strong> ile <strong>ba\u015flayan uygulama<\/strong> ile <strong>m\u00fc\u015fteri deneyimi<\/strong> yak\u0131ndan takip ediliyor, ya\u015fanan problemler zaman kaybedilmeden \u00e7\u00f6z\u00fcmleniyor.<\/p>\n<p>OPET markas\u0131n\u0131n hijyenle \u00f6zde\u015fle\u015fmesinin ilk ad\u0131m\u0131 olan Temiz Tuvalet Kampanyas\u0131 23 y\u0131l \u00f6nce ba\u015flayarak bug\u00fcn t\u00fcm T\u00fcrkiye\u2019nin benimsedi\u011fi bir uygarl\u0131k projesine d\u00f6n\u00fc\u015ft\u00fc. Uyguland\u0131\u011f\u0131 ilk g\u00fcnden bu yana toplumsal de\u011fi\u015fim yaratan Temiz Tuvalet Kampanyas\u0131, OPET istasyonlar\u0131 d\u0131\u015f\u0131nda kamu i\u015f birlikleri ile yap\u0131lan e\u011fitim ve bilin\u00e7lendirme \u00e7al\u0131\u015fmalar\u0131 ile devam ediyor<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/HJv-p0rR99c\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Yenilik\u00e7i bak\u0131\u015f a\u00e7\u0131s\u0131yla akaryak\u0131t sekt\u00f6r\u00fcnde m\u00fc\u015fteri memnuniyetinin lideri OPET\u2019in\u00a0\u201cFark\u0131 A\u00e7\u0131yoruz\u201d reklam kampanyas\u0131n\u0131n devam filmi izleyicilerle bulu\u015ftu. Yeni filmde, OPET\u2019in \u201cTemiz Tuvalet Kampanyas\u0131\u201d [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":173553,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,44],"tags":[109019,6777,109020,4479,62196],"views":193,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/173551"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=173551"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/173551\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/173553"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=173551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=173551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=173551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}