{"id":156686,"date":"2022-06-02T08:53:41","date_gmt":"2022-06-02T05:53:41","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=156686"},"modified":"2022-06-02T09:06:05","modified_gmt":"2022-06-02T06:06:05","slug":"surdurulebilirlik-odakli-gayrimenkule-de-talep-artiyor","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/surdurulebilirlik-odakli-gayrimenkule-de-talep-artiyor\/","title":{"rendered":"(Turkish) S\u00fcrd\u00fcr\u00fclebilirlik Odakl\u0131 Gayrimenkule de Talep Art\u0131yor"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

S\u00fcrd\u00fcr\u00fclebilirlik art\u0131k hayat\u0131m\u0131zda \u00f6nemli \u00f6nceliklerden biri konumuna gelirken \u00f6nemi giderek daha fazla anla\u015f\u0131l\u0131yor. Bug\u00fcn kurumlar t\u00fcm y\u00f6netim s\u00fcre\u00e7lerinde u\u00e7tan uca dijitalizasyon s\u00fcre\u00e7lerini tamamlama yolunda emin ad\u0131mlarla ilerlerken \u00e7al\u0131\u015fanlar\u0131, tedarik\u00e7ileri, m\u00fc\u015fterileri ve t\u00fcm payda\u015flar\u0131 kapsayan bir s\u00fcrd\u00fcr\u00fclebilirlik anlay\u0131\u015f\u0131n\u0131 da benimsiyor.<\/h2>\n

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G\u00fcn\u00fcm\u00fczde;<\/span> ba\u015fararak gelece\u011fe ta\u015f\u0131mak i\u00e7in odaklan\u0131lmas\u0131 gereken anahtar kelimemiz \u2018s\u00fcrd\u00fcr\u00fclebilirlik\u2019<\/strong>. \u015eu an ya\u015fad\u0131\u011f\u0131m\u0131z hayat\u0131, konforu ne kadar \u00e7ok sevsek de bu haliyle s\u00fcrd\u00fcrmemiz m\u00fcmk\u00fcn de\u011fil. \u00dcretimden t\u00fcketime t\u00fcm anlay\u0131\u015f\u0131m\u0131z k\u00f6kten de\u011fi\u015fmeli, ama nas\u0131l?<\/strong> Yakla\u015f\u0131k 20 y\u0131ld\u0131r<\/strong> gayrimenkul sekt\u00f6r\u00fcnde<\/strong> de\u011ferleme hizmeti sunan Denge De\u011ferleme, s\u00fcrd\u00fcr\u00fclebilirli\u011fin stratejik \u00f6nemine de dikkat \u00e7ekmek her g\u00fcn geli\u015fen, de\u011fi\u015fen ve evrilen, \u2018s\u00fcrd\u00fcr\u00fclebilirlik\u2019<\/strong> kavram\u0131n\u0131 en etkin anlamda \u00f6z\u00fcmsemek ad\u0131na konunun uzmanlar\u0131 ile \u2018Kal\u0131c\u0131 Refah\u0131n Anahtar\u0131 S\u00fcrd\u00fcr\u00fclebilirlik\u2019<\/strong> webinar\u0131 d\u00fczenledi. Etkinlik; i\u015f d\u00fcnyas\u0131n\u0131n dijital etkinlik<\/strong> ve sekt\u00f6rel i\u00e7erik platformu<\/strong> bilgi ve payla\u015f\u0131m merkezi Digital Network Alka\u015f (DNA)<\/strong>\u2019da online<\/strong> olarak ger\u00e7ekle\u015fti. Ayn\u0131 zamanda t\u00fcm ziyaret\u00e7iler i\u00e7in ar\u015fiv olarak yerini alan bu \u00f6nemli etkinli\u011fin moderat\u00f6rl\u00fc\u011f\u00fcn\u00fc deneyimli Ekonomi TV Programc\u0131s\u0131<\/strong> Hande Berktan<\/strong> \u00fcstlenirken, TEMA Vakf\u0131<\/strong> Y\u00f6netim Kurulu Ba\u015fkan\u0131 Deniz Ata\u00e7, Reckitt Amerika Pazarlama Direkt\u00f6r\u00fc Tar\u0131k Bayar, Brika S\u00fcrd\u00fcr\u00fclebilirlik Y\u00f6netici Orta\u011f\u0131 G\u00fclin Y\u00fccel, Divan \u00c7evre ve S\u00fcrd\u00fcr\u00fclebilirlik Y\u00f6neticisi Nur \u00c7elik, Do\u011fan Holding Kurumsal \u0130leti\u015fim ve S\u00fcrd\u00fcr\u00fclebilirlik Ba\u015fkan Yard\u0131mc\u0131s\u0131 Neslihan Sad\u0131ko\u011flu ve Denge De\u011ferleme Avrupa B\u00f6lge M\u00fcd\u00fcr\u00fc Cem Kurt,<\/em> konu\u015fmac\u0131 olarak yer ald\u0131.<\/p>\n

Moderat\u00f6r Hande Berktan,<\/strong> s\u00fcrd\u00fcr\u00fclebilir ya\u015fam ilkesiyle ba\u015fta topraklar\u0131m\u0131z olmak \u00fczere t\u00fcm do\u011fal varl\u0131klar\u0131n korunmas\u0131<\/strong> i\u00e7in bilim temelli \u00e7al\u0131\u015fan, TEMA Vakf\u0131\u2019n\u0131n<\/em> Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong> Deniz ATA\u00c7\u2019a<\/strong> \u2018s\u00fcrd\u00fcr\u00fclebilirlik ve toprak ili\u015fkisini\u2019 sordu.<\/p>\n

\u201cS\u00fcrd\u00fcr\u00fclebilirli\u011fin Ba\u015flang\u0131c\u0131 Topra\u011f\u0131 Korumaktan Ge\u00e7iyor\u201d<\/strong><\/h3>\n

30 y\u0131la dayanan<\/strong> k\u00f6kl\u00fc bir sivil toplum kurulu\u015fu olarak T\u00fcrkiye\u2019de topra\u011f\u0131n \u00f6nemine<\/strong> ve \u00f6zellikle de erozyonla m\u00fccadele<\/strong> konusunda gece g\u00fcnd\u00fcz<\/strong> demeden \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131n alt\u0131n\u0131 \u00e7izerek s\u00f6zlerine ba\u015flayan Deniz Ata\u00e7;<\/strong> TEMA Vakf\u0131\u2019<\/strong>n\u0131n varolu\u015f nedeni ya\u015fama yani topra\u011fa sahip \u00e7\u0131kmak<\/strong> ve onu korumak oldu\u011funa vurgu yaparak topra\u011f\u0131n varl\u0131\u011f\u0131n\u0131n sa\u011fl\u0131kl\u0131 \u015fekilde korunmas\u0131n\u0131n s\u00fcrd\u00fcr\u00fclebilirlik kavram\u0131yla do\u011frudan ba\u011flant\u0131s\u0131 oldu\u011funu s\u00f6yledi. Ata\u00e7<\/strong> s\u00f6zlerini \u015f\u00f6yle devam ettirdi: \u201cToprak hepimizin yuvas\u0131, g\u0131dam\u0131z\u0131n %95<\/strong>\u2019inin do\u011frudan ya da dolayl\u0131 kayna\u011f\u0131, habitatlar\u0131m\u0131z\u0131n dayan\u0131kl\u0131l\u0131k kayna\u011f\u0131d\u0131r.<\/strong> Topra\u011f\u0131m\u0131z varsa orman\u0131m\u0131z, tar\u0131m\u0131m\u0131z, meralar\u0131m\u0131z<\/strong> ve hayvanc\u0131l\u0131\u011f\u0131m\u0131z<\/strong> var. Topra\u011f\u0131n 1 santimetresinin<\/strong> olu\u015fmas\u0131 i\u00e7in 500 y\u0131l<\/strong> gerekirken her y\u0131l 642 milyon ton<\/strong> topra\u011f\u0131m\u0131z erozyona u\u011fruyor. Modernle\u015fme<\/strong> ile birlikte insano\u011flu \u015fimdiye kadar ABD<\/strong> kadar bir topra\u011f\u0131 yok etti<\/strong> ve maalesef bu devam ediyor. Unutulan ana konu topra\u011f\u0131n sadece \u00e7ift\u00e7iyi de\u011fil<\/strong> toplumu, toplumlar\u0131 dahas\u0131 insano\u011flunun gelece\u011fini etkilemesi<\/strong>. Ya\u015fama ve dolay\u0131s\u0131yla topra\u011fa sahip \u00e7\u0131kmak s\u00fcrd\u00fcr\u00fclebilir bir d\u00fcnya gelece\u011fi i\u00e7in ana odak noktas\u0131<\/strong> olmal\u0131. D\u00fcnya n\u00fcfusu giderek art\u0131yor ama buna ra\u011fmen topraklar\u0131m\u0131z azal\u0131yor<\/strong> ve topraklar\u0131n verimsizli\u011fi<\/strong> art\u0131yor. D\u00fcnya b\u00f6yle giderse 2050 y\u0131l\u0131nda tar\u0131msal \u00fcretim<\/strong>inin % 50<\/strong>\u2019sini kaybetme riski<\/strong> ile kar\u015f\u0131 kar\u015f\u0131ya. Bu da a\u00e7l\u0131k, k\u0131tl\u0131k, yoksulluk<\/strong> ve daha k\u00f6t\u00fc bir d\u00fcnya<\/strong> demek. \u00d6zetle topra\u011f\u0131 korumazsak d\u00fcnyada s\u00fcrd\u00fcr\u00fclebilirlikten bahsetmek imkans\u0131z olacak. Oysa toprak kendisine yat\u0131r\u0131m yap\u0131ld\u0131\u011f\u0131 zaman h\u0131zl\u0131 geri d\u00f6n\u00fc\u015fleri olan bir de\u011ferdir. Erozyonun panzehri ye\u015fil \u00f6rt\u00fcd\u00fcr, a\u011fa\u00e7land\u0131rmakt\u0131r.<\/strong>\u201d<\/em><\/p>\n

\u201c\u0130kinci D\u00fcnya Sava\u015f\u0131 Sonras\u0131 B\u00fcy\u00fcme Modelinden Acilen Uzakla\u015fmal\u0131y\u0131z\u201d<\/strong><\/h3>\n

Moderat\u00f6r Hande Berktan, <\/strong>s\u00fcrd\u00fcr\u00fclebilir bir refah modeline dair nas\u0131l bir yol haritas\u0131 \u00e7izilmesi gerekti\u011fini Brika S\u00fcrd\u00fcr\u00fclebilirlik Y\u00f6netici Orta\u011f\u0131 G\u00fclin Y\u00fccel\u2019e <\/strong>sordu. S\u00fcrd\u00fcr\u00fclebilirlik kavram\u0131nda 2’inci d\u00fcnya sava\u015f\u0131n\u0131n \u00e7ok \u00f6nemli bir d\u00f6n\u00fcm noktas\u0131 oldu\u011funa dikkat \u00e7ekerek s\u00f6zlerine giri\u015f yapan Y\u00fccel<\/strong>, ekonomik buhran\u0131n \u00fcstesinden gelmek i\u00e7in \u00fclkelerin ekonomik geli\u015fim i\u00e7in \u2018b\u00fcy\u00fcme odakl\u0131 ekonomik model\u2019<\/strong> se\u00e7tiklerini ama hi\u00e7bir sistemin sonsuz bir b\u00fcy\u00fcme kurgusu \u00fczerine kurulamayaca\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izerek, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/span> \u201cBug\u00fcn itibar\u0131yla en temel insanl\u0131k ihtiyac\u0131 olan a\u00e7l\u0131\u011f\u0131 bile ortadan kald\u0131ramam\u0131\u015f durumday\u0131z. Maalesef d\u00fcnyada her 9 ki\u015fiden biri a\u00e7!<\/strong> Gelir da\u011f\u0131l\u0131m\u0131 \u00e7ok e\u015fitsiz<\/strong> bir durumda. Ekonomik aktivite yaratmak pahas\u0131na do\u011fa \u00fczerinde ciddi zararlar vermeye devam ediyoruz. Gayri Safi Yurti\u00e7i Has\u0131lalar artarken devletlerin vergi toplama becerileri artmam\u0131\u015f durumda \u2013 yani toplumsal refaha ve \u00e7evreye y\u00f6nelik kullan\u0131lacak gelir artm\u0131yor. Yarat\u0131lan gelir ise ne derece do\u011fru kullan\u0131l\u0131yor, tart\u0131\u015f\u0131l\u0131r. \u00d6rne\u011fin ABD\u2019nin 3 g\u00fcnl\u00fck harcama ile ($6 milyar\/y\u0131l) s\u0131tmadan \u00f6l\u00fcmler s\u0131f\u0131rlanabilir; 5 g\u00fcnl\u00fck harcama ile ($10 milyar\/y\u0131l) s\u0131tma, AIDS ve t\u00fcberk\u00fcloz \u00f6l\u00fcmleri s\u0131f\u0131rlanabilir. Yani milyonlarca insan\u0131 etkileyen salg\u0131n hastal\u0131klar<\/strong> ortadan kald\u0131rabiliriz. Ayn\u0131 \u015fey Covid<\/strong> i\u00e7in de ge\u00e7erli. Maalesef yarat\u0131lan gelir kalk\u0131nma odakl\u0131<\/strong> ve adil da\u011f\u0131lm\u0131yor.<\/strong> Bir tarafta pandemi d\u00f6neminde ortalama her 33 saatte bir<\/strong> milyarder \u00e7\u0131karken yine ayn\u0131 s\u00fcrede 1 milyon insan<\/strong> fakirle\u015febiliyor. \u00d6zetle bu yanl\u0131\u015f\u0131n sistematik bir problem<\/strong> oldu\u011funu kabul edip, s\u00fcrd\u00fcr\u00fclebilir bir d\u00fcnya<\/strong> i\u00e7in \u00f6nce bu yanl\u0131\u015flar\u0131n \u00fczerine gidilmesi gerekiyor.\u201d<\/em><\/p>\n

\u201cS\u00fcrd\u00fcr\u00fclebilirli\u011fe Tehdit Olarak De\u011fil F\u0131rsat Olarak Bakmal\u0131y\u0131z\u201d <\/strong><\/h3>\n

\u00d6zellikle pandemi sonras\u0131 i\u00e7in arz fazlal\u0131\u011f\u0131na<\/strong> ek olarak iklim de\u011fi\u015fikli\u011fi<\/strong> ve \u00e7evre tahribat\u0131<\/strong> ile yo\u011funla\u015fan t\u00fcketici tercih ve davran\u0131\u015flar\u0131nda de\u011fi\u015fiklikler global ekonomi<\/strong> destek\u00e7ilerinin umdu\u011fu b\u00fcy\u00fcme ve karl\u0131l\u0131\u011f\u0131n s\u00fcrd\u00fcr\u00fclebilir olmamas\u0131<\/strong> olas\u0131l\u0131\u011f\u0131n\u0131n en az\u0131ndan tart\u0131\u015f\u0131lmas\u0131n\u0131 zaruri k\u0131ld\u0131\u011f\u0131na de\u011finerek, global kapitalizm<\/strong> yerine payda\u015f kapitalizmdeki s\u00fcrd\u00fcr\u00fclebilirlik konusunu Divan \u00c7evre ve S\u00fcrd\u00fcr\u00fclebilirlik Y\u00f6neticisi Nur \u00c7elik,<\/strong> \u2018Kal\u0131c\u0131 Refah\u0131n Anahtar\u0131 S\u00fcrd\u00fcr\u00fclebilirlik\u2019 ba\u015fl\u0131kl\u0131 webinar da \u015fu s\u00f6zlerle destekledi: \u201cT\u00fcketim odakl\u0131 d\u00fc\u015f\u00fcnce yerine ekonomik b\u00fct\u00fcnl\u00fc\u011fe ve payda\u015f kapitalizmine evrilmemiz gerekiyor. D\u00fcnya, s\u00fcrd\u00fcr\u00fclebilir ve kolektif bir \u00e7abaya ihtiya\u00e7 duyuyor. Bu \u00e7aba da b\u00fcy\u00fcme ve k\u00e2rl\u0131l\u0131k odakl\u0131 bir yakla\u015f\u0131mdan payda\u015f odakl\u0131, de\u011fer \u00fcretimine do\u011fru bir anlay\u0131\u015fa kay\u0131yor. Bunun i\u00e7in de d\u00f6n\u00fc\u015f\u00fcme ihtiyac\u0131m\u0131z var. S\u00fcrd\u00fcr\u00fclebilirli\u011fe tehdit olarak de\u011fil f\u0131rsat olarak<\/strong> bakmak gerek. \u00d6zellikle son 10 y\u0131lda<\/strong> yeni bir ivme yakaland\u0131. Bug\u00fcn s\u00fcrd\u00fcr\u00fclebilirlik denildi\u011finde, kritik payda\u015f- t\u00fcm payda\u015flar \u00e7ok \u00f6nemli bir hale geldi. \u00c7ok payda\u015fl\u0131 entegre bir yakla\u015f\u0131mla, finansal<\/strong> ve finansal olmayan<\/strong> risklerin ve f\u0131rsatlar\u0131n birlikte y\u00f6netimi<\/strong> \u00e7evrenin gelece\u011fi ve s\u00fcrd\u00fcr\u00fclebilirlik<\/strong> kavram\u0131 bir de\u011fer olarak \u00f6ne \u00e7\u0131kabilir. Uzun vadeli \u015firket<\/strong> ba\u015far\u0131s\u0131 ve \u015firket gelece\u011fini belirleyecek olan hissedarlar de\u011fil, payda\u015flar \u00e7ok \u00f6nemlidir.\u201d<\/em><\/p>\n

\u201cS\u00fcrd\u00fcr\u00fclebilirlik Yeni Bir Kald\u0131ra\u00e7 Olacak\u201d<\/strong><\/h3>\n

G\u00fcn\u00fcm\u00fczde art\u0131k sadece \u015firketlerin ula\u015ft\u0131\u011f\u0131 finansal sonu\u00e7larla ilgilenilmedi\u011fi; s\u00fcrd\u00fcr\u00fclebilir, \u00e7evreye duyarl\u0131 ve topluma fayda sa\u011flayan firmalar\u0131n \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131n\u0131 belirten Ekonomi TV Programc\u0131s\u0131<\/em> Hande Berktan, <\/strong>\u015firketlerin s\u00fcrd\u00fcr\u00fclebilir yakla\u015f\u0131m\u0131n\u0131n gelecek i\u00e7in \u00f6nemini Do\u011fan Holding Kurumsal \u0130leti\u015fim ve S\u00fcrd\u00fcr\u00fclebilirlik Ba\u015fkan Yard\u0131mc\u0131s\u0131<\/em> Neslihan Sad\u0131ko\u011flu\u2019na sordu. <\/strong>S\u00fcrd\u00fcr\u00fclebilirlik kavram\u0131n\u0131n daimi olma yetene\u011fi ve en \u00f6nemli de\u011fer olarak anlamam\u0131z gerekti\u011fini belirterek s\u00f6zlerine ba\u015flayan Neslihan Sad\u0131ko\u011flu, g\u00fcn\u00fcm\u00fczde en fazla i\u00e7selle\u015ftirmemiz gereken konunun s\u00fcrd\u00fcr\u00fclebilirlik olmas\u0131 gerekti\u011fini belirtti. Sad\u0131ko\u011flu<\/strong> ayr\u0131ca; \u201cD\u00fcnya kritik bir e\u015fi\u011fin i\u00e7inde bizleri bekleyen \u00e7ok fazla sorun var. Fakat yap\u0131lan bir\u00e7ok ara\u015ft\u0131rmada toplum i\u015f d\u00fcnyas\u0131n\u0131n \u00e7ok \u00f6nemli ad\u0131mlar atmas\u0131n\u0131 bekliyor. \u0130\u015f d\u00fcnyas\u0131<\/strong> i\u00e7in s\u00fcrd\u00fcr\u00fclebilirlik kavram\u0131<\/strong> olmazsa olmaz konumunda. G\u00fcn\u00fcm\u00fczde \u015firketler s\u00fcrd\u00fcr\u00fclebilir de\u011ferler yaratmakla y\u00fck\u00fcml\u00fc. Ama bu sadece bir y\u00fck\u00fcml\u00fcl\u00fck de\u011fil ayn\u0131 zamanda bunu f\u0131rsat ve hatta bunu yerine getirmeyenler i\u00e7inse bir tehdit. Dolay\u0131s\u0131yla; \u015firketlerin gelece\u011fi ve yat\u0131r\u0131mc\u0131lar i\u00e7in cazip bir varl\u0131k olman\u0131z ve b\u00fcy\u00fcmeye hedeflerinizin devam ediyor olmas\u0131 i\u00e7in u\u00e7tan uca s\u00fcrd\u00fcr\u00fclebilir bir organizasyon<\/strong> y\u00f6netimine sahip olman\u0131z gerekiyor. \u00d6zetle s\u00fcrd\u00fcr\u00fclebilirli\u011fin yeni ve geli\u015fen d\u00fcnya ekonomisinde \u00e7ok \u00f6nemli bir kald\u0131ra\u00e7 olaca\u011f\u0131na inan\u0131yorum. S\u00fcrd\u00fcr\u00fclebilirlikte ba\u015far\u0131 ise ancak bu kavram\u0131, s\u00fcreci i\u00e7selle\u015ftirir ve bunu Y\u00f6netim Kurulu Ba\u015fkan\u0131m\u0131z\u0131n hep s\u00f6yledi\u011fi gibi bir de\u011fer olarak ya\u015fatabilirsek gelecek.\u201d <\/em>ifadelerini kulland\u0131.<\/p>\n

\u201cMega Markalara B\u00fcy\u00fck \u0130\u015f D\u00fc\u015f\u00fcyor\u201d<\/strong><\/h3>\n

\u00dcretici<\/strong> ve t\u00fcketici<\/strong> konusunda s\u00fcrd\u00fcr\u00fclebilirlik<\/strong> kavram\u0131ndan ne anlamal\u0131y\u0131z?<\/em> Bu noktada \u015firketlere d\u00fc\u015fen g\u00f6rev ve sorumluluklar ne olmal\u0131? Sorular\u0131na ise yan\u0131t\u0131 etkinli\u011fin bir di\u011fer \u00f6nemli kat\u0131l\u0131mc\u0131s\u0131 Reckitt Amerika Pazarlama Direkt\u00f6r\u00fc<\/em> Tar\u0131k Bayar <\/strong>verdi. “Denizin sonuna geldik, vah\u015fi kapitalizm b\u00f6yle devam edemez \u00f6zellikle pandemi bize g\u00f6sterdi ki bir dizayn de\u011fi\u015fikli\u011fine gitmemiz laz\u0131m<\/strong>\u201d <\/em>diyerek s\u00f6zlerine ba\u015flayan Bayar, <\/strong>ayr\u0131ca \u015fu \u00f6nemli bilgileri de aktard\u0131: \u201cG\u00fcn\u00fcm\u00fczde insanlar\u0131n mega \u015firketlerden ya da markalardan beklentisi de art\u0131k bu de\u011fi\u015fiklik noktas\u0131nda eylem bekliyor olu\u015flar\u0131. Topluma ve \u00e7evreye geri kazan\u0131m vermeyen<\/strong> \u015firketlerin \u00f6n\u00fcm\u00fczdeki 10 sene i\u00e7inde<\/strong> gelece\u011finin oldu\u011funu s\u00f6ylemek art\u0131k \u00e7ok zor. Burada s\u00fcrd\u00fcr\u00fclebilirlik kavram\u0131n\u0131n gelece\u011fi<\/strong> i\u00e7in en \u00f6nemli konu t\u00fcketici davran\u0131\u015flar\u0131n\u0131n de\u011fi\u015ftirilmesi<\/strong> olarak \u00f6ne \u00e7\u0131k\u0131yor. Bu y\u00fczden bizim gibi b\u00fcy\u00fck markalara \u00e7ok b\u00fcy\u00fck g\u00f6revler d\u00fc\u015f\u00fcyor. Bu da etkili ileti\u015fimden ge\u00e7iyor. Markalar g\u00fcm\u00fcm\u00fczde siyasi partiler kadar etkili bir g\u00fcce sahip. \u0130\u015fte bu y\u00fczden g\u00fcn\u00fcm\u00fczde \u015firketler s\u00fcrd\u00fcr\u00fclebilirli\u011fe<\/strong> \u00f6nem veriyor ve bu konuda \u00e7al\u0131\u015fmalar yap\u0131yorlar, \u00f6zel departman<\/strong> ve y\u00f6netimsel s\u00fcre\u00e7lerini<\/strong> buna g\u00f6re dizayn ediyorlar.”<\/em><\/p>\n

\u201cS\u00fcrd\u00fcr\u00fclebilir Gayrimenkul Talebinde Ciddi Art\u0131\u015f S\u00f6z Konusu\u201d<\/strong><\/h3>\n

En \u00e7ok merak edilen sorular\u0131n ba\u015f\u0131nda gelen \u201cS\u00fcrd\u00fcr\u00fclebilirlik Gayrimenkul \u0130li\u015fkisi ve Sekt\u00f6rdeki d\u00f6n\u00fc\u015f\u00fcm\u201d konusu hakk\u0131nda Denge De\u011ferleme Avrupa B\u00f6lge M\u00fcd\u00fcr\u00fc<\/em> Cem Kurt, <\/strong>\u015funlar\u0131 s\u00f6yledi:<\/span> \u201cGayrimenkul yat\u0131r\u0131mlar\u0131na<\/strong> ili\u015fkin olarak art\u0131k beklenti sadece yat\u0131r\u0131mc\u0131s\u0131na y\u00fcksek kazan\u00e7lar<\/strong> \u00fcretmenin d\u0131\u015f\u0131nda bireye, topluma<\/strong> ve \u00e7evreye<\/strong> de duyarl\u0131 ve faydal\u0131 olmas\u0131 y\u00f6n\u00fcnde. D\u00fcnyadaki toplam karbon sal\u0131m\u0131n\u0131<\/strong> i\u00e7erisinde gayrimenkullerin yakla\u015f\u0131k %25-30<\/strong> aras\u0131 bir paya sahip oldu\u011fu biliniyor. Hatta buna in\u015faat faaliyetlerini de katt\u0131\u011f\u0131m\u0131zda %40<\/strong>\u2019lara ula\u015ft\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz. \u00c7evresel boyutuyla ele ald\u0131\u011f\u0131m\u0131zda, karbon sal\u0131n\u0131m<\/strong> miktar\u0131n\u0131n<\/strong> d\u00fc\u015f\u00fck olmas\u0131, su tasarruf<\/strong> ve geri kazan\u0131m<\/strong> becerisinin y\u00fcksek olmas\u0131, yenilenebilir enerji \u00fcretebilmesi, enerji verimlili\u011finin y\u00fcksek olmas\u0131, at\u0131k geri d\u00f6n\u00fc\u015f\u00fcm\u00fc<\/strong> kabiliyetine sahip olmas\u0131 gibi \u00f6zellikler ESG politikalar\u0131<\/strong> kapsam\u0131nda yeni d\u00f6nemde gayrimenkullere ili\u015fkin \u00e7evresel beklentiler. G\u00fcn\u00fcm\u00fczde yat\u0131r\u0131mc\u0131lar art\u0131k g\u00fcnden g\u00fcne, daha ekolojik<\/strong> ve geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir in\u015faat malzemeleri<\/strong>nin kullan\u0131ld\u0131\u011f\u0131, ak\u0131ll\u0131 \u0131s\u0131tma<\/strong> ve so\u011futma sistemlerine<\/strong> sahip, en az t\u00fcketti\u011fi kadar \u00fcretme becerisine sahip \u201cs\u0131f\u0131r karbon\u201d<\/strong> temal\u0131 gayrimenkul yat\u0131r\u0131mlar\u0131na y\u00f6nelmeye ba\u015flad\u0131.\u201d<\/em><\/p>\n

S\u00fcrd\u00fcr\u00fclebilir gayrimenkul talebine ciddi e\u011filim oldu\u011funa da dikkat \u00e7eken Cem Kurt<\/strong>, RICS Sustainable Building Index<\/strong> verilerine g\u00f6re, 2021 y\u0131l\u0131nda<\/strong> yat\u0131r\u0131mc\u0131lar\u0131n s\u00fcrd\u00fcr\u00fclebilir gayrimenkul talebinin<\/strong> d\u00fcnya genelinde ciddi bir art\u0131\u015f g\u00f6stererek %55<\/strong> seviyesine ula\u015fm\u0131\u015f durumda oldu\u011fu bilgisini verdi. Gayrimenkul sekt\u00f6r\u00fcnde<\/strong> s\u00fcrd\u00fcr\u00fclebilirli\u011fe y\u00f6nelik yat\u0131r\u0131mlar\u0131n bireye<\/strong> ve topluma<\/strong> sa\u011flad\u0131\u011f\u0131 faydalara da bak\u0131lmas\u0131 gerekti\u011fine de vurgu yapan Cem Kurt, <\/strong>panel takip\u00e7ilerine \u015fu \u00f6rne\u011fi vererek konu\u015fmas\u0131n\u0131 tamamlad\u0131:<\/span> \u201c\u00d6rne\u011fin bir ofis binas\u0131n\u0131n s\u00fcrd\u00fcr\u00fclebilirlik derecesi<\/strong>nin, ofiste \u00e7al\u0131\u015fanlar\u0131n \u00fcretkenli\u011fine, verimlili\u011fine, beden<\/strong> ve ruh sa\u011fl\u0131\u011f\u0131na<\/strong> olan etkisi ciddi \u015fekilde de\u011fi\u015fkenlik g\u00f6sterebiliyor. Yap\u0131lan ara\u015ft\u0131rmalar, s\u00fcrd\u00fcr\u00fclebilir ofislerde<\/strong> \u00e7al\u0131\u015fan insanlar\u0131n i\u015fe daha erken geldi\u011fini, ofiste daha uzun kald\u0131\u011f\u0131n\u0131, zaman\u0131n\u0131 daha verimli kulland\u0131\u011f\u0131n\u0131, daha az hastaland\u0131\u011f\u0131n\u0131, daha az mazeret izni kulland\u0131\u011f\u0131n\u0131<\/strong> ortaya koyuyor.\u201d<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. S\u00fcrd\u00fcr\u00fclebilirlik art\u0131k hayat\u0131m\u0131zda \u00f6nemli \u00f6nceliklerden biri konumuna gelirken \u00f6nemi giderek daha fazla anla\u015f\u0131l\u0131yor. Bug\u00fcn kurumlar t\u00fcm y\u00f6netim s\u00fcre\u00e7lerinde u\u00e7tan uca dijitalizasyon s\u00fcre\u00e7lerini […]<\/p>\n","protected":false},"author":1,"featured_media":156691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,53,157],"tags":[59606,2530,103738,81141,24900,95750,12,103740,98519,1999,103741,103739,4033,1296,9309,103737,103742],"views":129,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/156686"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=156686"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/156686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/156691"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=156686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=156686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=156686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}