{"id":134989,"date":"2021-05-17T09:57:27","date_gmt":"2021-05-17T06:57:27","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=134989"},"modified":"2021-05-17T09:57:27","modified_gmt":"2021-05-17T06:57:27","slug":"inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda\/","title":{"rendered":"(Turkish) \u0130novasyona \u00d6nc\u00fcl\u00fck Eden Teknoloji Art\u0131k Yeni Ambalaj\u0131nda!"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/134989\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h1>Total Madeni Ya\u011flar, TOTAL ve ELF madeni ya\u011flar\u0131 \u00fcr\u00fcn gam\u0131na y\u00f6nelik inovatif ve teknolojik yeni ambalajlar\u0131n\u0131 kullan\u0131c\u0131lar\u0131n be\u011fenisine sunuyor.\u00a0Yenilenen Total Quartz ve Total Rubia logolar\u0131n\u0131 merkezine alan yeni tasar\u0131mlar\u0131 sayesinde TOTAL ve ELF madeni ya\u011flar\u0131 modern ve dinamik bir g\u00f6r\u00fcn\u00fcme kavu\u015ftu.\u00a0Yeni tasar\u0131m, \u00f6zellikle daha az hammadde kullan\u0131m\u0131 sayesinde her y\u0131l 9 bin 500 ton CO<sub>2<\/sub> e\u015fde\u011feri* sal\u0131m\u0131n\u0131 \u00f6nleyerek \u00e7evresel etkinin azalt\u0131lmas\u0131na da katk\u0131da bulunacak.<\/h1>\n<h2><strong>G\u00f6sterge paneli konsepti ile \u00fcr\u00fcn se\u00e7imi art\u0131k daha kolay<\/strong><\/h2>\n<p><strong>\u00dcr\u00fcn konumland\u0131rmas\u0131na<\/strong> netlik kazand\u0131ran <strong>renklendirme stratejisi<\/strong> sayesinde servisler ve son kullan\u0131c\u0131lar ihtiya\u00e7 duyduklar\u0131 \u00fcr\u00fcn\u00fc kolayl\u0131kla se\u00e7ebilecek. TOTAL \u00fcr\u00fcn grubunda <strong>\u00fcst segment <img loading=\"lazy\" class=\"alignright wp-image-134992\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/05\/inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda-2.jpg\" alt=\"\" width=\"320\" height=\"214\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/05\/inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda-2.jpg 550w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/05\/inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda-2-300x200.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/05\/inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda-2-500x334.jpg 500w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/05\/inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda-2-75x50.jpg 75w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/05\/inovasyona-onculuk-eden-teknoloji-artik-yeni-ambalajinda-2-450x300.jpg 450w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>\u00fcr\u00fcnler<\/strong> i\u00e7in <strong>Platin<\/strong>, orta segment \u00fcr\u00fcnler i\u00e7in <strong>G\u00fcm\u00fc\u015f<\/strong> ve daha alt segment \u00fcr\u00fcnler i\u00e7in <strong>Bronz<\/strong> se\u00e7ilirken perfromans tutkusunun ikonu haline gelen <strong>ELF \u00fcr\u00fcn grubu<\/strong>nda ise <strong>orijinal renk<\/strong> ve <strong>etiket<\/strong> <strong>tasar\u0131mlara<\/strong> sad\u0131k kal\u0131nd\u0131.<\/p>\n<p>Otomobillerin g\u00f6sterge panelinden ilham al\u0131narak tasarlanan yeni etiket tasar\u0131m\u0131nda, g\u00f6sterge panelinin etraf\u0131na dizilen <strong>\u00fcr\u00fcn \u00f6zellikleri, segmenti<\/strong> ve <strong>OEM onaylar\u0131<\/strong> bulunuyor. Servisler ve son kullan\u0131c\u0131lara, <strong>\u00fcr\u00fcn\u00fcn teknik bilgilerini ve avantajlar\u0131<\/strong>n\u0131 \u00f6ne \u00e7\u0131karan daha anla\u015f\u0131l\u0131r<strong> ibareler<\/strong> ve <strong>a\u00e7\u0131klamalar<\/strong> sunuyor.<\/p>\n<h2><strong>G\u00fcvenli\u011fi y\u00fckseltildi, dayan\u0131m\u0131 ve ergonomisi iyile\u015ftirildi<\/strong><\/h2>\n<p>Yeni tasar\u0131mla birlikte gelen en \u00f6nemli \u00f6zelliklerden bir tanesi de etiketin sol alt taraf\u0131nda g\u00f6r\u00fcnen <strong>QR kod<\/strong>. Bu <strong>QR kod sayesinde<\/strong> son kullan\u0131c\u0131lar, <strong>art\u0131k \u00fcr\u00fcn\u00fcn orijinal olup olmad\u0131\u011f\u0131n\u0131<\/strong> anlayabilecek. <strong>Google Play Store<\/strong> veya <strong>App Store\u2019dan<\/strong> indirilebilecek<strong> Total ACF uygulamas\u0131<\/strong> sayesinde \u00fcr\u00fcn\u00fcn \u00fczerindeki <strong>QR kod<\/strong> okutularak <strong>\u00fcr\u00fcn\u00fcn orijinal oldu\u011fu teyit<\/strong> edilebiliyor. Yeni etiket tasar\u0131m\u0131,\u00a0benzerlerinden farkl\u0131 olup son kullan\u0131c\u0131ya<strong> motor ya\u011flar\u0131<\/strong> hakk\u0131nda bilgi veren radikal bir yenilik niteli\u011finde\u2026<\/p>\n<p>Yeni tasar\u0131m ile birlikte <strong>kapak tipleri<\/strong> de de\u011fi\u015fiyor ve <strong>iki yeni tip kapa\u011fa<\/strong> ge\u00e7iliyor: T\u00fcrkiye\u2019de yaln\u0131zca Total taraf\u0131ndan kullan\u0131lan y\u00fcksek g\u00fcvenlikli <strong>\u201csuperseal\u201d<\/strong> kapaklar ve d\u00f6kme kolayl\u0131\u011f\u0131 sa\u011flayan<strong> \u201ck\u00f6r\u00fckl\u00fc\u201d<\/strong> kapaklar. K\u00f6r\u00fckl\u00fc kapaklar ithal \u00fcr\u00fcnlerde yer al\u0131rken<strong> \u201csuperseal\u201d<\/strong> kapaklar T\u00fcrkiye\u2019deki yerli \u00fcretimlerin tamam\u0131nda yer alacak. Yeni, geli\u015ftirilmi\u015f kapak teknolojisi kullan\u0131c\u0131lara emniyet ve kullan\u0131m kolayl\u0131\u011f\u0131 sa\u011fl\u0131yor.<\/p>\n<p><strong>Yeni ambalaj, kavrama, ta\u015f\u0131m<\/strong>a ve <strong>d\u00f6kme kolayl\u0131\u011f\u0131 sa\u011flayan<\/strong> daha ergonomik tutamak tasar\u0131m\u0131 sayesinde daha iyi bir <strong>kullan\u0131c\u0131 deneyimi<\/strong> sunuyor. Yeni tutamak tasar\u0131m\u0131 \u00fcr\u00fcn\u00fcn genel anlamda deformasyon dayan\u0131m\u0131n\u0131 da iyile\u015ftiriyor.<\/p>\n<p>Total Turkey Pazarlama ve Teknoloji Direkt\u00f6r\u00fc <strong>F\u0131rat Dokur<\/strong>, konuyla ilgili olarak <em>\u201cKapsaml\u0131 bir pazar ara\u015ft\u0131rmas\u0131 neticesinde ortaya \u00e7\u0131kan yeni ambalaj konseptimiz m\u00fc\u015fteri odakl\u0131 yakla\u015f\u0131m\u0131m\u0131z\u0131n en \u00f6nemli g\u00f6stergesi. G\u00fcn\u00fcm\u00fczde <strong>servisler<\/strong> ve<strong> son kullan\u0131c\u0131lar, \u00fcr\u00fcnler<\/strong> ve<strong> kullan\u0131mlar\u0131<\/strong> hakk\u0131nda bilgiye ihtiya\u00e7 duyuyor ve <strong>daha fazla ergonomi talep<\/strong> ediyor. Bundan yola \u00e7\u0131karak ambalajlar\u0131m\u0131z yeni bir \u015fekil, <strong>yeni renkler<\/strong> ve<strong> etiket<\/strong> ile yeniden tasarland\u0131. <strong>Farkl\u0131 renklendirme stratejisi<\/strong> ve <strong>yenilik\u00e7i etiket tasar\u0131m\u0131<\/strong> ile servisler ve<strong> son kullan\u0131c\u0131lara \u00fcr\u00fcn se\u00e7imi<\/strong> ve<strong> teknik detaylar\u0131n<\/strong> <strong>anla\u015f\u0131lmas\u0131<\/strong> konusunda da bir kolayl\u0131k sa\u011flad\u0131k. \u00dcr\u00fcnlerin teknolojik \u00fcst\u00fcnl\u00fcklerine de kolayca g\u00f6r\u00fclebilecek \u015fekilde yer verdik. Ayn\u0131 zamanda T\u00fcrkiye\u2019de<strong> madeni ya\u011flar pazar\u0131nda<\/strong> ilk kez h\u0131zl\u0131 ve kolay orijinallik kontrol\u00fc sa\u011flayan kriptolu <strong>QR kod teknolojisi<\/strong> ile sahtecili\u011fi \u00f6nlemek anlam\u0131nda dev bir ad\u0131m atm\u0131\u015f olduk. Bu yeni teknolojinin sekt\u00f6rde ilk oldu\u011funu tekrar vurgulamaktan gurur duyuyorum\u201d<\/em> a\u00e7\u0131klamas\u0131n\u0131 yapt\u0131.<\/p>\n<p><strong>Haziran 2020<\/strong> itibariyle <strong>ithal \u00fcr\u00fcnlerle<\/strong> ba\u015flayan<strong> yeni ambalajlar\u0131n piyasaya s\u00fcr\u00fclmesi<\/strong> s\u00fcreci <strong>May\u0131s 2021<\/strong> itibariyle T\u00fcrkiye\u2019de \u00fcretilen<strong> \u00fcr\u00fcn gruplar\u0131<\/strong> i\u00e7in ba\u015flayacak ve<strong> yeni \u00fcr\u00fcnler raflarda<\/strong> yerini alacak.<\/p>\n<p><em>*Hacimler ve ADEME CO<\/em><em><sub>2<\/sub><\/em><em>\u00a0d\u00f6n\u00fc\u015f\u00fcm fakt\u00f6r\u00fc temel al\u0131narak hesaplanm\u0131\u015ft\u0131r.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Total Madeni Ya\u011flar, TOTAL ve ELF madeni ya\u011flar\u0131 \u00fcr\u00fcn gam\u0131na y\u00f6nelik inovatif ve teknolojik yeni ambalajlar\u0131n\u0131 kullan\u0131c\u0131lar\u0131n be\u011fenisine sunuyor.\u00a0Yenilenen Total Quartz ve [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":134993,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,52,44],"tags":[90313,64633,54134,53153,90475,90474,46332,90472,90473,90312],"views":155,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/134989"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=134989"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/134989\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/134993"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=134989"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=134989"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=134989"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}