{"id":133238,"date":"2021-04-15T11:07:53","date_gmt":"2021-04-15T08:07:53","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=133238"},"modified":"2021-04-15T11:07:53","modified_gmt":"2021-04-15T08:07:53","slug":"pandemi-ile-temiz-enerjiye-olan-talep-artti","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/pandemi-ile-temiz-enerjiye-olan-talep-artti\/","title":{"rendered":"(Turkish) Pandemi ile Temiz Enerjiye Olan Talep Artt\u0131"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

Uluslararas<\/strong>\u0131<\/strong> denetim, vergi ve dan<\/strong>\u0131\u015f<\/strong>manl<\/strong>\u0131<\/strong>k <\/strong>\u015f<\/strong>irketi KPMG, Petrol ve Do<\/strong>\u011f<\/strong>al Gaz Sekt\u00f6rel Bak<\/strong>\u0131\u015f<\/strong>: Yeni Ger\u00e7eklik Raporu\u2019nu yay<\/strong>\u0131<\/strong>mlad<\/strong>\u0131<\/strong>. Buna g\u00f6re y<\/strong>\u0131<\/strong>llar i\u00e7inde olmas<\/strong>\u0131<\/strong> beklenen dijital ekonomiye ge\u00e7i<\/strong>\u015f<\/strong>, pandemi nedeniyle haftalar i\u00e7inde ger\u00e7ekle<\/strong>\u015f<\/strong>ti. Yeni d\u00fcnyada, oyunun kurallar<\/strong>\u0131<\/strong>n<\/strong>\u0131<\/strong> tabana yay<\/strong>\u0131<\/strong>lan m\u00fc<\/strong>\u015f<\/strong>teriler ve <\/strong>\u015f<\/strong>irketler yazarken artan enerji taleplerinin yenilenebilir enerji kaynaklar<\/strong>\u0131<\/strong> da dahil olmak \u00fczere farkl<\/strong>\u0131<\/strong> \u015f<\/strong>ekillerde kar<\/strong>\u015f\u0131<\/strong>lanmas<\/strong>\u0131<\/strong> ve \u00f6zel ihtiya\u00e7lara uyarlanmas<\/strong>\u0131<\/strong> bekleniyor.<\/strong><\/h1>\n

KPMG\u2019nin haz\u0131rlad\u0131\u011f\u0131 Petrol<\/strong> ve Do\u011fal Gaz Sekt\u00f6rel Bak\u0131\u015f Raporu<\/strong>\u2019nda pandemiyle birlikte enerji \"\"sekt\u00f6r\u00fcnde ya\u015fanan de\u011fi\u015fimlerin analizi yap\u0131l\u0131rken petrol <\/strong>ve do\u011fal gaz liderleri<\/strong>ne de de\u011fi\u015fime uyum sa\u011flamalar\u0131 i\u00e7in rehber niteli\u011finde tavsiyelerde bulunuluyor. Raporda, geleneksel i\u015f modelleri ve varsay\u0131mlar\u0131n\u0131n art\u0131k ge\u00e7erlili\u011fini kaybetti\u011fine vurgu yap\u0131larak, petrol ve do\u011fal gaz \u015firketlerinin de\u011fi\u015fen talepleri kar\u015f\u0131layabilmek i\u00e7in dijital kanallar\u0131 ke\u015ffetmeleri<\/strong> ve mevcut \u00fcr\u00fcn ve hizmetlerini \u00e7e\u015fitlendirmeleri \u00f6neriliyor. Raporda, \u201cMevcut zorluklara direnen \u015firketler i\u00e7in ba\u015far\u0131, end\u00fcstriyi etkileyen temel de\u011fi\u015fiklikleri benimsemekten ge\u00e7iliyor\u201d<\/em> deniliyor.<\/p>\n

M\u00fc<\/strong>\u015f<\/strong>teri beklentileri ezber bozuyor<\/strong><\/h2>\n

Raporu yorumlayan KPMG T\u00fcrkiye<\/strong> Petrol ve Do\u011fal Gaz Sekt\u00f6r Lideri Hakan Demirelli<\/strong>, \u201cPandeminin neden oldu\u011fu yava\u015flayan ekonomik faaliyetler sayesinde insanlar, d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131nda temiz hava soluma imkan\u0131na kavu\u015ftu. Bu da temiz enerji talepleri<\/strong>ni,\u00a0<\/strong> petrol ve do\u011fal gaz \u015firketleri\u00a0\u00fczerindeki karbondan ar\u0131nd\u0131rma bask\u0131s\u0131n\u0131<\/strong> art\u0131rd\u0131.\u00a0M\u00fc\u015fteriler art\u0131k ihtiya\u00e7lar\u0131 olan enerjinin yenilenebilir enerji kaynaklar\u0131 da dahil olmak \u00fczere farkl\u0131 kaynaklardan gelmesini ve \u00f6zel ihtiya\u00e7lar\u0131na uyarlanmas\u0131n\u0131 talep ediyor. Bu noktada end\u00fcstrinin daha geni\u015f bir m\u00fc\u015fteri taban\u0131na daha kapsaml\u0131 bir enerji kar\u0131\u015f\u0131m\u0131 sunmaya haz\u0131r olmas\u0131 gerekiyor. Bu senaryoda ezber bozan, teknoloji de\u011fil vatanda\u015flardan \u015firketlere ve hatta h\u00fck\u00fcmetlere kadar uzanan kapsaml\u0131 m\u00fc\u015fteri taban\u0131\u201d<\/em> \u015feklinde konu\u015ftu.<\/p>\n

Dijital ekonomiye haftalar i\u00e7inde ge\u00e7ildi<\/strong><\/h2>\n

Demirelli, \u201cT\u00fcm d\u00fcnyada t\u00fcketici davran\u0131\u015flar\u0131, \u00fcr\u00fcn<\/strong> ve hizmet talebi, enerji kullan\u0131m\u0131, tedarik zincirleri, teknoloji ihtiya\u00e7lar\u0131<\/strong> ve daha bir\u00e7ok alanda dramatik de\u011fi\u015fimler ya\u015fand\u0131. Normalde birka\u00e7 y\u0131l i\u00e7erisinde meydana gelebilecek bir d\u00f6n\u00fc\u015f\u00fcm haftalar i\u00e7inde ger\u00e7ekle\u015ferek dijital ekonomi<\/strong> birdenbire geleneksel ekonomiyi geride b\u0131rakt\u0131\u201d<\/em> dedi.<\/p>\n

Karbonsuzla<\/strong>\u015f<\/strong>ma yetmeyecek\u00a0<\/strong><\/h2>\n

Dijital ekonominin kurallar\u0131n\u0131 tabana yay\u0131lan m\u00fc\u015fteri ve \u015firketlerin belirledi\u011fine dikkat \u00e7eken Demirelli, pandemi \u00f6ncesi ba\u015flayan temiz enerjiye<\/strong> olan talep gibi trendlerin bu s\u00fcre\u00e7te h\u0131zland\u0131\u011f\u0131n\u0131 belirtti. Demirelli, \u201cK\u00fcresel n\u00fcfus art\u0131\u015f\u0131, geli\u015fmekte olan \u00fclkelerin elektriklendirilmesi<\/strong> ve bu \u00fclkelerin vatanda\u015flar\u0131n\u0131n modern olanaklara duydu\u011fu arzu<\/strong> ve sat\u0131n alma g\u00fcc\u00fcn\u00fcn<\/strong> art\u0131\u015f\u0131\u2026 T\u00fcm bu geli\u015fmeler petrokimya, elektrik \u00fcretimi ve yak\u0131t talebini destekliyor. Ancak petrol<\/strong> ve do\u011fal gaz \u015firketleri sadece kurumsal ayak izlerini karbondan ar\u0131nd\u0131rmakla<\/strong> yetinemeyecek. Payda\u015flar, \u015firketlerden y\u00fczeysel faaliyetlerden ziyade somut planlara sahip olmalar\u0131n\u0131 ve operasyonlar\u0131nda do\u011frudan de\u011fi\u015fiklikler yapmalar\u0131n\u0131 bekliyor. \u00c7evresel y\u00fck\u00fcml\u00fcl\u00fckleri kar\u015f\u0131layacak se\u00e7enekler<\/strong> aras\u0131nda ye\u015fil enerji sa\u011flay\u0131c\u0131lar\u0131<\/strong> ile ortakl\u0131klar veya bu tarz \u015firketlere yat\u0131r\u0131m yap\u0131lmas\u0131, tamamen yeni i\u015flere ve sekt\u00f6rlere d\u00f6n\u00fc\u015f veya yeni teknoloji ve s\u00fcre\u00e7ler yoluyla fosil yak\u0131tlar\u0131n karbondan ar\u0131nd\u0131r\u0131lmas\u0131<\/strong> yer al\u0131yor\u201d ifadelerini kulland\u0131.<\/p>\n

Elektrikli ara\u00e7lara yat<\/strong>\u0131<\/strong>r<\/strong>\u0131<\/strong>m art<\/strong>\u0131<\/strong>yor<\/strong><\/h2>\n

Baz\u0131 petrol ve do\u011fal gaz \u015firketlerinin potansiyel talep d\u00fc\u015f\u00fc\u015f\u00fcn\u00fc dengeleme \u00e7abalar\u0131n\u0131n bir par\u00e7as\u0131 olarak yenilenebilir enerjiye ge\u00e7i\u015f yapt\u0131\u011f\u0131n\u0131 da vurgulayan Demirelli, \u201cAmerika ve Avrupa\u2019n\u0131n en b\u00fcy\u00fck sekiz petrol ve do\u011fal gaz \u015firketinden 5\u2019i<\/strong> yenilenebilir enerji stratejisi ve ekiplerine sahip, 6\u2019s\u0131<\/strong> ise geli\u015fmekte olan yenilenebilir teknolojilere<\/strong> ve start-up<\/strong>\u2019lara yat\u0131r\u0131m amac\u0131yla risk sermayesi fonlar\u0131 kurdu. \u015eirketlerin artan ye\u015fil enerji talebi, temiz enerji opsiyonuna sahip petrol<\/strong> ve do\u011fal gaz \u015firketleri<\/strong> i\u00e7in b\u00fcy\u00fcyen bir potansiyel m\u00fc\u015fteri havuzu anlam\u0131na geliyor. Elektrikli ara\u00e7lar\u0131n yayg\u0131nla\u015fmas\u0131 ile birlikte \u015farj konusunda elektrik \u015firketleri ile birlikte petrol ve do\u011fal gaz \u015firketlerinin de yava\u015f yava\u015f oyunun bir par\u00e7as\u0131 haline gelmeye ba\u015flad\u0131\u011f\u0131 g\u00f6r\u00fcl\u00fcyor\u201d<\/em> dedi.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Uluslararas\u0131 denetim, vergi ve dan\u0131\u015fmanl\u0131k \u015firketi KPMG, Petrol ve Do\u011fal Gaz Sekt\u00f6rel Bak\u0131\u015f: Yeni Ger\u00e7eklik Raporu\u2019nu yay\u0131mlad\u0131. Buna g\u00f6re y\u0131llar i\u00e7inde olmas\u0131 […]<\/p>\n","protected":false},"author":1,"featured_media":133243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[46,51,53,49,44,50],"tags":[60772,89239,89241,89240,54979],"views":135,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/133238"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=133238"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/133238\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/133243"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=133238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=133238"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=133238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}