{"id":131515,"date":"2021-03-19T11:37:51","date_gmt":"2021-03-19T08:37:51","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=131515"},"modified":"2021-03-19T11:40:32","modified_gmt":"2021-03-19T08:40:32","slug":"izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti\/","title":{"rendered":"(Turkish) &#8217;\u0130zocam&#8217; \u00c7al\u0131\u015fan Deneyimi Zirvesi\u2019nde Dijital D\u00f6n\u00fc\u015f\u00fcme Dikkat \u00c7ekti"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/131515\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h1>\u0130zocam \u0130nsan Kaynaklar\u0131 Direkt\u00f6r\u00fc G\u00f6zdehan \u00c7ayc\u0131, 24 \u015eubat 2021&#8217;de d\u00fczenlenen \u00c7al\u0131\u015fan Deneyimi Zirvesi kapsam\u0131nda d\u00fczenlenen panelde konu\u015fmac\u0131 olarak yer ald\u0131. Bu y\u0131l online olarak yap\u0131lan zirvede d\u00fczenlenen &#8220;\u00c7al\u0131\u015fan Deneyimi Stratejisinde \u0130deali Yakalamak&#8221; konulu panel, Dr. Zeki Y\u00fcksekbilgili&#8217;nin moderat\u00f6rl\u00fc\u011f\u00fcnde ger\u00e7ekle\u015fti. Panelde, \u0130zocam \u0130nsan Kaynaklar\u0131 Direkt\u00f6r\u00fc G\u00f6zdehan \u00c7ayc\u0131 ile birlikte Ebay \/ Gittigidiyor \u00c7al\u0131\u015fan Deneyimi Direkt\u00f6r\u00fc Murat Y\u00fcksel ve Turkcell HR Center of Excellence Director Seray Kerimak konu\u015fmac\u0131 olarak kat\u0131ld\u0131.<\/h1>\n<p>Panelde \u0130zocam\u2019\u0131n \u00e7al\u0131\u015fan deneyimi stratejileriyle ilgili de\u011ferlendirmelerde bulunan \u0130zocam \u0130nsan Kaynaklar\u0131 Direkt\u00f6r\u00fc <strong>G\u00f6zdehan \u00c7ayc\u0131<\/strong>, stratejilerini; <em>\u201cG\u00fc\u00e7l\u00fc bir i\u015fveren markas\u0131 olmak ve <img loading=\"lazy\" class=\"alignright wp-image-131517\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/03\/izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti-2.jpg\" alt=\"\" width=\"340\" height=\"227\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/03\/izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti-2.jpg 550w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/03\/izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti-2-300x200.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/03\/izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti-2-500x334.jpg 500w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/03\/izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti-2-75x50.jpg 75w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/03\/izocam-calisan-deneyimi-zirvesi-nde-dijital-donusume-dikkat-cekti-2-450x300.jpg 450w\" sizes=\"(max-width: 340px) 100vw, 340px\" \/>\u00e7al\u0131\u015fanlar\u0131na m\u00fckemmel bir <strong>\u00e7al\u0131\u015fan deneyim yolculu\u011fu<\/strong> kazand\u0131rmak\u201d olarak tan\u0131mlad\u0131. Bu stratejiyi olu\u015ftururken <strong>\u0130zocam\u2019\u0131n<\/strong> varolu\u015f amac\u0131ndan ilham ald\u0131klar\u0131n\u0131 belirten \u00c7ayc\u0131, \u201cBu ama\u00e7 d\u00fcnyada <strong>enerji verimlili\u011fi, s\u00fcrd\u00fcr\u00fclebilirlik<\/strong> ve <strong>konforu yal\u0131t\u0131m \u00e7\u00f6z\u00fcmleri<\/strong> ile sunarak, bug\u00fcne ve gelece\u011fe hizmet etmektir. \u00c7al\u0131\u015fan deneyimi stratejimizde amac\u0131m\u0131zdan ivmeleniyoruz. \u00c7al\u0131\u015fan deneyimine ise bir <strong>yolculuk metaforu<\/strong> ile yakla\u015f\u0131yoruz. \u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n bu yolculukta hangi yollardan gidebilece\u011fini ilke ve de\u011ferlerimiz ile a\u00e7\u0131klayabiliriz, nas\u0131l bir h\u0131zda, zamanda gidece\u011fini ise <strong>tutumlar\u0131m\u0131z<\/strong> ve <strong>davran\u0131\u015fsal yetkinliklerimiz<\/strong> belirliyor. \u00c7al\u0131\u015fan Deneyiminde ideal olan; \u00e7al\u0131\u015fan\u0131 gelece\u011fe haz\u0131rlayan, onun yolculu\u011funda ona ko\u00e7luk yapan \u015firketlerin varl\u0131\u011f\u0131\u2026 Biz de<strong> \u0130zocam \u0130nsan Kaynaklar\u0131<\/strong> olarak \u00e7al\u0131\u015fanlar\u0131m\u0131za <strong>ama\u00e7, de\u011fer<\/strong> ve <strong>kurumsal tutumlar\u0131m\u0131z<\/strong> do\u011frultusunda <strong>keyifli<\/strong> ve <strong>ba\u015far\u0131l\u0131<\/strong> bir yolculuk sa\u011flamay\u0131 hedefliyoruz\u201d<\/em> dedi.<\/p>\n<h2><strong>\u201c\u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n dijital d\u00f6n\u00fc\u015f\u00fcm h\u0131z\u0131n\u0131 yakalayabilmesini \u00f6nemsiyoruz\u201d<\/strong><\/h2>\n<p>\u0130zocam olarak son y\u0131llarda <strong>\u00c7al\u0131\u015fan Deneyimini geli\u015ftirmek<\/strong> amac\u0131yla <strong>dijital transformasyona<\/strong> odakland\u0131klar\u0131n\u0131 kaydeden G\u00f6zdehan \u00c7ayc\u0131, \u00e7al\u0131\u015fanlar\u0131n\u0131n <strong>dijital d\u00f6n\u00fc\u015f\u00fcm h\u0131z\u0131n\u0131 yakalayabilmesi<\/strong> i\u00e7in \u00f6nemli yat\u0131r\u0131mlar ger\u00e7ekle\u015ftirdiklerini s\u00f6yledi. Son olarak 2020 y\u0131l\u0131nda <strong>SAP Success Factors<\/strong> tabanl\u0131 yeni bir \u0130nsan Kaynaklar\u0131 platformu olu\u015fturduklar\u0131n\u0131 belirten \u00c7ayc\u0131, <em>\u201c\u0130K uygulamalar\u0131nda \u00e7ok uzun y\u0131llardan beri <strong>dijital \u00e7\u00f6z\u00fcmleri<\/strong> kullanan bir firmay\u0131z. Yeni <strong>\u0130K sistemimizde<\/strong>, herkesin birbirinin hedefini g\u00f6rebildi\u011fi, s\u00fcrekli geri bildirim platformlar\u0131, i\u00e7 ileti\u015fim gruplar\u0131 deste\u011fi, <strong>kariyer yollar\u0131 planlar\u0131<\/strong> ve <strong>yetenek y\u00f6netimleri, e\u011fitim ve geli\u015fim platformlar\u0131<\/strong> ile olduk\u00e7a zengin bir i\u00e7erik sunuyoruz. \u00c7al\u0131\u015fan\u0131n etki sa\u011flad\u0131\u011f\u0131nda sistem \u00fczerinde nas\u0131l bir <strong>iz<\/strong> ve <strong>etki<\/strong> b\u0131rakt\u0131\u011f\u0131n\u0131 deneyimleyece\u011fi f\u0131rsatlarla \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n <strong>kariyer ama\u00e7lar\u0131nda<\/strong> kendilerini ger\u00e7ekle\u015ftirmeyi hedefledi\u011fimiz platformumuzun ad\u0131n\u0131 <strong>DEEP<\/strong> yani <strong>Dijital Employee Experience Platform<\/strong> olarak belirledik. DEEP ile \u00e7al\u0131\u015fanlar\u0131m\u0131z t\u00fcm \u00e7al\u0131\u015fma s\u00fcre\u00e7lerinde <strong>h\u0131zl\u0131<\/strong> ve <strong>etkili<\/strong> roller \u00fcstelenebilecekler\u201d<\/em> \u015feklinde konu\u015ftu.<\/p>\n<h2><strong>\u201c\u0130zocam olarak 2018 y\u0131l\u0131ndan beri TOP EMPLOYER Sertifikas\u0131n\u0131 al\u0131yoruz\u201d<\/strong><\/h2>\n<p><strong>\u00c7al\u0131\u015fan Deneyimindeki trendleri<\/strong> yakalamak i\u00e7in ise <strong>global trendleri takip ettiklerini<\/strong> kaydeden G\u00f6zdehan \u00c7ayc\u0131, <em>\u201c\u0130zocam olarak 2018 y\u0131l\u0131ndan beri <strong>TOP EMPLOYER Sertifikas\u0131n\u0131<\/strong> al\u0131yoruz. Sertifikasyon haz\u0131rl\u0131klar\u0131 2016 y\u0131l\u0131nda ba\u015flad\u0131 ve bizim bir\u00e7ok s\u00fcrecimize katk\u0131 sa\u011flay\u0131c\u0131, <strong>sistematik bir yol haritas\u0131<\/strong> olu\u015fturdu\u011funu s\u00f6yleyebiliriz. Haz\u0131rl\u0131klar\u0131n \u00f6nemli katk\u0131lar\u0131n\u0131; <strong>yeni trendler<\/strong> i\u00e7in <strong>uygulamalar geli\u015ftirmek, dinami\u011fi de\u011fi\u015ftirmek, stratejileri belirlemek<\/strong> ve <strong>hedefleri \u00f6nceliklendirmek<\/strong> olarak s\u0131ralayabiliriz\u201d<\/em> dedi. K\u00f6kl\u00fc bir firman\u0131n, <strong>VUCA<\/strong> (Volatile\/de\u011fi\u015fken, Uncertain\/belirsiz, Complex\/karma\u015f\u0131k, Ambigious\/mu\u011flak) d\u00fcnyas\u0131na ayak uydurabilmesi i\u00e7in de\u011fi\u015fimin \u00e7ok daha zorunlu bir hal ald\u0131\u011f\u0131n\u0131 dile getiren \u00c7ayc\u0131, bu de\u011fi\u015fimi hem y\u00f6netirken hem de var\u0131\u015f noktalar\u0131n\u0131 belirlerken, trendlerin \u00e7ok \u00f6nemli oldu\u011funu vurgulad\u0131.<\/p>\n<h2><strong>\u201cPandemi s\u00fcrecinde b\u00fcy\u00fck bir aile oldu\u011fumuzu deneyimleme f\u0131rsat\u0131m\u0131z oldu\u201d<\/strong><\/h2>\n<p><strong>Pandemi s\u00fcreciyle<\/strong> birlikte h\u0131zla de\u011fi\u015fen ko\u015fullar\u0131 da de\u011ferlendiren G\u00f6zdehan \u00c7ayc\u0131, <em>\u201c<strong>Pandemi Ku\u015fa\u011f\u0131<\/strong> diye bir \u015fey var art\u0131k, hepimizi etkiledi, ortak bir paydada bulu\u015ftuk. <strong>Liderlik, ileti\u015fim, e\u011fitim, geli\u015fim, t\u00fcm uygulamalar<\/strong> art\u0131k bir de pandemi ku\u015fa\u011f\u0131na g\u00f6re yenilenmi\u015f oldu. \u0130zocam olarak <strong>yenilik\u00e7ilik<\/strong> ve<strong> \u00e7eviklik<\/strong> tutumlar\u0131m\u0131z\u0131<strong> pandemi s\u00fcrecinde<\/strong> \u00e7ok do\u011fru kulland\u0131k. S\u00fcrecin ba\u015flang\u0131c\u0131ndan itibaren \u00e7ok h\u0131zl\u0131 aksiyonlar ald\u0131k. Hem tesislerimizde hem ofislerimizde yeni \u00e7al\u0131\u015fma d\u00fczenleri olu\u015fturduk. Bir tak\u0131m gibi <strong>hareket etmeyi<\/strong> ve <strong>b\u00fcy\u00fck bir aile oldu\u011fumuzu<\/strong> deneyimleme f\u0131rsat\u0131m\u0131z oldu. \u00c7al\u0131\u015fanlar\u0131m\u0131z\u0131n kayg\u0131s\u0131n\u0131 giderebilmek i\u00e7in t\u00fcm <strong>kriz<\/strong> ve<strong> \u00f6nlem planlar\u0131m\u0131z\u0131<\/strong> anl\u0131k olarak \u00e7al\u0131\u015fanlar\u0131m\u0131zla payla\u015ft\u0131k. Halen, <strong>online 7\/24 psikolojik destek<\/strong>, <strong>t\u0131bbi destek, sa\u011fl\u0131kl\u0131 ya\u015fam<\/strong> konusunda uzman destekleri sa\u011fl\u0131yoruz. Liderlerimiz ekiplerini <strong>sonu\u00e7<\/strong> ve <strong>\u00e7\u00f6z\u00fcm odakl\u0131<\/strong> y\u00f6neterek i\u015f planlar\u0131n\u0131 olu\u015fturuyor. Hi\u00e7bir \u00e7al\u0131\u015fan\u0131m\u0131z i\u015fini aksatmad\u0131, b\u00fcy\u00fck fedakarl\u0131klarla <strong>7\/24 f\u0131r\u0131n teknolojisi<\/strong> olan i\u015fyerlerimizde <strong>i\u015fe gelip gittiler<\/strong>, korkular\u0131n\u0131 bast\u0131r\u0131p kendilerini amac\u0131m\u0131za ve hedefimize odaklad\u0131lar. Bir\u00e7ok \u015feyi \u00f6l\u00e7\u00fcyoruz ancak bazen baz\u0131 \u015feyleri ya\u015farken deneyimliyorsunuz. Biz pandemide \u00e7al\u0131\u015fan\u0131n\u0131 \u00f6nemseyen, de\u011ferli g\u00f6ren liderler ve \u015firketine ger\u00e7ek bir tutkuyla ba\u011fl\u0131 \u00e7al\u0131\u015fanlar g\u00f6rd\u00fck\u201d<\/em> dedi.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. \u0130zocam \u0130nsan Kaynaklar\u0131 Direkt\u00f6r\u00fc G\u00f6zdehan \u00c7ayc\u0131, 24 \u015eubat 2021&#8217;de d\u00fczenlenen \u00c7al\u0131\u015fan Deneyimi Zirvesi kapsam\u0131nda d\u00fczenlenen panelde konu\u015fmac\u0131 olarak yer ald\u0131. Bu y\u0131l [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":131518,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,52],"tags":[88204,56547,88206,88205,26559,88203,88208,88207,793],"views":61,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/131515"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=131515"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/131515\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/131518"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=131515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=131515"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=131515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}