{"id":158274,"date":"2022-06-30T11:47:14","date_gmt":"2022-06-30T08:47:14","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=158274"},"modified":"2022-06-30T12:01:22","modified_gmt":"2022-06-30T09:01:22","slug":"su-ve-icecek-devleri-nden-ornek-surdurulebilirlik-uygulamalari","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/su-ve-icecek-devleri-nden-ornek-surdurulebilirlik-uygulamalari\/","title":{"rendered":"(Turkish) Su ve \u0130\u00e7ecek Devlerinden \u00d6rnek S\u00fcrd\u00fcr\u00fclebilirlik Uygulamalar\u0131"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

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\u00c7EVKO Vakf\u0131, Ekonomi Gazetecileri Derne\u011fi (EGD) i\u015f birli\u011finde ge\u00e7en y\u0131l ba\u015flatt\u0131\u011f\u0131 \u00c7EVKO Vakf\u0131 S\u00f6yle\u015fileri ile iklim krizi konusunu t\u00fcm y\u00f6nleriyle masaya yat\u0131r\u0131l\u0131rken 2022 y\u0131l\u0131 \u00c7EVKO Vakf\u0131 S\u00f6yle\u015fileri\u2019nin 3’\u00fcnc\u00fcs\u00fc, T\u00fcrkiye\u2019de \u00d6nc\u00fc Sanayi Kurulu\u015flar\u0131n\u0131n \u0130klim De\u011fi\u015fikli\u011fi ve S\u00fcrd\u00fcr\u00fclebilirlik \u00c7al\u0131\u015fmalar\u0131 ba\u015fl\u0131\u011f\u0131yla ger\u00e7ekle\u015ftirildi.<\/strong><\/h2>\n

\u00d6zellikle son be\u015f y\u0131ld\u0131r \u201ciklim krizi ile sava\u015f\u0131m\u201d<\/strong> ve \u201cd\u00f6ng\u00fcsel ekonomiye ge\u00e7i\u015f\u201d<\/strong>e odaklanan \u00c7EVKO Vakf\u0131, \u00c7EVKO Vakf\u0131 S\u00f6yle\u015fileri<\/strong> ile iklim krizi<\/strong> konusunu t\u00fcm y\u00f6nleriyle ele al\u0131yor.<\/p>\n

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“\u00c7EVKO Vakf\u0131 S\u00f6yle\u015fileri”<\/strong> bu y\u0131l da t\u00fcm h\u0131z\u0131yla devam ediyor. Ekonomi Gazetecileri Derne\u011fi K\u00fcresel Is\u0131nma Kurultay\u0131 Komitesi<\/strong> i\u015fbirli\u011fiyle, \u00c7EVKO Vakf\u0131 \u0130klim De\u011fi\u015fikli\u011fi<\/strong> ve \u00c7al\u0131\u015fma Grubu<\/strong>‘nun haz\u0131rlad\u0131\u011f\u0131 s\u00f6yle\u015filerin \u00fc\u00e7\u00fcnc\u00fcs\u00fc, T\u00fcrkiye\u2019de \u00d6nc\u00fc Sanayi Kurulu\u015flar\u0131n\u0131n \u0130klim De\u011fi\u015fikli\u011fi ve S\u00fcrd\u00fcr\u00fclebilirlik \u00c7al\u0131\u015fmalar\u0131 ba\u015fl\u0131\u011f\u0131yla ger\u00e7ekle\u015ftirildi. Ekonomi Gazetecileri Derne\u011fi (EGD) Y\u00fcksek \u0130sti\u015fare Kurulu Ba\u015fkan\u0131 Celal Toprak<\/strong> moderat\u00f6rl\u00fc\u011f\u00fcnde, \u00c7EVKO Vakf\u0131 Genel Sekreteri Mete \u0130mer\u2019in de kat\u0131l\u0131m\u0131yla ger\u00e7ekle\u015fen online s\u00f6yle\u015fide; PINAR Su ve \u0130\u00e7ecek, MEY DIAGEO ve NESTLE WATERS-Erikli<\/strong>\u2019nin uygulamalar\u0131 aktar\u0131ld\u0131. S\u00f6yle\u015finin bu ayki konuklar\u0131 ise PINAR Su ve \u0130\u00e7ecek Ar-Ge M\u00fcd\u00fcr\u00fc Burcu G\u00fcnal Emir<\/strong>, MEY DIAGEO Sa\u011fl\u0131k Emniyet \u00c7evre M\u00fcd\u00fcr\u00fc \u00c7inel \u0130\u015flek G\u00fcnc\u00fc<\/strong> ve NESTLE WATERS-Erikli Pazarlama Direkt\u00f6r\u00fc Can Emci<\/strong> oldu.<\/p>\n

Online toplant\u0131n\u0131n a\u00e7\u0131l\u0131\u015f\u0131nda EGD Y\u00fcksek \u0130sti\u015fare Kurulu Ba\u015fkan\u0131 Celal Toprak, \u00e7evre bilinci y\u00fcksek sanayi kurulu\u015flar\u0131n\u0131n iklim krizi ile m\u00fccadelede<\/strong> \u00fcstlendikleri \u00f6nc\u00fcl\u00fc\u011f\u00fcn \u00f6nemini vurgulayarak ilk s\u00f6z\u00fc \u00c7EVKO Vakf\u0131 Genel Sekreteri Mete \u0130mer<\/strong>\u2019e verdi.<\/p>\n

\u00c7EVKO Vakf\u0131 Genel Sekreteri<\/em> Mete \u0130mer<\/strong>, \u00c7EVKO Vakf\u0131 S\u00f6yle\u015fileri\u2019nde, farkl\u0131 sekt\u00f6rlerden sorumlu sanayi kurulu\u015flar\u0131n\u0131n s\u00fcrd\u00fcr\u00fclebilirlik<\/strong> ve iklim de\u011fi\u015fikli\u011fi<\/strong> alan\u0131ndaki \u00e7al\u0131\u015fmalar\u0131n\u0131n aktar\u0131ld\u0131\u011f\u0131n\u0131 ifade ederken fark\u0131ndal\u0131k olu\u015fturan bu s\u00f6yle\u015filerin \u00f6nemini vurgulayarak bir an \u00f6nce aksiyona ge\u00e7ilmesi gerekti\u011finin de alt\u0131n\u0131 \u00e7izdi:<\/span><\/p>\n

\u201cEGD ile birlikte iki y\u0131l\u0131 a\u015fk\u0131n bir s\u00fcredir bu konferanslar\u0131 d\u00fczenliyoruz. Ge\u00e7en ay da \u0130zmir\u2019de, yine EGD\u2019nin organize etti\u011fi iklimle ilgili bir konferans vard\u0131 ki t\u00fcm bu s\u00f6yle\u015filer, konferanslar, \"\"fark\u0131ndal\u0131k yaratmak<\/strong> a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Aksiyona ge\u00e7mek de fark\u0131ndal\u0131k yaratmak kadar \u00f6nemli. \u00c7ok az zaman kald\u0131. \u0130klim de\u011fi\u015fikli\u011fi kriz haline geldi. Sanayi kurulu\u015flar\u0131 da bo\u015f durmuyor, bu konuda \u00e7ok ba\u015far\u0131l\u0131 projelere imza at\u0131yor. Hem di\u011fer payda\u015flar\u0131 motive etmek hem de sanayinin bu konuda yapt\u0131klar\u0131 \u00e7al\u0131\u015fmalar\u0131 ortaya koymak a\u00e7\u0131s\u0131ndan bu y\u0131lki toplant\u0131lar\u0131m\u0131z\u0131 hayata ge\u00e7iriyoruz. Bug\u00fcn burada su<\/strong> ve i\u00e7ecek sekt\u00f6rleri<\/strong>nden, sanayinin \u00f6nc\u00fc kurulu\u015flar\u0131 ile bir araday\u0131z. Tabii d\u00f6ng\u00fcsel ekonomiye ge\u00e7i\u015ften de s\u00f6z ediyoruz, at\u0131k olmadan \u00fcretimin \u00f6neminden s\u00f6z ediyoruz. Ekotasar\u0131m \u00e7ok g\u00fcndemde. B\u00fct\u00fcn ambalajlar\u0131n geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir<\/strong> olmas\u0131, geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir malzeme<\/strong> olarak tekrar s\u00fcrece dahil edilmesi, b\u00fct\u00fcn \u00e7al\u0131\u015fmalar\u0131n ba\u015f\u0131nda geliyor. At\u0131klar\u0131n toplan\u0131p geri d\u00f6n\u00fc\u015f\u00fcme kazand\u0131r\u0131lmas\u0131<\/strong> s\u00fcrecinde sanayiciler etkin rol oynuyor. Geni\u015fletilmi\u015f \u00dcretici Sorumlulu\u011fu, asl\u0131nda bize yabanc\u0131 bir kavram de\u011fil. \u00dclkemizde 15 y\u0131ld\u0131r<\/strong> (2005-2020) aktif olarak da yerine getirdik, bu \u00e7al\u0131\u015fmalar\u0131 y\u00fcr\u00fctt\u00fck. \u015eimdi daha \u00e7ok \u00f6nem kazand\u0131, AB d\u00f6ng\u00fcsel ekonomiye<\/strong> ge\u00e7ti. Ye\u015fil Mutabakat<\/strong> ile birlikte hem \u0130klim Krizi<\/strong> hem D\u00f6ng\u00fcsel Ekonominin<\/strong> bir arada d\u00fc\u015f\u00fcn\u00fclmesi ve bunu, bizim \u00fclkemizde de Avrupa\u2019ya ihracat yapan \u015firketlerin kavramas\u0131, uyum sa\u011flamas\u0131 \u00e7ok \u00f6nemli. Bu bak\u0131mdan toplant\u0131m\u0131za kat\u0131lan sanayi kurulu\u015flar\u0131m\u0131za, kat\u0131l\u0131mc\u0131lara te\u015fekk\u00fcr ediyorum.\u201d<\/em><\/p>\n

PINAR Su ve \u0130\u00e7ecek\u2019ten \u201c\u00c7evreye \u0130yi Bak\u201d Misyonu<\/strong><\/h3>\n

PINAR Su ve \u0130\u00e7ecek Ar-Ge M\u00fcd\u00fcr\u00fc<\/em> Burcu G\u00fcnal Emir<\/strong>, Ya\u015far Holding kurulu\u015flar\u0131ndan P\u0131nar Su ve \u0130\u00e7ecek\u2019in s\u00fcrd\u00fcr\u00fclebilirlik \u00e7al\u0131\u015fmalar\u0131<\/strong> hakk\u0131nda bilgi verdi:<\/span><\/p>\n

\u201cYa\u015far Holding olarak, 60\u2019lardan bug\u00fcne<\/strong> bir misyonumuz ve vizyonumuz var. P\u0131nar Su ve \u0130\u00e7ecek olarak da bu misyonu ve vizyonu \u00e7ok \u00f6nemsiyoruz. \u00d6nce t\u00fcketicilerimiz ve m\u00fc\u015fterilerimiz, daha sonra operasyonel m\u00fckemmeliyet\u00e7ili\u011fimiz, insan kayna\u011f\u0131m\u0131z, etik duru\u015fumuz, \u00e7evresel ve sosyal sorumlulu\u011fumuz olarak kategorize etmek m\u00fcmk\u00fcn. S\u00fcrd\u00fcr\u00fclebilirli\u011fin 17 temel ilkesi<\/strong> kapsam\u0131nda t\u00fcketicimize, \u00e7evremize, \u00fcreticimize, \u00e7al\u0131\u015fanlar\u0131m\u0131za<\/em> \u2018\u0130yi Bakmak\u2019<\/strong>a \u00e7al\u0131\u015f\u0131yoruz. \u201c\u00c7evreye \u0130yi Bakmak\u201d<\/strong> ne anlama geliyor? \u00c7evresel etkiyi \u00f6l\u00e7meye, iyile\u015ftirmeye, do\u011fal kaynaklar\u0131m\u0131z\u0131n korunmas\u0131<\/strong>na katk\u0131da bulunmaya \u00e7al\u0131\u015f\u0131yoruz. Uluslararas\u0131 geli\u015fmeleri takip etmek, toplulu\u011fun i\u015f alanlar\u0131yla s\u00fcrd\u00fcr\u00fclebilir kalk\u0131nma ama\u00e7lar\u0131na hizmet etmek de en b\u00fcy\u00fck g\u00f6revlerimiz aras\u0131nda. Toplulu\u011fumuz \u201c\u00c7evreye \u0130yi Bakmak\u201d<\/strong> derken su y\u00f6netimini, enerji<\/strong> ve iklim de\u011fi\u015fikli\u011fi<\/strong>ni ve at\u0131k y\u00f6netimini<\/strong> ba\u015fl\u0131ca 3 temel prensip<\/strong> olarak ele al\u0131yor. Her bir \u015firketimizde, tesisimizde \u0130SO 14001 \u00c7evre Y\u00f6netim Sistemi<\/strong>\u2019ni uyguluyoruz. Enerji t\u00fcketimi ve \u0130klim De\u011fi\u015fikli\u011fi ile m\u00fccadelede<\/em> \u0130SO 50001 Enerji Sistemi<\/strong> uygulanmakta. Bir firmam\u0131zda da \u00e7al\u0131\u015fmalar devam ediyor. Ya\u015far Toplulu\u011fu, T\u00fcrkiye\u2019nin 2053 Karbon N\u00f6tr olma hedefine<\/strong> hizmet etmek do\u011frultusunda t\u00fcm s\u00fcrd\u00fcr\u00fclebilirlik \u00e7al\u0131\u015fmalar\u0131n\u0131 y\u00fcr\u00fct\u00fcyor. Topluluk b\u00fcnyesinde halka a\u00e7\u0131k \u015firketlerimizde ayn\u0131 zamanda Karbon Saydaml\u0131k projesini iyi uygulama, \u00f6l\u00e7me ve de\u011ferlendirme y\u00f6ntemlerini benimseyerek her y\u0131l payda\u015flar\u0131m\u0131z i\u00e7in \u0130klim De\u011fi\u015fikli\u011fi<\/strong> ve Su Raporlar\u0131<\/strong> haz\u0131rlanmakta. BM K\u00fcresel \u0130lkeler S\u00f6zle\u015fmesi<\/strong> imzac\u0131s\u0131y\u0131z. T\u00dcS\u0130AD, SKD<\/strong> ve Global Compact T\u00fcrkiye<\/strong> \u00f6nc\u00fcl\u00fc\u011f\u00fcnde olu\u015fturulan \u0130\u015f D\u00fcnyas\u0131 Plastik Giri\u015fimi<\/strong>\u2019nin ilk imzac\u0131lar\u0131ndan da biriyiz.<\/p>\n

PINAR Su ve \u0130\u00e7ecek Ar-Ge M\u00fcd\u00fcr\u00fc Burcu G\u00fcnal Emir, su y\u00f6netimi ve yenilenebilir enerji kaynaklar\u0131n\u0131n kullan\u0131m\u0131 konusunda yapt\u0131klar\u0131 \u00e7al\u0131\u015fmalar\u0131 da anlatt\u0131:<\/span><\/h3>\n

\u201cP\u0131nar Su ve \u0130\u00e7ecek<\/strong> olarak tatl\u0131 suyun y\u00fczde 1<\/strong>\u2019inden az k\u0131sm\u0131n\u0131 paketliyoruz \u00e7\u00fcnk\u00fc g\u0131da g\u00fcvenli\u011fini<\/strong> \u00f6nemsiyoruz, t\u00fcketicilerin sa\u011fl\u0131kl\u0131 suya eri\u015febilmesi i\u00e7in \u00e7al\u0131\u015f\u0131yoruz. T\u00fcm s\u00fcre\u00e7te su ayak izimizi de azalt\u0131yoruz. 2018\u2019de yakla\u015f\u0131k 58 milyon litre at\u0131k su \u00e7\u0131karken bug\u00fcn bu oran (2021), 19 milyon. \u00dc\u00e7 tesisimizde su verimlili\u011fi y\u00fczde 95\u2019ken (2020), \u015fu anda y\u00fczde 96. Birim \u00fcretim ba\u015f\u0131na at\u0131k su miktar\u0131<\/strong> bir \u00f6nceki y\u0131la g\u00f6re y\u00fczde 25<\/strong> oran\u0131nda azald\u0131. T\u00fcm tesislerimizde at\u0131k su miktar\u0131n\u0131 azaltmak<\/strong> i\u00e7in \u00e7al\u0131\u015f\u0131yoruz. Topluluk olarak 2050 y\u0131l\u0131nda karbon n\u00f6tr<\/strong>\u2019e do\u011fru giderken enerji tasarrufu<\/strong> ve iklim de\u011fi\u015fikli\u011fine<\/strong> y\u00f6nelik \u00e7al\u0131\u015fmalar da yap\u0131yoruz. Enerjiyi en verimli \u015fekilde nas\u0131l kullanabiliriz\u2019i sorguluyoruz. \u015eansl\u0131y\u0131z \u00e7\u00fcnk\u00fc DESA Enerji<\/strong> gibi bir enerji \u00fcreticimiz var. Yenilenebilir enerji kaynaklar\u0131n\u0131n kurulmas\u0131, bu kaynaklardan yararlan\u0131lmas\u0131 konusunda destek al\u0131yoruz. Sera Gaz\u0131 emisyon de\u011ferleri<\/strong>miz ise 2019\u2019dan bu yana stabil\u2026 Karbon N\u00f6tr sertifikas\u0131<\/strong>na da sahibiz. At\u0131k Y\u00f6netimini \u00f6zellikle \u2018pet\u2019te \u00e7ok \u00f6nemsiyoruz. 2021 y\u0131l\u0131nda da devam eden ambalaj optimizasyon ve yal\u0131nla\u015ft\u0131rma projeleri ile birlikte belirli \u00fcr\u00fcn gruplar\u0131nda Polietilen Tereftalat kullan\u0131m\u0131, y\u00fczde 15.9 oran\u0131nda azalt\u0131ld\u0131. B\u00fct\u00fcn \u00fcr\u00fcn gruplar\u0131n\u0131n toplam\u0131nda kullan\u0131lan Polietilen Tereftalat ise 2021 y\u0131l\u0131nda bir \u00f6nceki y\u0131la g\u00f6re y\u00fczde 8.47<\/strong> oran\u0131nda azald\u0131. Polietilen kullan\u0131m\u0131nda ise bir \u00f6nceki y\u0131la g\u00f6re y\u00fczde 11.8 azalt\u0131m<\/strong> sa\u011fland\u0131\u011f\u0131n\u0131 da eklemeliyim. P\u0131nar Su ve \u0130\u00e7ecek<\/strong>, t\u00fcm \u00fcretim tesislerinde at\u0131k y\u00f6netimi faaliyetleri<\/strong>ni S\u0131f\u0131r At\u0131k Belgesi<\/strong> ile sertifikaland\u0131rmakta. Ciddi \u00e7al\u0131\u015fmalar yap\u0131yoruz, tehlikeli at\u0131klar konusunda da. Toplam tehlikesiz at\u0131k oran\u0131 2019\u2019da 525.90 ton iken,<\/strong>\u00a02021 y\u0131l\u0131nda bu oran, 646.18 ton<\/strong> oldu. Genel toplam ise 2019\u2019da 945.75 ton<\/strong>du, 2021\u2019de 1.162.64 ton<\/strong> olarak kayda ge\u00e7ti.\u201d<\/em><\/p>\n

MEY DIAGEO\u2019nun Misyonu \u201cTohumdan Kadehe S\u00fcrd\u00fcr\u00fclebilirli\u011fe \u00d6nc\u00fcl\u00fck Etmek\u201d<\/strong><\/h3>\n

MEY DIAGEO Sa\u011fl\u0131k Emniyet \u00c7evre M\u00fcd\u00fcr\u00fc \u00c7inel \u0130\u015flek G\u00fcnc\u00fc<\/strong>, Mey Diageo\u2019nun s\u00fcrd\u00fcr\u00fclebilirlik yakla\u015f\u0131m\u0131<\/strong> hakk\u0131nda \u00f6nemli bilgiler verdi:<\/span><\/p>\n

\u201cMey Diageo<\/strong>, \u00e7ift\u00e7i bir \u015firket. Tar\u0131ma dayal\u0131y\u0131z, hem de sanayiciyiz. Misyonumuz, ge\u00e7mi\u015fin miras\u0131n\u0131 bir sonraki ku\u015faklara aktarmak. Dolay\u0131s\u0131yla her alanda s\u00fcrd\u00fcr\u00fclebilirlik<\/strong>, bizim i\u00e7in vazge\u00e7ilmez. O y\u00fczden \u2018Tohumdan Kadehe S\u00fcrd\u00fcrebilirlik\u2019<\/strong> diyoruz. T\u00fcrkiye\u2019nin bir\u00e7ok yerinde ba\u011flar\u0131m\u0131z ve \u00fcretimiz tesislerimiz, sat\u0131\u015f ofislerimiz mevcut. S\u00fcrd\u00fcr\u00fclebilirlik yolculu\u011fumuz ise 2007 y\u0131l\u0131nda ba\u015flad\u0131. Karbon ayak izini azaltmak i\u00e7in ilk \u00e7al\u0131\u015fmalara, 2007\u2019de ba\u015flad\u0131k. 2011 y\u0131l\u0131nda, \u00fcr\u00fcn karbon ayak izi hesaplanmas\u0131<\/strong>na ba\u015fland\u0131. 2019\u2019da Global Compact imzac\u0131s\u0131 olduk. 2021\u2019de ilk s\u00fcrd\u00fcrebilirlik ilerleme raporumuzu yay\u0131nlad\u0131k. 2022\u2019de de bir ay \u00f6nce yay\u0131nlad\u0131k. 2017-2020 y\u0131llar\u0131 aras\u0131nda 320 projeye, 2021 y\u0131l\u0131nda 67 projeye imza att\u0131k. Katk\u0131da bulundu\u011fumuz ilk be\u015f SKA (K\u00fcresel S\u00fcrd\u00fcr\u00fclebilir Kalk\u0131nma Ama\u00e7lar\u0131) ise s\u0131ras\u0131yla \u015f\u00f6yle s\u0131ralanabilir: Sorumlu \u00dcretim ve T\u00fcketim, \u0130nsana Yak\u0131\u015f\u0131r \u0130\u015f ve Ekonomik B\u00fcy\u00fcme, \u0130klim eylemi, Karasal Ya\u015fam, S\u00fcrd\u00fcr\u00fclebilir \u015eehirler ve Topluluklar.<\/strong> \u2018Ekosistem 2030: \u0130lerlemenin Ruhu\u2019<\/strong> anlay\u0131\u015f\u0131m\u0131zda da bir\u00e7ok ba\u015fl\u0131k var. Sorumlu T\u00fcketim, Kapsay\u0131c\u0131l\u0131k, Biyo\u00e7e\u015fitlilik, Sera Gaz\u0131 Emisyonlar\u0131<\/strong> gibi\u2026 2030 y\u0131l\u0131na kadar karbon n\u00f6tr \u00e7al\u0131\u015fmalar\u0131 ile t\u00fcm operasyonlar\u0131m\u0131zda net s\u0131f\u0131r karbona ula\u015fmak<\/strong>, tedarik\u00e7ilerimizle i\u015fbirli\u011fi yaparak onlar\u0131n karbon oranlar\u0131ndaki pay\u0131m\u0131z\u0131 y\u00fczde 50<\/strong> azaltmak, \u00fcretim s\u0131ras\u0131nda t\u00fcm elektrik gereksinimi y\u00fczde 100<\/strong> yenilenebilir kaynaklardan sa\u011flamak ve net s\u0131f\u0131r karbon<\/strong> hedeflerimizden. 2007\u2019den bu yana sera gaz\u0131 emisyonlar\u0131<\/strong>m\u0131z\u0131 azaltt\u0131k. Yenilenebilir enerjiden \u00fcretilmi\u015f elektrik kullan\u0131yoruz. Ala\u015fehir, Nev\u015fehir <\/strong>ve Tarsus<\/strong>\u2019ta, ihtiya\u00e7 duydu\u011fumuz enerjinin bir k\u0131sm\u0131n\u0131 \u00fcretilmi\u015f biyogazdan<\/strong> ve biyok\u00fctleden<\/strong> elde ediyoruz. Y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz \u00e7al\u0131\u015fmalar ile daha az fosil yak\u0131t kullan\u0131yoruz.\u201d<\/em><\/p>\n

MEY DIAGEO Sa\u011fl\u0131k Emniyet \u00c7evre M\u00fcd\u00fcr\u00fc \u00c7inel \u0130\u015flek G\u00fcnc\u00fc, su kullan\u0131m\u0131 konusundaki T\u00fcrkiye geneline yay\u0131lan projeleri nas\u0131l hayata ge\u00e7irdiklerini de \u015f\u00f6yle anlatt\u0131:<\/span><\/h3>\n

\u201c2016 y\u0131l\u0131na kadar su s\u0131k\u0131nt\u0131s\u0131 \u00e7eken t\u00fcm b\u00f6lgelerimizde yapt\u0131\u011f\u0131m\u0131z her i\u00e7ecekte kulland\u0131\u011f\u0131m\u0131zdan daha fazla suyu yerine geri koymak; 2030 y\u0131l\u0131na kadar yapt\u0131\u011f\u0131m\u0131z her i\u00e7ecek i\u00e7in bug\u00fcnden y\u00fczde 40<\/strong> daha az su kullanmak; su kalitesinin art\u0131r\u0131lmas\u0131<\/strong>ndan sanitasyon<\/strong> ve hijyene eri\u015fimin<\/strong> iyile\u015ftirilmesine<\/strong> kadar t\u00fcm \u00fclkede sosyal sorumluluk projeleri yapmak da di\u011fer hedeflerimiz\u2026 \u015eimdiye kadar da \u00fcretimdeki sular\u0131n yeniden kullan\u0131m\u0131<\/strong>n\u0131 sa\u011flad\u0131k, temiz su ar\u0131tma \u00fcnitesi geri y\u0131kama sular\u0131<\/strong>n\u0131n yeniden kullan\u0131m\u0131 ve at\u0131k su ar\u0131tma tesisi<\/strong> \u00e7\u0131k\u0131\u015f suyunun ar\u0131tma tesisi polimer \u00fcnitesinde yeniden kullan\u0131m\u0131 gibi \u00f6nemli projelere imza att\u0131k. 2021 y\u0131l\u0131nda su stresi<\/strong> olan b\u00f6lgeler belirlendi ve bu b\u00f6lgelerde do\u011fadan al\u0131nan suyun tamam\u0131n\u0131n yerine konmas\u0131 projeleri h\u0131z kazand\u0131. Ama\u00e7, kaynak verimlili\u011fi dedik ve suyu yerine koyma olarak adland\u0131rd\u0131k. Belediyeler, kamu kurumlar\u0131, \u00fcniversitelerle<\/strong> \u00e7al\u0131\u015fmalar yapt\u0131k. Yak\u0131n d\u00f6nem su kazan\u0131m projelerimiz<\/strong> ise Manisa\u2019da, \u015eahyar damla sulama projesi<\/strong>; Nev\u015fehir\u2019de, \u00fcniversite ye\u015fil alan sulama projesi; Tarsus, Ala\u015fehir ve Ac\u0131payam\u2019da, perlat\u00f6r yat\u0131r\u0131m\u0131. Ayr\u0131ca direkt operasyon olan yerlerde s\u0131f\u0131r at\u0131\u011fa ula\u015fmak<\/strong>, t\u00fcm ambalajlar\u0131m\u0131z\u0131 y\u00fczde 100<\/strong> geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir yapmak, ambalajlar\u0131m\u0131zdaki geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir malzeme<\/strong> i\u00e7eri\u011fini y\u00fczde 60<\/strong>\u2019a kadar \u00e7\u0131karmak, toplam ambalaj a\u011f\u0131rl\u0131\u011f\u0131m\u0131zda y\u00fczde 10<\/strong> azalma sa\u011flamak ve rejeneratif tar\u0131m e\u011fitimi<\/strong> alan \u00e7ift\u00e7ileri desteklemek<\/strong> de hedeflerimiz aras\u0131nda. T\u00fcm tesislerde s\u0131f\u0131r at\u0131\u011f\u0131z. Anason posalar\u0131ndan buhar elde ediyoruz. \u00dcz\u00fcm cibreleri hayvan yemi<\/strong> olarak kullan\u0131l\u0131rken \u00fcz\u00fcm saplar\u0131, komposttan g\u00fcbre \u00fcretimi veya biyometanizasyon\/ yak\u0131t<\/strong> olarak enerjiye d\u00f6n\u00fc\u015ft\u00fcr\u00fcl\u00fcyor. T\u00fcrkiye\u2019de ilk kez ar\u0131tma \u00e7amurundan tu\u011fla \u00fcretimi hammaddesi (Ala\u015fehir fabrikam\u0131zda, \u00fcniversite ile birlikte yapt\u0131\u011f\u0131m\u0131z bir proje) ger\u00e7ekle\u015ftirdik ve \u00f6d\u00fcl ald\u0131k. Ar\u0131tma \u00e7amuru, evsel at\u0131klar biyometanizasyon \u00fcniteleri<\/strong>nde elektrik enerjisi elde etmek i\u00e7in kullan\u0131l\u0131yor. Tasar\u0131mda<\/strong> da s\u00fcrd\u00fcr\u00fclebilirlik<\/strong> bizim i\u00e7in \u00e7ok \u00f6nemli. \u00c7evreye dost tasar\u0131m\u0131<\/strong> savunuyoruz. Y\u00fczde 99.9<\/strong> geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir ambalaj kullan\u0131yoruz. Kaynak kullan\u0131m\u0131m\u0131z, y\u00fczde 20-30<\/strong> geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclm\u00fc\u015f i\u00e7erikten (malzeme i\u00e7eri\u011fi). Dizaynda da toplam a\u011f\u0131rl\u0131k oran\u0131 hedefimiz, y\u00fczde 10<\/strong>\u2026 S\u00fcrd\u00fcr\u00fclebilir tar\u0131m<\/strong> kapsam\u0131nda rejeneratif e\u011fitimi<\/strong> alan \u00e7ift\u00e7i say\u0131s\u0131n\u0131 2 kat\u0131na<\/strong> \u00e7\u0131karmak, araziyi yenilemek<\/strong> ve biyo\u00e7e\u015fitlilik olu\u015fturmak<\/strong> i\u00e7in 150 bin k\u00fc\u00e7\u00fck toprak sahibi \u00e7ift\u00e7iyi, yenilik\u00e7i teknikler ile desteklemek, d\u00f6ng\u00fcsel ekonomiye katk\u0131da bulunmak<\/strong> istiyoruz. S\u00fcrd\u00fcr\u00fclebilir Tar\u0131m projelerimiz<\/strong> aras\u0131nda da Kayra Oldvine Semillon Projesi, Anason \u00c7ift\u00e7i Belgesi, Anason Islah\u0131 Projesi, Yeni Nesil \u00c7ift\u00e7ilik Projesini<\/strong> sayabiliriz. Ba\u011flarda da s\u00fcrd\u00fcr\u00fclebilirlik \u00e7al\u0131\u015fmalar\u0131m\u0131z devam ediyor.\u201d\u00a0<\/em><\/p>\n

NESTLE WATERS Pazarlama Direkt\u00f6r\u00fc Can Emci: Kurumsal Bir Vatanda\u015f Olarak S\u00fcrd\u00fcr\u00fclebilirli\u011fi \u0130\u015fimizin Merkezinde Tutuyoruz!\u00a0<\/strong><\/h3>\n

NESTLE WATERS-Erikli Pazarlama Direkt\u00f6r\u00fc Can Emci, Nestle Waters olarak d\u00fcnyan\u0131n en b\u00fcy\u00fck ambalajl\u0131 su \u015fi\u015feleyicisi olduklar\u0131n\u0131 s\u00f6ylerken s\u00fcrd\u00fcr\u00fclebilirli\u011fi merkeze ald\u0131klar\u0131n\u0131 \u00f6rneklerle anlatt\u0131:<\/span><\/p>\n

\u201c80 \u00fclkenin \u00fczerinde operasyonumuz, T\u00fcrkiye\u2019de de gurur duydu\u011fumuz iki fabrikam\u0131z var. Sa\u011fl\u0131kl\u0131 bir hayat i\u00e7in Nestle olarak hidrasyonu te\u015fvik ediyoruz\u2026 Su bizi d\u00f6n\u00fc\u015ft\u00fcrd\u00fc, sa\u011fl\u0131\u011f\u0131m\u0131z i\u00e7in de b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Toplumlar\u0131m\u0131z ve d\u00fcnyam\u0131z i\u00e7in de. Hepimiz biliyoruz ki sa\u011fl\u0131kl\u0131 bir hidrasyon<\/strong> i\u00e7in yeterli su al\u0131m\u0131<\/strong> \u00e7ok \u00f6nemli. Ama bug\u00fcn su kaynaklar\u0131<\/strong> konusundaki endi\u015feler<\/strong> ve plasti\u011fin etkisi<\/strong>, ambalajl\u0131 suyu tercih eden insanlar\u0131n \u00e7eli\u015fki duyabilecekleri bir konu durumuna geliyor. S\u00fcrd\u00fcr\u00fclebilir bir \u015fekilde<\/strong> tedarik edildi\u011fini ve paketlendi\u011fini bilmek, herkesin hakk\u0131. Nestle Waters olarak suyu daha s\u00fcrd\u00fcr\u00fclebilir yollarla sunmak<\/strong> i\u00e7in u\u011fra\u015f\u0131yoruz. T\u00fcrkiye\u2019de iki b\u00fcy\u00fck tesisimiz var ki Uluda\u011f Kestel Dolum Tesisi<\/strong>, 19 futbol sahas\u0131<\/strong> b\u00fcy\u00fckl\u00fc\u011f\u00fcnde. Nestle\u2019nin d\u00fcnyadaki en b\u00fcy\u00fck dolum tesisi. T\u00fcrkiye, Nestle Waters d\u00fcnyas\u0131n\u0131n ilk 5<\/strong> b\u00fcy\u00fck \u00fclkesi i\u00e7inde. 11 milyon haneye<\/strong> direkt ula\u015fan bir da\u011f\u0131t\u0131m a\u011f\u0131m\u0131z<\/strong> var (Home and Office Delivery). D\u00fcnyadaki pek \u00e7ok \u00fclkeden fark\u0131m\u0131z, damacana i\u015fimiz. T\u00fcrkiye\u2019de lideriz diyebilirim. Haneye ula\u015fan direkt da\u011f\u0131t\u0131m<\/strong> ve perakendede, h\u0131zl\u0131 t\u00fcketim sekt\u00f6r\u00fcnde<\/strong> hizmet veriyoruz. Uluda\u011f\u2019\u0131n e\u015fsiz suyunu, 60 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir, lezzetli ve g\u00fcvenli bir \u015fekilde T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131ndaki t\u00fcketicilerimize sunuyoruz. Ba\u015fta \u00e7ocuklar olmak \u00fczere toplumun her kesimine sa\u011fl\u0131kl\u0131 su i\u00e7me al\u0131\u015fkanl\u0131\u011f\u0131<\/strong> kazand\u0131rmay\u0131 hedefliyoruz. Bu topraklara yat\u0131r\u0131m\u0131m\u0131z\u0131 s\u00fcrd\u00fcr\u00fcyoruz. Uluda\u011f Kestel Dolum Tesisi<\/strong> ve Uluda\u011f \u0130neg\u00f6l Tesisimiz<\/strong> ile b\u00f6lgedeki \u00fcretimi ve istihdam\u0131 s\u00fcrekli art\u0131r\u0131yoruz. S\u00fcrd\u00fcr\u00fclebilirlik i\u015fimizin oda\u011f\u0131nda. \u015ei\u015fe ba\u015f\u0131 elektrik t\u00fcketimi y\u00fczde 38<\/strong> azalt\u0131ld\u0131. Su t\u00fcketimi<\/strong> y\u00fczde 30,<\/strong> plastik ambalaj kullan\u0131m\u0131 y\u00fczde 24<\/strong>, karbon ayak izi ise y\u00fczde 54<\/strong> oran\u0131nda azalt\u0131ld\u0131. 2025 itibariyle<\/strong> kulland\u0131\u011f\u0131m\u0131z suyun tamam\u0131n\u0131 su havzam\u0131za tekrar geri kazand\u0131raca\u011f\u0131z. Karbon n\u00f6tr<\/strong> olaca\u011f\u0131z. T\u00fcm ambalajlar\u0131m\u0131z tekrar kullan\u0131labilir veya geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir olacak. 1 litrelik sular\u0131m\u0131z, y\u00fczde 50<\/strong>\u2019si geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclm\u00fc\u015f malzemeden \u00fcretilen \u015fi\u015felerle sat\u0131\u015fta. Uluda\u011f\u2019\u0131n biyo\u00e7e\u015fitllii\u011fini korumak<\/strong> ve gelecek ku\u015faklara emanet etmek<\/strong> i\u00e7in \u00e7al\u0131\u015f\u0131yoruz.\u201d\u00a0<\/em><\/p>\n

Nestle Waters Pazarlama Direkt\u00f6r\u00fc Can Emci, markalar\u0131ndan \u201cErikli\u201dye de ayr\u0131 parantez a\u00e7t\u0131:<\/h3>\n

\u201cTek kaynaktan \u00e7\u0131k\u0131yor, kayna\u011f\u0131m\u0131z Uluda\u011f\u0131m\u0131z\u2026 Korumaya, kollamaya \u00f6zen g\u00f6steriyoruz; gelecek nesillere aktarmak i\u00e7in \u00e7aba g\u00f6steriyoruz. T\u00fcrkiye\u2019nin en bilinen markas\u0131, Erikli. Pazar pay\u0131 ve sat\u0131\u015f hacmi olarak lider. Y\u0131llard\u0131r bu liderli\u011fini s\u00fcrd\u00fcr\u00fcyor. \u00c7e\u015fitli paket kategorilerinde<\/strong> var: Pet, premium pet, cam ve geri d\u00f6n\u00fc\u015f\u00fcml\u00fc pet malzemelerden<\/strong> \u00fcretti\u011fimiz recycle pet<\/strong>. Erikli olarak d\u00fcnyan\u0131n en b\u00fcy\u00fck su markalar\u0131ndan biriyiz. 6. Kez \u00fcst \u00fcste<\/strong> T\u00fcrkiye\u2019nin en sevilen suyu se\u00e7ildi (Lovemark ara\u015ft\u0131rmalar\u0131nda). Bu y\u0131l da 7. kez almak istiyoruz. S\u00fcrd\u00fcr\u00fclebilirlik yakla\u015f\u0131m\u0131m\u0131zdan s\u00f6z etmek istiyorum ki bu i\u015fin s\u00fcrd\u00fcr\u00fclebilir olmas\u0131, \u00e7ok \u00f6nemli. Nestle ve Nestle Waters olarak her zaman merkezimizde. B\u00fct\u00fcn ticari, pazarlama planlar\u0131m\u0131zda s\u00fcrd\u00fcr\u00fclebilirlik, merkezimizde konumlan\u0131yor. T\u00fcm bireyler i\u00e7in sa\u011fl\u0131kl\u0131 hidrasyonun sa\u011flanmas\u0131, ya\u015fam kalitesini art\u0131rmak<\/strong> ve sa\u011fl\u0131kl\u0131 bir gelecek<\/strong> i\u00e7in toplumlar\u0131n desteklenmesi, s\u0131f\u0131r \u00e7evresel etki<\/strong> i\u00e7in \u00e7aba g\u00f6stermek (d\u00fcnyam\u0131z i\u00e7in), \u00fc\u00e7 \u00f6nemli \u00f6nceli\u011fimiz\u2026 Ne yapt\u0131k? 2009-2020 y\u0131llar\u0131 aras\u0131nda, \u015fi\u015fe ba\u015f\u0131 elektrik t\u00fcketimi y\u00fczde 38<\/strong> azalt\u0131ld\u0131. \u015ei\u015fe ba\u015f\u0131 su t\u00fcketiminde y\u00fczde 30<\/strong> tasarruf sa\u011fland\u0131. \u015ei\u015fe ba\u015f\u0131 karbon ayak izi y\u00fczde 54<\/strong> oran\u0131nda azalt\u0131ld\u0131. \u015ei\u015fe ba\u015f\u0131 plastik ambalaj<\/strong> kullan\u0131m\u0131, y\u00fczde 24<\/strong> azalt\u0131ld\u0131. Toplam \u00fcretim hacmimizin en az y\u00fczde 30<\/strong>\u2019unu olu\u015fturan damacanalar\u0131n tamam\u0131, geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir<\/strong> hale getirildi. Yakla\u015f\u0131k 10 bin \u00e7ocu\u011fa su tasarrufu e\u011fitimi<\/strong> verdik. 2020 y\u0131l\u0131nda S\u0131f\u0131r At\u0131k sertifikam\u0131z\u0131<\/strong> ald\u0131k (Uluda\u011f Kestel Fabrikas\u0131). \u0130ki yenilik\u00e7i ambalaj\u0131m\u0131z da var, y\u00fczde 50\u2019si<\/strong> geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir malzemeden\u2026 2025-2050 y\u0131llar\u0131 aras\u0131 taahh\u00fctlerimiz de s\u0131ralayal\u0131m: 2025 y\u0131l\u0131 itibariyle ambalajlar\u0131m\u0131z\u0131n tamam\u0131n\u0131n tekrar kullan\u0131labilir<\/strong> veya geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir<\/strong> olmas\u0131n\u0131 hedefliyoruz. T\u00fcrkiye\u2019de, su kategorisinde<\/strong> oran olarak y\u00fczde 99.9<\/strong>\u2019day\u0131z. Yenilenebilir enerji kullanmay\u0131<\/strong> hedefliyoruz. \u015ei\u015felerimizin tamam\u0131n\u0131 geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir pet malzemeden<\/strong> \u00fcretmek, kulland\u0131\u011f\u0131m\u0131z suyun tamam\u0131n\u0131 su havzam\u0131za tekrar geri kazand\u0131rmak<\/strong>, piyasaya sundu\u011fumuz pet \u015fi\u015fe miktar\u0131 kadar piyasadan pet \u015fi\u015fe toplamak<\/strong> di\u011fer hedeflerimiz aras\u0131nda. 2025\u2019te karbon n\u00f6tr (su kategorisinde)<\/strong>, 2050\u2019deki hedefimiz ise net zero emisyonu<\/strong> (karbon sal\u0131m\u0131 kapsam\u0131nda).\u201d<\/em><\/p>\n

\u00c7EVKO Vakf\u0131 Genel Sekreteri Mete \u0130mer, konu\u015fmac\u0131lara te\u015fekk\u00fcr etti ve bu s\u00f6yle\u015fide oldu\u011fu gibi \u015firketlerin yapt\u0131klar\u0131 \u00e7al\u0131\u015fmalar\u0131 payla\u015fmalar\u0131n\u0131n bir kez daha \u00f6nemine de\u011findi:<\/h3>\n

\u201cT\u00fcm \u015firketler belli hedeflere do\u011fru h\u0131zla ko\u015fuyor ve bug\u00fcn burada yapt\u0131klar\u0131 \u00e7al\u0131\u015fmalar\u0131 payla\u015fmalar\u0131, b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Belli sorunlar tabii ki var. Plastikle ilgili\u2026<\/strong> \u00d6ncelikle depozito sistemine uyum<\/strong> sa\u011flamal\u0131y\u0131z. At\u0131klar\u0131m\u0131z\u0131<\/strong> kaynakta ayr\u0131 toplamal\u0131y\u0131z<\/strong>, ge\u00e7mi\u015ften daha iyi olmal\u0131y\u0131z. Yapacak \u00e7ok i\u015fimiz var ama \u00f6nc\u00fc sanayi kurulu\u015flar\u0131<\/strong>, g\u00f6revlerini lay\u0131k\u0131yla yerine getiriyor.\u201d<\/em><\/p>\n

S\u00f6yle\u015fi \u00c7EVKO Vakf\u0131\u2019n\u0131n YouTube kanal\u0131ndan da izleyebiliyor:<\/h3>\n