{"id":142507,"date":"2021-09-22T13:08:44","date_gmt":"2021-09-22T10:08:44","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=142507"},"modified":"2021-09-22T13:48:06","modified_gmt":"2021-09-22T10:48:06","slug":"mastercardtan-cevreci-cozumler-icin-surdurulebilirlik-inovasyon-laboratuvari","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/mastercardtan-cevreci-cozumler-icin-surdurulebilirlik-inovasyon-laboratuvari\/","title":{"rendered":"(Turkish) Mastercard’tan \u00c7evreci \u00c7\u00f6z\u00fcmler \u0130\u00e7in ‘S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon Lab.'"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

S\u00fcrd\u00fcr\u00fclebilir gelecek i\u00e7in \u00e7evre dostu \u00e7\u00f6z\u00fcmler hayata ge\u00e7iren \u00f6deme teknolojileri \u00f6nc\u00fcs\u00fc Mastercard, \u201cS\u00fcrd\u00fcr\u00fclebilirlik \u0130novasyon Laboratuvar\u0131\u201d adl\u0131 yeni projesini duyurdu. 2022 y\u0131l\u0131n\u0131n 2’inci \u00e7eyre\u011finde Stockholm\u2019de a\u00e7\u0131lmas\u0131 planlanan laboratuvar, iklim bilincine sahip dijital \u00fcr\u00fcnler ve \u00e7\u00f6z\u00fcmler geli\u015ftirmek i\u00e7in k\u00fcresel bir ara\u015ft\u0131rma ve geli\u015ftirme merkezi olarak hizmet verecek.<\/h2>\n

\u00d6deme teknolojileri \u00f6nc\u00fcs\u00fc Mastercard, \u00e7evreye duyarl\u0131 dijital \u00fcr\u00fcn ve \u00e7\u00f6z\u00fcm portf\u00f6y\u00fcn\u00fc geli\u015ftirmeye devam ediyor. \u0130sve\u00e7\u2019in ba\u015fkenti Stockholm\u2019de \u201cS\u00fcrd\u00fcr\u00fclebilirlik \u0130novasyon Laboratuvar\u0131\u201d<\/strong> adl\u0131 \"\"yeni projesini hayata ge\u00e7iren \u015firket; bu laboratuvar ile i\u015fletmelerin ve t\u00fcketicilerin \u00fcr\u00fcn ve hizmetleri \u00fcretme, da\u011f\u0131tma ve sat\u0131n alma bi\u00e7imlerine y\u00f6n vermeyi, h\u0131zla dijitalle\u015fen k\u00fcresel ekonomide insanlar\u0131n ve gezegenin geli\u015fimine katk\u0131da bulunmay\u0131 ama\u00e7l\u0131yor.<\/p>\n

Avrupa \u0130klim Pakt\u0131<\/strong> ve AB Ye\u015fil Mutabakat el\u00e7isi<\/strong> olan Mastercard\u2019\u0131n S\u00fcrd\u00fcr\u00fclebilirlik \u0130novasyon Laboratuvar\u0131, <\/strong>topluma ve \u00e7evreye olumlu etkisi olan \u00fcr\u00fcnler geli\u015ftirmek ad\u0131na de\u011fer zincirlerinde g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc ve izlenebilirli\u011fi art\u0131rmak, s\u00fcrd\u00fcr\u00fclebilir harcamay\u0131 m\u00fcmk\u00fcn k\u0131lan \u00e7\u00f6z\u00fcmler \u00fcretmek i\u00e7in \u00e7al\u0131\u015facak. Ara\u015ft\u0131rma ve geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131n\u0131n devam etti\u011fi laboratuvar\u0131n a\u00e7\u0131l\u0131\u015f\u0131n\u0131n 2022 y\u0131l\u0131n\u0131n 2’inci<\/strong> \u00e7eyre\u011finde ger\u00e7ekle\u015ftirilmesi planlan\u0131yor.<\/p>\n

D\u00fcnyan\u0131n en acil \u00e7evresel sorunlar\u0131n\u0131 \u00e7\u00f6zmek i\u00e7in \u00e7al\u0131\u015f\u0131lacak<\/strong><\/h3>\n

S\u00fcrd\u00fcr\u00fclebilirlik \u0130novasyon Laboratuvar\u0131\u2019nda, d\u00fcnyan\u0131n en acil \u00e7evresel sorunlar\u0131n\u0131 \u00e7\u00f6zmek i\u00e7in finansal kat\u0131l\u0131m gibi alanlarda 5G, kuantum<\/strong> ve blockchain<\/strong> gibi teknolojilerin nas\u0131l uygulanabilece\u011fi ara\u015ft\u0131r\u0131lacak. Laboratuvar, s\u00fcrd\u00fcr\u00fclebilir t\u00fcketim<\/strong> ve de\u011fer zincirleri<\/strong> i\u00e7in \u00e7\u00f6z\u00fcmlere odaklanan Ar-Ge Merkezi<\/strong>, s\u00fcrd\u00fcr\u00fclebilir ortak de\u011fer \u00e7\u00f6z\u00fcmlerinin olu\u015fturulmas\u0131 i\u00e7in i\u015f ortaklar\u0131n\u0131 ve m\u00fc\u015fterileri bir araya getiren “Hizmet Laboratuvar\u0131”<\/strong> ve uygulamal\u0131 \u00fcr\u00fcn demolar\u0131 ile y\u00fcz y\u00fcze etkile\u015fime olanak tan\u0131yan “Mastercard Deneyim Merkezi”<\/strong> birimlerinden olu\u015facak.<\/p>\n

Yeni laboratuvar\u0131n hayata ge\u00e7irilece\u011fi \u0130skandinavya b\u00f6lgesindeki yenilik\u00e7i start up \u015firketleriyle uzun s\u00fcreli i\u015f ortakl\u0131klar\u0131 bulunan Mastercard, son olarak t\u00fcketicilerin harcama kategorilerinde yapt\u0131klar\u0131 sat\u0131n al\u0131mlardan kaynaklanan karbon emisyonlar\u0131<\/strong>n\u0131n anl\u0131k ekran g\u00f6r\u00fcnt\u00fcs\u00fcn\u00fc<\/strong> almalar\u0131na olanak sa\u011flayan\u00a0Karbon Hesaplay\u0131c\u0131<\/a> \u00e7\u00f6z\u00fcm\u00fcn\u00fc geli\u015ftirmek i\u00e7in \u0130sve\u00e7 merkezli fintech \u015firketi Doconomy ile i\u015f birli\u011fi yapm\u0131\u015ft\u0131. S\u00fcrd\u00fcr\u00fclebilirlik \u0130novasyon Laboratuvar\u0131\u2019n\u0131n ilk \u00f6nceli\u011fi, art\u0131k \u015firketin k\u00fcresel a\u011f\u0131nda yay\u0131n olarak kullan\u0131lmakta olan Mastercard Karbon Hesaplay\u0131c\u0131<\/strong>\u2019n\u0131n m\u00fc\u015fteriler taraf\u0131ndan sorunsuz bir \u015fekilde kullan\u0131lmas\u0131 olacak.<\/p>\n

Mastercard S\u00fcrd\u00fcr\u00fclebilirlik Sorumlusu Kristina Kloberdanz<\/strong>, \u201cK\u00fcresel iklim de\u011fi\u015fikli\u011fi hedeflerine ula\u015fmak i\u00e7in pratik uygulamalara sahip yenilik\u00e7i \u00e7\u00f6z\u00fcmlerin \u00e7ok acil bir \u015fekilde desteklenmesi gerekiyor. S\u00fcrd\u00fcr\u00fclebilirlik \u0130novasyon Laboratuvar\u0131, daha s\u00fcrd\u00fcr\u00fclebilir bir dijital ekonomiye do\u011fru ilerlerken, t\u00fcketiciler ve i\u015fletmeler dahil olmak \u00fczere herkesi iklim eyleminde birle\u015ftirerek \u00e7evre dostu \u00e7\u00f6z\u00fcmlerden<\/strong> olu\u015fan g\u00fc\u00e7l\u00fc bir portf\u00f6y\u00fc hayata ge\u00e7irmemize yard\u0131mc\u0131 olacak. \u00c7\u00fcnk\u00fc k\u00fcresel karbon izinin azalt\u0131lmas\u0131<\/strong> i\u00e7in belirlenen hedeflere ula\u015fmak i\u00e7in t\u00fcketimin daha s\u00fcrd\u00fcr\u00fclebilir bir paradigmaya ge\u00e7ilmesi gerekiyor\u201d<\/em> dedi.<\/p>\n

2050 y\u0131l\u0131na kadar net s\u0131f\u0131r emisyon hedefine ula\u015facak<\/strong><\/h3>\n

Tedarik\u00e7i a\u011f\u0131ndaki emisyonlar\u0131 ele almak i\u00e7in\u00a01.5 Degree Supply Chain Leaders<\/a><\/strong> giri\u015fimine kat\u0131lan Mastercard, 2050 y\u0131l\u0131na kadar net s\u0131f\u0131r emisyon hedefine<\/strong> ula\u015fma taahh\u00fcd\u00fcnde ilerleme kaydetmeye devam ediyor. \u015eirket, 100 milyon a\u011fac\u0131n restorasyonunu ama\u00e7layan\u00a0Paha Bi\u00e7ilemez Gezegen \u0130ttifak\u0131<\/a>‘n\u0131n bir par\u00e7as\u0131 olarak d\u00fcnya genelinde 65’ten fazla i\u015f orta\u011f\u0131n\u0131 bir araya getirirken;\u00a0Climate Fintech Cards & Payments Challenge<\/a> ve\u00a0Start Path<\/a> start up kat\u0131l\u0131m program\u0131<\/strong> arac\u0131l\u0131\u011f\u0131yla iklim odakl\u0131 fintech inovasyonu<\/strong>nu destekliyor.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. S\u00fcrd\u00fcr\u00fclebilir gelecek i\u00e7in \u00e7evre dostu \u00e7\u00f6z\u00fcmler hayata ge\u00e7iren \u00f6deme teknolojileri \u00f6nc\u00fcs\u00fc Mastercard, \u201cS\u00fcrd\u00fcr\u00fclebilirlik \u0130novasyon Laboratuvar\u0131\u201d adl\u0131 yeni projesini duyurdu. 2022 y\u0131l\u0131n\u0131n 2’inci […]<\/p>\n","protected":false},"author":1,"featured_media":142509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,52],"tags":[14412,58616,96665,96670,2221,96668,74041,96667,56642,96669,57125,96664,96666],"views":178,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/142507"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=142507"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/142507\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/142509"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=142507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=142507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=142507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}