{"id":138979,"date":"2021-07-23T21:11:59","date_gmt":"2021-07-23T18:11:59","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=138979"},"modified":"2021-07-23T21:11:59","modified_gmt":"2021-07-23T18:11:59","slug":"alisveris-online-da-2-milyar-dan-fazla-siparis-verdik","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/alisveris-online-da-2-milyar-dan-fazla-siparis-verdik\/","title":{"rendered":"(Turkish) Al\u0131\u015fveri\u015f: Online\u2019da 2 Milyardan Fazla Sipari\u015f Verdik"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

2020\u2019de % 27 oran\u0131nda b\u00fcy\u00fcyen k\u00fcresel e-ticaret pazar\u0131, 2021\u2019de 5 trilyon dolar hacme ula\u015facak. K\u00fcresel dijital reklamc\u0131l\u0131k ve pazarlama pazar\u0131n\u0131n ise 2026’ya kadar 786,2 milyar dolara y\u00fckselmesi bekleniyor.<\/strong><\/p>\n

Ara\u015ft\u0131rma \u015firketi eMarketer taraf\u0131ndan haz\u0131rlanan K\u00fcresel E-ticaret G\u00fcncellemesi 2021 raporu<\/strong>na \"\"g\u00f6re, e-ticaret 2020\u2019de % 27,6<\/strong> b\u00fcy\u00fcd\u00fc. T\u00fcketicilerin son y\u0131llarda daha fazla b\u00fct\u00e7e ay\u0131rd\u0131\u011f\u0131 e-ticaretin<\/strong> 2021\u2019de yakla\u015f\u0131k 5 trilyon dolarl\u0131k pazar hacmine<\/strong> ula\u015fmas\u0131 bekleniyor. Ara\u015ft\u0131rman\u0131n kapsad\u0131\u011f\u0131 32 ulusal e-ticaret pazar\u0131n\u0131n<\/strong> tamam\u0131, en az iki haneli b\u00fcy\u00fcme oran\u0131na<\/strong> ula\u015ft\u0131. K\u00fcresel olarak e-ticaret<\/strong> i\u00e7in parlak bir y\u0131l olan 2020\u2019de<\/strong> Latin Amerika, % 36,7<\/strong> ile en h\u0131zl\u0131 b\u00fcy\u00fcme oran\u0131na sahip oldu.<\/p>\n

Sipari\u015fte % 68\u2019lik b\u00fcy\u00fcme<\/strong><\/h2>\n

E-ticarette hedeflenen sat\u0131\u015f rakamlar\u0131na dijital pazarlama y\u00f6ntemleriyle<\/strong> kolayca ula\u015f\u0131labildi\u011fine vurgu yapan dijital performans ajans\u0131 EG Bili\u015fim Teknolojileri CEO\u2019su G\u00f6khan B\u00fclb\u00fcl, \u201cBili\u015fim Sanayicileri Derne\u011fi (T\u00dcB\u0130SAD)<\/strong> taraf\u0131ndan haz\u0131rlanan Bilgi ve \u0130leti\u015fim Teknolojileri Sekt\u00f6r\u00fc 2020 Pazar Verileri raporu<\/strong>na g\u00f6re, 2020\u2019de<\/strong> e-ticaret sipari\u015f adedi 2,29 milyara<\/strong> ula\u015farak % 68<\/strong> b\u00fcy\u00fcd\u00fc. T\u00fcketicilerin marka ile dijitalde kurdu\u011fu ileti\u015fimin kalitesi<\/strong> ve s\u00fcreklili\u011finin sat\u0131n alma karar\u0131<\/strong> \u00fczerinde do\u011frudan etkisi bulunuyor. Marka ileti\u015fiminin dijitalde yap\u0131lmas\u0131<\/strong> k\u0131sa vadede yeni de\u011fil, zorunlu normalimiz<\/strong> olacak.\u201d<\/em> a\u00e7\u0131klamas\u0131nda bulundu.<\/p>\n

Dijital pazarlama pazar\u0131 786 milyar dolar olacak\u00a0<\/strong><\/h2>\n

T\u00fcketicilerin i\u015fletmelerle etkile\u015fim kurma bi\u00e7iminde<\/strong> b\u00fcy\u00fck de\u011fi\u015fimlerin g\u00f6r\u00fcld\u00fc\u011f\u00fc g\u00fcn\u00fcm\u00fczde i\u015fletmeler de pazarlama stratejilerini de\u011fi\u015ftirmeye<\/strong> ba\u015flad\u0131. Global Industry Analysts Inc. (GIA)<\/strong> taraf\u0131ndan yay\u0131mlanan Dijital Reklamc\u0131l\u0131k ve Pazarlama-K\u00fcresel Pazar Y\u00f6r\u00fcngesi ve Analiti\u011fi raporu<\/strong>nda, k\u00fcresel dijital reklamc\u0131l\u0131k<\/strong> ve pazarlama<\/strong> pazar\u0131n\u0131n 2026’ya<\/strong> kadar 786,2 milyar dolar<\/strong> hacme ula\u015faca\u011f\u0131 belirtiliyor.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.2020\u2019de % 27 oran\u0131nda b\u00fcy\u00fcyen k\u00fcresel e-ticaret pazar\u0131, 2021\u2019de 5 trilyon dolar hacme ula\u015facak. K\u00fcresel dijital reklamc\u0131l\u0131k ve pazarlama pazar\u0131n\u0131n ise 2026’ya kadar […]<\/p>\n","protected":false},"author":1,"featured_media":138983,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,53,157],"tags":[93850,73525,93848,78302,93849,65918],"views":113,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/138979"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=138979"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/138979\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/138983"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=138979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=138979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=138979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}