{"id":155577,"date":"2022-05-13T12:56:07","date_gmt":"2022-05-13T09:56:07","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=155577"},"modified":"2022-05-13T13:02:24","modified_gmt":"2022-05-13T10:02:24","slug":"yesil-tedarik-zinciri-ve-yesil-lojistik","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/yesil-tedarik-zinciri-ve-yesil-lojistik\/","title":{"rendered":"(Turkish) Ye\u015fil Tedarik Zinciri ve Ye\u015fil Lojistik"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/155577\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h2>Ye\u015fil tedarik, t\u00fcm ad\u0131mlar\u0131nda \u00e7evresel s\u00fcrd\u00fcr\u00fclebilirlik kriterlerinin g\u00f6zetildi\u011fi tedarik zinciri modeli olup hammaddeye eri\u015fim, \u00fcr\u00fcn tasar\u0131m\u0131 ve geli\u015ftirme, imalat ve montaj, lojistik ve da\u011f\u0131t\u0131m, sat\u0131\u015f, \u00fcr\u00fcn geri \u00e7a\u011f\u0131rma gibi ad\u0131mlar\u0131n tamam\u0131n\u0131n \u00e7evreye uygun \u015fekilde y\u00fcr\u00fct\u00fcld\u00fc\u011f\u00fc tedarik zincirleri olarak s\u0131n\u0131fland\u0131rmaktad\u0131r. Bu tedarik zinciri yakla\u015f\u0131m\u0131nda, \u00fcr\u00fcnlerin ekolojik tasar\u0131m\u0131, ye\u015fil malzeme ve bile\u015fenlerin sat\u0131n al\u0131nmas\u0131, \u00e7evre dostu \u00fcretim ad\u0131mlar\u0131n\u0131n yeniden yap\u0131land\u0131r\u0131lmas\u0131, \u00fcr\u00fcn\u00fcn faydal\u0131 \u00f6mr\u00fcnden sonra tersine lojistik y\u00f6netimi dahil olmak \u00fczere \u00e7evresel fark\u0131ndal\u0131\u011f\u0131n tedarik zinciri y\u00f6netimine entegre edilmesi ama\u00e7lanmaktad\u0131r.<\/h2>\n<p><strong>K\u00fcresel \u0131s\u0131nma<\/strong> ve <strong>iklim de\u011fi\u015fikli\u011fi<\/strong> gibi global \u00e7evre problemleri gezegenimizin t\u00fcm payda\u015flar\u0131n\u0131 <img loading=\"lazy\" class=\"alignright wp-image-155580\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2022\/05\/yesil-tedarik-zinciri-ve-yesil-lojistik.jpg\" alt=\"\" width=\"270\" height=\"243\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2022\/05\/yesil-tedarik-zinciri-ve-yesil-lojistik.jpg 550w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2022\/05\/yesil-tedarik-zinciri-ve-yesil-lojistik-300x270.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2022\/05\/yesil-tedarik-zinciri-ve-yesil-lojistik-444x400.jpg 444w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2022\/05\/yesil-tedarik-zinciri-ve-yesil-lojistik-56x50.jpg 56w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2022\/05\/yesil-tedarik-zinciri-ve-yesil-lojistik-500x450.jpg 500w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/>\u00e7evresel konularda daha<strong> hassas olmaya<\/strong> ve<strong> sorumluluk almaya<\/strong> zorlamaktad\u0131r. T\u00fcm d\u00fcnyada <strong>\u00e7evre bilincinin artmas\u0131yla<\/strong> birlikte firmalar,<strong> \u00e7evre<\/strong> \u00fczerindeki<strong> zararl\u0131 etkilerini azaltmak<\/strong> i\u00e7in h\u00fck\u00fcmet ve m\u00fc\u015fteriler de dahil olmak \u00fczere farkl\u0131 payda\u015flardan a\u011f\u0131r bask\u0131larla kar\u015f\u0131 kar\u015f\u0131ya kalmaktad\u0131r. <strong>Uzun<\/strong> veya <strong>k\u0131sa,<\/strong> <strong>basit<\/strong> ya da<strong> karma\u015f\u0131k<\/strong> olmas\u0131 fark etmeksizin<strong> tedarik zinciri y\u00f6netimi<\/strong> yapan t\u00fcm firmalar\u0131n <strong>hizmet<\/strong> ve <strong>imalat sanayi<\/strong>ndeki <strong>i\u015f uygulamalar\u0131<\/strong>n\u0131 s\u00fcrd\u00fcr\u00fclebilirlik ile b\u00fct\u00fcnle\u015ftirmesi ve u\u00e7tan uca tedarik zinciri maliyetlerini d\u00fc\u015f\u00fcrmesi; bu sayede <strong>\u00e7evresel ayak izlerini azaltmas\u0131<\/strong> gerekmektedir. <strong>Ye\u015fil tedarik zinciri yakla\u015f\u0131m\u0131<\/strong> bu ba\u011flamda son derece \u00f6nemlidir. Tedarik s\u00fcre\u00e7lerinde yap\u0131lacak <strong>ye\u015fil d\u00f6n\u00fc\u015f\u00fcmlerle<\/strong> <em>k\u00fcresel karbon ayak izinin<\/em> ciddi oranda azalt\u0131lmas\u0131 m\u00fcmk\u00fcnd\u00fcr.<\/p>\n<h3>Peki ye\u015fil tedarik zinciri ve ye\u015fil lojistik kavramlar\u0131n\u0131 nas\u0131l okumal\u0131y\u0131z? Tedarik zincirini daha ye\u015fil hale getirmek isteyen firmalar neler yapmal\u0131d\u0131r?<\/h3>\n<p><strong>Ye\u015fil malzeme tedariki<\/strong> bu konuda at\u0131lacak en temel ve \u00f6nemli ad\u0131mlardan biridir. Ye\u015fil malzemeleri, faydal\u0131 \u00f6mr\u00fcn\u00fc tamamlad\u0131ktan sonra <strong>yeniden kullan\u0131labilir, geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir, i\u00e7erisinde insan, hayvan ve \u00e7evre i\u00e7in zararl\u0131 \/ tehlikeli<\/strong> bile\u015fen bulunmayan malzemeler olarak tan\u0131mlayabiliriz. \u00dcr\u00fcnlerini bu \u00f6zelliklere sahip malzemelerle \u00fcreten firmalar <strong>ye\u015fil tedarik d\u00f6n\u00fc\u015f\u00fcm\u00fc<\/strong> noktas\u0131nda \u00e7ok ciddi bir ad\u0131m atm\u0131\u015f olmaktad\u0131r.<\/p>\n<p>\u00dcr\u00fcnlerin<strong> \u201cye\u015fil\u201d<\/strong> olmas\u0131 kadar <strong>insanlar\u0131n \u00e7evresel fark\u0131ndal\u0131\u011f\u0131na<\/strong> hitap etmesi ve kullan\u0131c\u0131lar taraf\u0131ndan \u00f6ncelik verilip <strong>kolayl\u0131kla sat\u0131n al\u0131nmas\u0131<\/strong> da \u00f6nemlidir. Bu da <strong>ye\u015fil pazarlama<\/strong> dedi\u011fimiz modeli ortaya \u00e7\u0131kar\u0131yor. Firmalar, <strong>ye\u015fil tedarik zinciri<\/strong> ile son al\u0131c\u0131ya kadar getirdi\u011fi \u00fcr\u00fcnleri <strong>ye\u015fil pazarlama uygulamalar\u0131<\/strong>yla sat\u0131\u015fa sunmal\u0131d\u0131r. Bu model, <strong>\u00e7evre dostu \u00f6zelliklere<\/strong> sahip \u00fcr\u00fcnleri te\u015fvik etmektedir. Bu pazarlama yakla\u015f\u0131m\u0131yla \u00e7evre \u00fczerinde <strong>minimum<\/strong> ya da<strong> s\u0131f\u0131r etki<\/strong> olu\u015fturacak ve insanlar\u0131n isteklerini tatmin edip beklentilerini kar\u015f\u0131layacak faaliyetler planlanmaktad\u0131r.<\/p>\n<p><strong>Da\u011f\u0131t\u0131m<\/strong> ve <strong>depolama uygulamalar\u0131<\/strong>nda da <strong>ye\u015fil olmak \/ kalmak<\/strong> m\u00fcmk\u00fcnd\u00fcr. Bilindi\u011fi \u00fczere ula\u015f\u0131mdan kaynakl\u0131 emisyonlar<strong> k\u00fcresel karbon ayak izinde<\/strong> b\u00fcy\u00fck bir paya sahiptir. Firmalar lojistik a\u011flar\u0131n\u0131 daha <strong>modern<\/strong> ve <strong>temiz teknolojilerle<\/strong> in\u015fa ederek <strong>ye\u015fil tedarik zinciri<\/strong> anlam\u0131nda \u00f6nemli mesafeler katedebilir. Yerel kaynaklara \u00f6ncelik vererek daha k\u0131sa tedarik zincirleri olu\u015fturmak, nakliyelerde daha <strong>d\u00fc\u015f\u00fck karbon sal\u0131m\u0131<\/strong> olan ara\u00e7lara (elektrikli, hibrit ara\u00e7 vs) y\u00f6nelmek bu s\u00fcre\u00e7teki \u00f6nemli ad\u0131mlardan baz\u0131lar\u0131d\u0131r. Depolama i\u00e7in de yine <strong>enerji verimli sistemler kullanmak<\/strong> sera gaz\u0131 emisyonlar\u0131n\u0131 ciddi miktarda azaltacakt\u0131r. \u00dcr\u00fcnlerin depoland\u0131\u011f\u0131 tesislerin <strong>enerji, \u0131s\u0131tma, so\u011futma, havaland\u0131rma, ayd\u0131nlatma<\/strong> vb. gibi ihtiya\u00e7lar\u0131n\u0131 olabildi\u011fince <strong>yenilenebilir enerji kaynaklar\u0131yla<\/strong> kar\u015f\u0131lamak da <strong>tedarik zincirini<\/strong> daha <strong>ye\u015fil hale<\/strong> getirecektir.<\/p>\n<p><strong>Ye\u015fil \u00fcretim ilkesi<\/strong> de tedarik zincirinin <strong>\u00e7evresel performans\u0131n\u0131 art\u0131ran<\/strong> bir di\u011fer \u00f6nemli etkendir. Daha<strong> d\u00fc\u015f\u00fck su<\/strong> ve<strong> karbon ayak izi<\/strong> ile tamamlanm\u0131\u015f bir \u00fcretim<strong> ye\u015fil tedarik zincirlerinin<\/strong> yarat\u0131lmas\u0131nda kritik bir rol oynamaktad\u0131r. Ayr\u0131ca, \u00fcretim prosesleri s\u0131ras\u0131nda ortaya \u00e7\u0131kan at\u0131klar\u0131n azalt\u0131lmas\u0131, \u00e7evreye zarar verecek kimyasallar\u0131n <strong>kontrol alt\u0131na al\u0131nmas\u0131<\/strong> ve daha <strong>uzun \u00f6m\u00fcrl\u00fc \u00fcr\u00fcnlerin<\/strong> piyasaya s\u00fcr\u00fclmesi de <strong>\u00e7evresel ayak izlerini<\/strong> azaltacakt\u0131r. Daha az kaynak kullanarak imal edilmi\u015f \u00fcr\u00fcnler firmalar\u0131n <strong>operasyonel, \u00e7evresel<\/strong> ve <strong>finansal performans\u0131n\u0131<\/strong> iyile\u015ftirecektir.<\/p>\n<p>Son y\u0131llarda giderek daha pop\u00fcler hale gelen <strong>tersine lojistik<\/strong> de bir <strong>di\u011fer ye\u015fil tedarik zinciri<\/strong> yakla\u015f\u0131m\u0131d\u0131r. <strong>Tamir, bak\u0131m, geri d\u00f6n\u00fc\u015f\u00fcm, yenileme<\/strong> gibi \u00e7al\u0131\u015fmalarla m\u00fc\u015fterilerin kullan\u0131ma yeniden kazand\u0131r\u0131lan \u00fcr\u00fcnler, firmalar\u0131n tedarik zincirinden kaynakl\u0131 <strong>\u00e7evresel ayak izlerinin azalt\u0131lmas\u0131<\/strong>nda son derece etkili olmaktad\u0131r.<\/p>\n<p><strong>\u00dcr\u00fcnlerin ye\u015fil olmas\u0131<\/strong> kadar onlar\u0131n ambalajlanmas\u0131nda kullan\u0131lan malzemelerin \u00e7evresel uyumlulu\u011fu da \u00f6nemlidir. Tedarik zincirinde <strong>ye\u015fil ambalaj yakla\u015f\u0131m\u0131<\/strong> tedarik\u00e7ilerin malzemeleri nas\u0131l sa\u011flad\u0131\u011f\u0131ndan t\u00fcketicilerin ambalaj\u0131 nas\u0131l elden \u00e7\u0131kard\u0131\u011f\u0131na kadar her bir ad\u0131m\u0131 kapsamaktad\u0131r. <strong>S\u00fcrd\u00fcr\u00fclebilir malzemelerden<\/strong> \u00fcretilen ambalajlar kullan\u0131m \u00f6mr\u00fcn\u00fc tamamlad\u0131ktan sonra <strong>h\u0131zl\u0131, kolay<\/strong> ve <strong>d\u00fc\u015f\u00fck maliyetli<\/strong> bir \u015fekilde geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilmektedir. Bu da<strong> tedarik zincirinde<\/strong> <em>geri d\u00f6n\u00fc\u015f\u00fcm potansiyelini<\/em> art\u0131ran ve firmalar\u0131n<strong> tersine lojistik kabiliyetlerini<\/strong> geli\u015ftiren bir etkendir.<\/p>\n<p><strong>Ye\u015fil tedarik zinciri<\/strong> yakla\u015f\u0131m\u0131 sadece \u00e7evreyi korumakla kalmaz; ayn\u0131 zamanda firmalar\u0131n uzun vadede <strong>sosyo-ekonomik kazan\u0131mlar<\/strong> elde etmesini sa\u011flar. Daha <strong>verimli tedarik s\u00fcre\u00e7leri<\/strong> ile israflar azalabilir ve <strong>\u00fcr\u00fcn ya\u015fam d\u00f6ng\u00fcs\u00fc<\/strong> boyunca ortaya \u00e7\u0131kan toplam maliyetler d\u00fc\u015f\u00fcr\u00fclebilir. Bu sayede <strong>piyasadaki rekabet g\u00fcc\u00fc<\/strong> art\u0131r\u0131labilir. Bunun yan\u0131 s\u0131ra yat\u0131r\u0131mlar\u0131nda kurumlar\u0131n <strong>\u00e7evresel performans\u0131n\u0131<\/strong> dikkate alan sorumlu yat\u0131r\u0131mc\u0131lar\u0131n firmaya yat\u0131r\u0131m yapmas\u0131 sa\u011flanabilir. Pazarda sorumlu bir marka imaj\u0131 olu\u015fturularak daha geni\u015f bir m\u00fc\u015fteri portf\u00f6y\u00fc olu\u015fturulabilir.<\/p>\n<p><strong>Dilek A\u015eAN<\/strong>\u00a0\u2013 Taksim Dan\u0131\u015fmanl\u0131k \/\u00a0<a href=\"mailto:dilek@taksimdanismanlik.com\" target=\"_blank\" rel=\"noopener\">dilek@taksimdanismanlik.com<\/a>\u00a0\u2013\u00a0<a href=\"http:\/\/www.dilekasan.com\/\" target=\"_blank\" rel=\"noopener\">www.dilekasan.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Ye\u015fil tedarik, t\u00fcm ad\u0131mlar\u0131nda \u00e7evresel s\u00fcrd\u00fcr\u00fclebilirlik kriterlerinin g\u00f6zetildi\u011fi tedarik zinciri modeli olup hammaddeye eri\u015fim, \u00fcr\u00fcn tasar\u0131m\u0131 ve geli\u015ftirme, imalat ve montaj, lojistik [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":155583,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,52],"tags":[100578,3988,84238,102647,103317,103319,4033,101418,8266,2482,39177,97334,103318,102650,103320],"views":277,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/155577"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=155577"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/155577\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/155583"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=155577"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=155577"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=155577"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}