{"id":144595,"date":"2021-10-25T12:21:55","date_gmt":"2021-10-25T09:21:55","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=144595"},"modified":"2021-10-25T12:21:55","modified_gmt":"2021-10-25T09:21:55","slug":"esnafta-asilanma-orani-yuzde-65-e-ulasti","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/esnafta-asilanma-orani-yuzde-65-e-ulasti\/","title":{"rendered":"(Turkish) Esnafta A\u015f\u0131lanma Oran\u0131 % 65\u2019e Ula\u015ft\u0131…"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

\u2018T\u00fcrkiye Geleneksel Kanal\u0131n Nabz\u0131: REM Esnaf Barometresi\u2019nin Eyl\u00fcl 2021 d\u00f6nemi sonu\u00e7lar\u0131 a\u00e7\u0131kland\u0131. Rapora g\u00f6re Eyl\u00fcl d\u00f6neminde esnaf\u0131n a\u015f\u0131lanma oran\u0131 5 puanl\u0131k art\u0131\u015fla % 65\u2019e \u00e7\u0131kt\u0131. Yaz aylar\u0131nda moral bulan esnaf okullar\u0131n a\u00e7\u0131lmas\u0131 ve havalar\u0131n so\u011fumas\u0131yla bahar havas\u0131ndan \u00e7\u0131kt\u0131\u2026<\/strong><\/h2>\n

\"\"T\u00fcrkiye\u2019de geleneksel esnaf\u0131n nabz\u0131n\u0131 tutan REM<\/strong> Esnaf Barometresi Raporu, Eyl\u00fcl 2021<\/strong> d\u00f6nemi sonu\u00e7lar\u0131 a\u00e7\u0131kland\u0131. Rapora g\u00f6re Eyl\u00fcl ay\u0131nda a\u015f\u0131 kart\u0131 uygulamas\u0131 esnaf kesiminde olumlu sonu\u00e7 verdi ve a\u015f\u0131lanma oran\u0131 5 puanl\u0131k<\/strong> art\u0131\u015fla y\u00fczde 65<\/strong>\u2019e ula\u015ft\u0131. Ayn\u0131 d\u00f6nemde yaz aylar\u0131nda havalar\u0131n \u0131s\u0131nmas\u0131 ve yasaklar\u0131n kalkmas\u0131yla moral bulan esnaf mevsim<\/strong> ve okullar\u0131n a\u00e7\u0131lmas\u0131yla<\/strong> bahar havas\u0131ndan \u00e7\u0131kt\u0131.<\/p>\n

B\u00fct\u00e7e okul harcamas\u0131na kayd\u0131<\/strong><\/h3>\n

Yapay zek\u00e2 tabanl\u0131 \u00e7oklu kanal perakende uygulama y\u00f6netimi \u00e7\u00f6z\u00fcmleri sunan yeni nesil perakende analiti\u011fi \u015firketi REM People, Esnaf Barometresi\u2019yle k\u00fc\u00e7\u00fck esnaf\u0131n durumunu bir kez daha ortaya koydu. REM People\u2019\u0131n CEO\u2019su B\u00fclent Peker<\/strong>, Eyl\u00fcl ay\u0131 sonu\u00e7lar\u0131n\u0131 \u015f\u00f6yle de\u011ferlendirdi: \u201cOkullar\u0131n a\u00e7\u0131lmas\u0131, okul b\u00f6lgesinde yer alan esnaf\u0131n i\u015f yapma durumuna katk\u0131 sa\u011flasa da<\/strong> harcamalar\u0131n k\u0131\u015f mevsimi harcamalar\u0131na ve okul masraflar\u0131na kaymas\u0131 geleneksel kanal esnaf\u0131n\u0131n i\u015f yapma seviyesini d\u00fc\u015f\u00fcrd\u00fc. Endekslerde d\u00fc\u015f\u00fc\u015f ya\u015fansa da bu d\u00f6nem esnaf\u0131n a\u015f\u0131lanma oran\u0131ndaki art\u0131\u015f dikkat \u00e7ekiyor.\u201d<\/em><\/p>\n

Her ay T\u00fcrkiye temsili sa\u011flanacak \u015fekilde 1.500 noktada<\/strong> yap\u0131lan ziyaretlerle haz\u0131rlanan \u201cREM \u2013 Esnaf Barometre: T\u00fcrkiye Geleneksel Kanal Esnaf\u0131n\u0131n Nabz\u0131\u201d<\/strong> ara\u015ft\u0131rma panelinin Eyl\u00fcl\u201921<\/strong> sonu\u00e7 raporunda \u00f6ne \u00e7\u0131kan ba\u015fl\u0131klar ise \u015f\u00f6yle oldu:<\/span><\/p>\n

A\u015f\u0131 kar\u015f\u0131tlar\u0131 yar\u0131ya indi<\/strong><\/h3>\n

Esnaf kesiminde a\u015f\u0131lanma oran\u0131 anlaml\u0131 seviyede artarak %65<\/strong>\u2019e ula\u015ft\u0131. \u00d6zellikle 35 ya\u015f alt\u0131<\/strong> esnaftaki a\u015f\u0131lanma oran\u0131n\u0131n 18 puanl\u0131k<\/strong> art\u0131\u015fla %60<\/strong> seviyesine y\u00fckselmesi bundan etkili oldu.<\/p>\n

A\u015f\u0131 kar\u015f\u0131tl\u0131\u011f\u0131nda<\/strong> da anlaml\u0131 seviyede gerileme ya\u015fand\u0131. \u00d6nceki d\u00f6nemde %20<\/strong> olan a\u015f\u0131 olmayaca\u011f\u0131n\u0131 belirtenlerin oran\u0131 %9<\/strong> seviyesine indi. Baz\u0131 toplumsal etkinliklerde ger\u00e7ekle\u015ftirilen a\u015f\u0131 kart\u0131 uygulamas\u0131<\/strong> bu geli\u015fmede etkili oldu.<\/p>\n

G\u00fcven Endeksi 11,4 puan oldu<\/strong><\/h3>\n

Esnaf Barometresi Raporu\u2019na g\u00f6re G\u00fcven Endeksi, 11,4 puanla \u00f6nceki d\u00f6neme g\u00f6re 5,6 puan, ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re ise 3,4 puan d\u00fc\u015f\u00fc\u015f g\u00f6sterdi. Bu durumda; i\u015f yapma ve finansal durumu ortaya koyan Mali Durum alt endeksinin ve \u00fclke ekonomisine g\u00fcveni ifade eden Genel Ekonomi alt endeksinin dramatik olarak d\u00fc\u015fmesi etkili oldu.<\/p>\n

Yaz bitti d\u00fc\u015f\u00fc\u015fe ge\u00e7ti<\/strong><\/h3>\n

Ge\u00e7ti\u011fimiz d\u00f6nemde k\u0131s\u0131tlamalar\u0131n kalkmas\u0131 ve havalar\u0131n \u0131s\u0131nmas\u0131yla y\u0131l\u0131n en y\u00fcksek seviyesine \u00e7\u0131kan Genel G\u00fcven endeksi; yaz mevsiminin sona ermesi ve \u00fclke ekonomisindeki k\u00f6t\u00fcmser beklenti nedeniyle tekrar d\u00fc\u015f\u00fc\u015f e\u011filimine girdi. \u00dclke ekonomisinin \u00f6n\u00fcm\u00fczdeki d\u00f6nemde geli\u015fece\u011fini d\u00fc\u015f\u00fcnenlerin oran\u0131 bu d\u00f6nemde de anlaml\u0131 seviyede azalarak (-14,2) %15,6\u2019ya geriledi.<\/p>\n

Bahar havas\u0131 bitiyor<\/strong><\/h3>\n

Haziran d\u00f6neminden itibaren k\u0131s\u0131tlamalar\u0131n tamamen a\u00e7\u0131lmas\u0131 ve bahar havas\u0131na girilmesiyle moral bulan geleneksel kanal esnaf\u0131; so\u011fuk havalar\u0131n ba\u015flamas\u0131, okullar\u0131n a\u00e7\u0131lmas\u0131 ile bahar havas\u0131ndan \u00e7\u0131km\u0131\u015f g\u00f6r\u00fcn\u00fcyor. Ge\u00e7en aya g\u00f6re i\u015flerinin artt\u0131\u011f\u0131n\u0131 belirtenlerin oran\u0131 neredeyse yar\u0131 yar\u0131ya d\u00fc\u015ferek %18,3\u2019e geriledi. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde i\u015flerim artacak diyenlerin oran\u0131 ise 15,5 puanl\u0131k d\u00fc\u015f\u00fc\u015f ile %22,5\u2019e indi.<\/p>\n

K\u0131\u015fla birlikte salg\u0131n tedirginli\u011fi artt\u0131<\/strong><\/h3>\n

Ekonomi haricindeki genel durumu ifade eden Genel Ya\u015fam Endeksi\u2019nde y\u0131l boyunca hakim olan d\u00fc\u015f\u00fck seviyedeki trend devam ediyor. Geleneksel kanal esnaf\u0131n\u0131n sadece %10\u2019u, toplumsal konularda \u00fclkenin i\u00e7inde bulundu\u011fu durumdan ve \u00fclke y\u00f6netiminin bu konulardaki politikalar\u0131ndan memnun oldu\u011funu ifade ediyor. Ayr\u0131ca k\u0131\u015f aylar\u0131n\u0131n gelmesiyle vakalar\u0131n artmas\u0131 konusunda esnaf hala tedirgin.<\/p>\n

Halk Bakkal noktalar\u0131 ikiye katland\u0131<\/strong><\/h3>\n

\u0130stanbul B\u00fcy\u00fck\u015fehir Belediyesi\u2019nin yak\u0131n zamanda hizmete soktu\u011fu uygulama olan Halk Bakkal noktas\u0131 olma, yani \u0130stanbul Kart ile al\u0131\u015fveri\u015fin ge\u00e7erli olmas\u0131 uygulamas\u0131 incelendi\u011finde; ge\u00e7ti\u011fimiz d\u00f6nemde %5<\/strong> olan halka bakkal nokta oran\u0131 bu d\u00f6nemde %10<\/strong> seviyesine y\u00fckseldi.\u202f Sat\u0131n al\u0131nan \u00fcr\u00fcnler ise de\u011fi\u015fkenlik g\u00f6stererek bu d\u00f6nemde daha \u00e7ok temel g\u0131da \u00fcr\u00fcnlerine<\/strong> kayd\u0131.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. \u2018T\u00fcrkiye Geleneksel Kanal\u0131n Nabz\u0131: REM Esnaf Barometresi\u2019nin Eyl\u00fcl 2021 d\u00f6nemi sonu\u00e7lar\u0131 a\u00e7\u0131kland\u0131. Rapora g\u00f6re Eyl\u00fcl d\u00f6neminde esnaf\u0131n a\u015f\u0131lanma oran\u0131 5 puanl\u0131k art\u0131\u015fla […]<\/p>\n","protected":false},"author":1,"featured_media":144599,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,4],"tags":[97908,73608,97907,77590,97909,97910,77588],"views":92,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/144595"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=144595"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/144595\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/144599"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=144595"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=144595"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=144595"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}