{"id":131552,"date":"2021-03-19T14:22:40","date_gmt":"2021-03-19T11:22:40","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=131552"},"modified":"2021-03-19T14:33:25","modified_gmt":"2021-03-19T11:33:25","slug":"aksa-enerji-the-one-awardsda-yilin-en-itibarlisi-odulune-layik-goruldu","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/aksa-enerji-the-one-awardsda-yilin-en-itibarlisi-odulune-layik-goruldu\/","title":{"rendered":"(Turkish) ’Aksa Enerji’ The One Awards\u2019da “Y\u0131l\u0131n En \u0130tibarl\u0131s\u0131” \u00d6d\u00fcl\u00fcn\u00fc Ald\u0131"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

Aksa Enerji, Marketing T\u00fcrkiye ve Akademetre taraf\u0131ndan bu y\u0131l 7’incisi d\u00fczenlenen The One Awards B\u00fct\u00fcnle\u015fik Pazarlama \u00d6d\u00fclleri\u2019nde enerji sekt\u00f6r\u00fcn\u00fcn en itibarl\u0131 markas\u0131 se\u00e7ildi.<\/strong><\/h1>\n

Aksa Enerji, pazarlama sekt\u00f6r\u00fcn\u00fcn en \u00f6nemli organizasyonlar\u0131ndan biri haline gelen The One Awards B\u00fct\u00fcnle\u015fik Pazarlama \u00d6d\u00fclleri<\/strong>\u2019nde enerji sekt\u00f6r\u00fcn\u00fcn en itibarl\u0131 markas\u0131<\/strong> se\u00e7ildi.<\/p>\n

Toplam 12<\/strong> ilde bin 200 ki\u015fiyle<\/strong> ger\u00e7ekle\u015ftirilen g\u00f6r\u00fc\u015fmeler sonucunda yakla\u015f\u0131k 50 sekt\u00f6rde<\/strong> y\u0131l i\u00e7inde \"\"itibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar\u0131n se\u00e7ildi\u011fi organizasyonda, enerji sekt\u00f6r\u00fc<\/strong>n\u00fcn en itibarl\u0131 markas\u0131 se\u00e7ilen Aksa Enerji<\/strong>, sekt\u00f6r\u00fcnde k\u00fcresel bir marka olma vizyonuna sahip bir enerji \u015firketi<\/strong> olarak ba\u015far\u0131lar\u0131na bir yenisini daha eklemi\u015f oldu.<\/p>\n

17 Mart 2021<\/strong> tarihinde ger\u00e7ekle\u015fen online \u00f6d\u00fcl t\u00f6reninde<\/strong> konu\u015fan Aksa Enerji Yat\u0131r\u0131mc\u0131 \u0130li\u015fkileri ve Kurumsal \u0130leti\u015fim M\u00fcd\u00fcr\u00fc P\u0131nar Saat\u00e7io\u011flu<\/strong>, \u201cB\u00f6ylesine zor bir y\u0131l\u0131n ard\u0131ndan bu \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fclmek bizim i\u00e7in \u00e7ok de\u011ferli. 2017 y\u0131l\u0131ndan bu yana k\u00fcreselle\u015fme yolculu\u011fumuzu t\u00fcm payda\u015flar\u0131m\u0131za aktarmaya \u00e7al\u0131\u015f\u0131yoruz. Covid-19 salg\u0131n\u0131<\/strong>, bu hik\u00e2yeyi \u00f6zellikle dijital kanallara<\/strong> odaklanarak daha h\u0131zl\u0131 ve daha etkin bir \u015fekilde aktarmam\u0131z\u0131 sa\u011flad\u0131. Bu zorlu d\u00f6nemde yat\u0131r\u0131mlar\u0131m\u0131za h\u0131z kesmeden devam ettik. \u2018S\u0131n\u0131rlar\u0131 A\u015fan G\u00fc\u00e7\u2019 slogan\u0131m\u0131zla bug\u00fcn %100 yerli sermayeli<\/strong> bir \u015firket olarak Gana, Mali, Madagaskar<\/strong> ve \u00d6zbekistan<\/strong>\u2019da \u00fclkemizi temsil ediyoruz. Bu \u00f6d\u00fcl\u00fc de ba\u015fta Kurumsal \u0130leti\u015fim ekibim olmak \u00fczere, Afrika<\/strong>\u2019dan Asya<\/strong>\u2019ya elektrik \u00fcretim santralleri<\/strong>mizde ve Genel Merkez<\/strong>\u2019de 7\/24<\/strong> \u00e7al\u0131\u015fan t\u00fcm ekip arkada\u015flar\u0131m ad\u0131na al\u0131yorum\u201d<\/em> dedi.<\/p>\n

The One Awards B\u00fct\u00fcnle\u015fik Pazarlama \u00d6d\u00fclleri<\/strong>\u2019nde ara\u015ft\u0131rman\u0131n temelini olu\u015fturan, \u201c\u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc\u201d<\/strong> y\u00fcz y\u00fcze anket y\u00f6ntemiyle ger\u00e7ekle\u015ftirilirken, \u00e7al\u0131\u015fman\u0131n modeli \u201cGenel Ba\u015far\u0131\u201d<\/strong> ve \u201cY\u0131l Performans\u0131\u201d<\/strong> olmak \u00fczere iki a\u015famadan olu\u015fuyor. Genel ba\u015far\u0131 de\u011feri \u201cMarka Bilinirli\u011fi\u201d, \u201cYak\u0131ndan Tan\u0131ma Skoru\u201d, \u201cG\u00fcven Skoru\u201d, \u201cFarkl\u0131l\u0131k Skoru\u201d, \u201cTavsiye Skoru\u2019\u2019, \u201cTicari Faaliyetlerini Destekleme Skoru\u2019\u2019, \u201cSosyal Sorumluluk Faaliyetlerini Be\u011feni Skoru\u2019\u2019, \u201c\u0130leti\u015fim ve Reklam \u00c7al\u0131\u015fmalar\u0131 Be\u011feni Skoru\u201d<\/strong> ve \u201cGenel Be\u011feni Skoru\u201d<\/strong><\/em> olmak \u00fczere dokuz ana kriterin itibar<\/strong> ve marka de\u011feri<\/strong> \u00fczerindeki etkisine g\u00f6re a\u011f\u0131rl\u0131kland\u0131r\u0131lmas\u0131yla ortaya konuluyor. \u00c7al\u0131\u015fman\u0131n 2’inci aya\u011f\u0131<\/strong> olan 2020 performans de\u011ferlendirilmesi<\/strong>ndeyse ayn\u0131 kriterlere g\u00f6re markalar\u0131n y\u0131l i\u00e7i ba\u015far\u0131lar\u0131 belirleniyor.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Aksa Enerji, Marketing T\u00fcrkiye ve Akademetre taraf\u0131ndan bu y\u0131l 7’incisi d\u00fczenlenen The One Awards B\u00fct\u00fcnle\u015fik Pazarlama \u00d6d\u00fclleri\u2019nde enerji sekt\u00f6r\u00fcn\u00fcn en itibarl\u0131 markas\u0131 […]<\/p>\n","protected":false},"author":1,"featured_media":131555,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,53],"tags":[88235,84099,81382,71090,53114,34923,23311,32705,68916,44762],"views":122,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/131552"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=131552"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/131552\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/131555"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=131552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=131552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=131552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}