{"id":157383,"date":"2022-06-13T18:26:34","date_gmt":"2022-06-13T15:26:34","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=157383"},"modified":"2022-06-13T18:29:10","modified_gmt":"2022-06-13T15:29:10","slug":"sosyal-medya-kullanici-sayisi-70-milyonu-asti","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/sosyal-medya-kullanici-sayisi-70-milyonu-asti\/","title":{"rendered":"(Turkish) Sosyal Medya Kullan\u0131c\u0131 Say\u0131s\u0131 70 Milyonu A\u015ft\u0131"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

T\u00fcrkiye\u2019de sosyal medya platformlar\u0131n\u0131 kullananlar\u0131n say\u0131s\u0131 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde 71 milyona ula\u015ft\u0131.<\/h2>\n

Her y\u0131l 230 \u00fclkede<\/strong> insanlar\u0131n \u00e7evrimi\u00e7i davran\u0131\u015flar\u0131na ili\u015fkin k\u00fcresel raporlar<\/strong> haz\u0131rlayan We Are Social<\/strong> ve Kepios<\/strong>\u2019un Nisan 2022<\/strong> raporuna g\u00f6re, T\u00fcrkiye\u2019de<\/strong> toplam n\u00fcfusun % 83,1<\/strong>\u2019i sosyal medya kullan\u0131yor.<\/p>\n

En Fazla Art\u0131\u015f Instagram ve Tiktok\u2019ta<\/strong><\/h3>\n

\"\"<\/strong><\/h3>\n

Y\u0131l\u0131n ilk \u00e7eyre\u011finde kullan\u0131c\u0131 say\u0131s\u0131n\u0131 en fazla art\u0131ran sosyal medya platformu Instagram<\/strong> oldu. 2022 y\u0131l\u0131n\u0131n ilk 3 ay\u0131nda 2 milyon 250 bin<\/strong> yeni kullan\u0131c\u0131 kazanan Instagram\u2019\u0131, 2 milyon 113 bin<\/strong> yeni kullan\u0131c\u0131 ile Tiktok<\/strong> izledi.<\/p>\n

\u0130lk \u00e7eyrekte kullan\u0131c\u0131 say\u0131s\u0131n\u0131 Twitter<\/strong> 1 milyon 50 bin, Snapchat<\/strong> 900 bin, Messenger<\/strong> ise 400 bin art\u0131rd\u0131.<\/p>\n

Di\u011fer sosyal medya platformlar\u0131nda<\/strong> ise kayda de\u011fer bir art\u0131\u015f ya\u015fanmad\u0131.<\/p>\n

Youtube, art\u0131\u015f olmasa da T\u00fcrklerin en fazla ilgi g\u00f6sterdikleri sosyal medya platformu olma \u00f6zelli\u011fini korudu. 57,4 milyon<\/strong> kullan\u0131c\u0131s\u0131 olan Youtube\u2019<\/strong>u, 54,4 milyon<\/strong> kullan\u0131c\u0131ya sahip Instagram<\/strong> izliyor.<\/p>\n

Facebook<\/strong> 34,4 milyon, Tiktok<\/strong> 28,7 milyon, Messenger<\/strong> 17,2 milyon, Twitter<\/strong> 17,1 milyon, Snapchat<\/strong> 13,8 milyon, Linkedin<\/strong> ise 12 milyon<\/strong> kullan\u0131c\u0131 say\u0131s\u0131na sahip.<\/p>\n

Ortalama 8 Ayr\u0131 Sosyal Medya Hesab\u0131 Kullan\u0131l\u0131yor<\/strong><\/h3>\n

Raporda internet kullan\u0131c\u0131lar\u0131n\u0131n % 98,5<\/strong>\u2019inin en az bir sosyal medya platformuna \u00fcye oldu\u011fu, ortalama 8 ayr\u0131 sosyal medya hesab\u0131<\/strong> kullan\u0131ld\u0131\u011f\u0131 belirlendi.<\/p>\n

T\u00fcrk kullan\u0131c\u0131lar en fazla zaman\u0131 Instagram\u2019da<\/strong> ge\u00e7iriyor. Her ay 20,2 saatin<\/strong> ayr\u0131ld\u0131\u011f\u0131 Instagram<\/strong>\u2019\u0131, 18,8 saatle Tiktok<\/strong>, 18,5 saatle Youtube<\/strong>, 12,6 saatle Facebook<\/strong> izliyor.<\/p>\n

E-Ticaretin Hedefi Sosyal Medya<\/strong><\/h3>\n

Avantajix.com<\/strong>\u2019un kurucu orta\u011f\u0131<\/em> G\u00fc\u00e7l\u00fc Kayral<\/strong>, 2021\u2019in tamam\u0131nda 8,9 milyon<\/strong> yeni kullan\u0131c\u0131 kazanan sosyal medya platformlar\u0131n\u0131n, kullan\u0131c\u0131 say\u0131lar\u0131n\u0131 bu y\u0131l sadece 3 ayda 6,7 milyon<\/strong> art\u0131rd\u0131klar\u0131na dikkati \u00e7ekerek, \u015funlar\u0131 belirtti:<\/span><\/p>\n

\u201cSosyal medyan\u0131n bu denli b\u00fcy\u00fck kitlelere ula\u015fmas\u0131, e-tic<\/strong><\/em>aretin reklamlar\u0131n\u0131<\/em><\/strong>\u00a0<\/strong>bu alana kayd\u0131rmas\u0131na neden oldu.<\/em><\/p>\n

T\u00fcrkiye\u2019de 44 milyon<\/strong> e-ticaret m\u00fc\u015fterisi var. Hedef, m\u00fc\u015fteri say\u0131s\u0131n\u0131 g\u00fcn\u00fcn 8 saatini<\/strong> internette, 3 saat 5 dakikas\u0131<\/strong>n\u0131 ise direkt sosyal medyada ge\u00e7iren 71 milyonun<\/strong> tamam\u0131na ula\u015fmak. Bu kitlenin tamam\u0131 e-ticaret ekosistemine dahil edilirse, halen 400 milyar lira<\/strong> civar\u0131nda olan y\u0131ll\u0131k e-ticaret<\/strong> hacmi 750-800 milyar liraya<\/strong> ula\u015f\u0131r.\u201d<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. T\u00fcrkiye\u2019de sosyal medya platformlar\u0131n\u0131 kullananlar\u0131n say\u0131s\u0131 2022 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde 71 milyona ula\u015ft\u0131. Her y\u0131l 230 \u00fclkede insanlar\u0131n \u00e7evrimi\u00e7i davran\u0131\u015flar\u0131na ili\u015fkin k\u00fcresel […]<\/p>\n","protected":false},"author":1,"featured_media":157386,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,157],"tags":[15336,23942,31305,103978,70605,103977,98517,70602,67445,87003,68648,86149,67911],"views":98,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/157383"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=157383"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/157383\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/157386"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=157383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=157383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=157383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}