{"id":128394,"date":"2021-02-01T13:29:54","date_gmt":"2021-02-01T10:29:54","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=128394"},"modified":"2021-02-01T13:29:54","modified_gmt":"2021-02-01T10:29:54","slug":"ode-yalitim-yeni-donemde-musteri-deneyimine-odaklanacak","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/ode-yalitim-yeni-donemde-musteri-deneyimine-odaklanacak\/","title":{"rendered":"(Turkish) ’Ode Yal\u0131t\u0131m’ Yeni D\u00f6nemde M\u00fc\u015fteri Deneyimine Odaklanacak"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

Global bir marka olma vizyonuyla faaliyetlerini s\u00fcrd\u00fcren ODE Yal\u0131t\u0131m, \u015firketin y\u0131ll\u0131k performans\u0131n\u0131n de\u011ferlendirildi\u011fi ve yeni d\u00f6nem stratejisinin a\u00e7\u0131kland\u0131\u011f\u0131 \u2018Payla\u015f\u0131m Toplant\u0131s\u0131\u2019n\u0131 ger\u00e7ekle\u015ftirdi. Pandeminin zorlu ko\u015fullar\u0131na kar\u015f\u0131n 2020 y\u0131l\u0131 i\u00e7in belirledikleri hedeflerin tamam\u0131n\u0131 hayata ge\u00e7irdiklerini s\u00f6yleyen ODE Yal\u0131t\u0131m\"\" Y\u00f6netim Kurulu Ba\u015fkan\u0131 Orhan Turan, 2021 y\u0131l\u0131 stratejileri \u2018CX ODE\u2019 ile m\u00fc\u015fteri deneyimine odaklanacaklar\u0131n\u0131 dile getirdi. <\/strong><\/h1>\n

T\u00fcrkiye\u2019nin % 100<\/strong> yerli sermayeli en b\u00fcy\u00fck yal\u0131t\u0131m \u015firketi ODE Yal\u0131t\u0131m<\/strong>, geleneksel olarak d\u00fczenledi\u011fi \u2018Payla\u015f\u0131m Toplant\u0131s\u0131\u2019<\/strong>n\u0131, bu y\u0131l pandemi nedeniyle \u00e7evrim i\u00e7i ortamda<\/strong> ger\u00e7ekle\u015ftirdi. Genel M\u00fcd\u00fcrl\u00fck \u00e7al\u0131\u015fanlar\u0131<\/strong> ile \u00fcretim tesislerindeki y\u00f6neticilerin kat\u0131ld\u0131\u011f\u0131 toplant\u0131da 2020 y\u0131l\u0131n\u0131n de\u011ferlendirmesi<\/strong> yap\u0131l\u0131rken ODE<\/strong>\u2019nin yeni d\u00f6nem hedefleri<\/strong> ve stratejisi<\/strong> hakk\u0131nda da \u00e7al\u0131\u015fanlara bilgi verildi.<\/p>\n

Orhan Turan: \u201c\u00c7evik ve esnek y\u00f6n\u00fcm\u00fczle t\u00fcm zorluklar\u0131n \u00fcstesinden geldik\u201d<\/strong><\/h2>\n

Pandemi d\u00f6neminin zorlu ko\u015fullar\u0131na ra\u011fmen 2020 y\u0131l\u0131 hedefleri<\/strong>nin tamam\u0131n\u0131 hayata ge\u00e7irdiklerini s\u00f6yleyen ODE Yal\u0131t\u0131m Y\u00f6netim Kurulu Ba\u015fkan\u0131 Orhan Turan<\/strong>, \u201cPandemi d\u00f6neminde gerek ekonomik ko\u015fullar gerekse tedarik zincirinde ya\u015fanan aksamalara ra\u011fmen planlad\u0131\u011f\u0131m\u0131z yat\u0131r\u0131mlar\u0131 ger\u00e7ekle\u015ftirdik, Ar-Ge<\/strong> ve inovasyonu oda\u011f\u0131m\u0131za<\/strong> alarak yeni \u00fcr\u00fcn geli\u015ftirmeye devam ettik, yurt d\u0131\u015f\u0131 a\u011f\u0131m\u0131z\u0131 daha da geni\u015flettik. Belirsizliklerle ba\u015f edebilme yetkinli\u011fimiz, \u00e7evik<\/strong> ve esnek<\/strong> y\u00f6n\u00fcm\u00fcz sayesinde ge\u00e7mi\u015f y\u0131llarda ya\u015fanan krizler<\/strong> gibi pandemide<\/strong> de t\u00fcm zorluklar\u0131n \u00fcstesinden geldik\u201d<\/em> dedi.<\/p>\n

\u201cCX ODE ile m\u00fc\u015fterilerimize de\u011fer kataca\u011f\u0131z\u201d<\/strong><\/h2>\n

Yeni d\u00f6nemde m\u00fc\u015fteri deneyimine (CX) odaklanacaklar\u0131n\u0131<\/strong> a\u00e7\u0131klayan Orhan Turan<\/strong>, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc; \u201c\u00d6zellikle son on y\u0131ld\u0131r teknolojinin geli\u015fmesiyle birlikte t\u00fcketici dinamiklerinde ba\u015flayan de\u011fi\u015fim, pandemi ile birlikte h\u0131z kazand\u0131. Art\u0131k t\u00fcketiciler, ya\u015fad\u0131klar\u0131 deneyime her zamankinden daha fazla \u00f6nem veriyor. T\u00fcketicilere pozitif, te\u015fvik edici ve marka alg\u0131s\u0131 ile uyumlu deneyimler sunan \u015firketler bir ad\u0131m \u00f6ne ge\u00e7iyor. Biz de yeni d\u00f6nem stratejimiz \u2018CX ODE\u2019 ile m\u00fc\u015fterilerimiz i\u00e7in daha fazla de\u011fer yaratmay\u0131, talep ve beklentilerini en iyi \u015fekilde kar\u015f\u0131lamay\u0131 hedefliyoruz. Bu do\u011frultuda ilk etapta yeni CRM sistemimiz ve bayi portal\u0131m\u0131z\u0131n \u00e7al\u0131\u015fmalar\u0131na ba\u015flad\u0131k. 2021 y\u0131l\u0131ndaki di\u011fer projelerimizle de m\u00fc\u015fterilerimizin hayat\u0131n\u0131 kolayla\u015ft\u0131rmaya devam edece\u011fiz.\u201d<\/em><\/p>\n

KOD2020 stratejisine de devam edilecek<\/strong><\/h2>\n

Orhan Turan<\/strong> ayr\u0131ca, 2020 y\u0131l\u0131nda a\u00e7\u0131klad\u0131klar\u0131, K<\/strong>\u2019si Kurum \u0130\u00e7i Giri\u015fimcilik<\/strong>, O<\/strong>\u2019su Operasyonel M\u00fckemmellik<\/strong>, D<\/strong>\u2019si ise Dijital D\u00f6n\u00fc\u015f\u00fcm<\/strong>\u2019\u00fc temsil eden KOD2020 stratejisini uygulamay\u0131<\/strong> s\u00fcrd\u00fcreceklerini de s\u00f6zlerine ekledi.<\/p>\n

Y\u00f6neticiler ODE\u2019nin yeni d\u00f6nemini anlatt\u0131 <\/strong><\/h2>\n

Payla\u015f\u0131m Toplant\u0131s\u0131\u2019<\/strong>nda s\u00f6z alan ODE Yal\u0131t\u0131m Sat\u0131\u015f ve Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Erhan \u00d6zdemir, Teknik Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Tar\u0131k Uslu, Mali \u0130\u015fler Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Kemal Direk, Su Yal\u0131t\u0131m Koordinat\u00f6r\u00fc Metin Demir <\/strong>ve \u0130nsan Kaynaklar\u0131 M\u00fcd\u00fcr\u00fc Gizem \u00d6zg\u00fcney<\/strong>, 2020 y\u0131l\u0131 \u00e7al\u0131\u015fmalar\u0131 ve yeni d\u00f6nem planlamalar\u0131<\/strong> hakk\u0131nda bilgi verdi. G\u00fcn boyu d\u00fczenlenen<\/strong> yar\u0131\u015fmalar ile ODE \u00e7al\u0131\u015fanlar\u0131<\/strong> keyifli bir g\u00fcn ge\u00e7irdi.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Global bir marka olma vizyonuyla faaliyetlerini s\u00fcrd\u00fcren ODE Yal\u0131t\u0131m, \u015firketin y\u0131ll\u0131k performans\u0131n\u0131n de\u011ferlendirildi\u011fi ve yeni d\u00f6nem stratejisinin a\u00e7\u0131kland\u0131\u011f\u0131 \u2018Payla\u015f\u0131m Toplant\u0131s\u0131\u2019n\u0131 ger\u00e7ekle\u015ftirdi. Pandeminin […]<\/p>\n","protected":false},"author":1,"featured_media":128397,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,52],"tags":[85799,85798,52259,58103,45961,74024,45962,85800,85801,74272,81127,33914,85797,45960],"views":138,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/128394"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=128394"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/128394\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/128397"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=128394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=128394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=128394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}