{"id":126869,"date":"2021-01-11T14:55:14","date_gmt":"2021-01-11T11:55:14","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=126869"},"modified":"2021-01-11T14:55:14","modified_gmt":"2021-01-11T11:55:14","slug":"gundem-whatsapp-neyi-neden-istiyor","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/gundem-whatsapp-neyi-neden-istiyor\/","title":{"rendered":"(Turkish) G\u00fcndem: WhatsApp Neyi, Neden \u0130stiyor?"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/126869\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h1>Ge\u00e7ti\u011fimiz hafta g\u00fcndeme gelen ve hali haz\u0131rda tart\u0131\u015fmalar\u0131 devam eden pop\u00fcler haberle\u015fme uygulamas\u0131 WhatsApp\u2019\u0131n yeni kullan\u0131c\u0131 s\u00f6zle\u015fmesini de\u011ferlendirdik. Art\u0131365 Dan\u0131\u015fmanl\u0131k KVKK proje y\u00f6neticimiz G\u00fcrkan B\u00fclb\u00fcl\u2019\u00fcn konu hakk\u0131nda kaleme ald\u0131\u011f\u0131 yaz\u0131y\u0131 siz de\u011ferli bas\u0131n mensubu dostlar\u0131m\u0131zla payla\u015f\u0131yoruz.<\/h1>\n<p><strong>7 Ocak 2021<\/strong> tarihinde <strong>WhatsApp kullan\u0131c\u0131lar\u0131<\/strong>na g\u00f6nderilen <strong>kullan\u0131c\u0131 s\u00f6zle\u015fmesi g\u00fcncellemesi<\/strong> bir\u00e7ok tart\u0131\u015fmay\u0131 da beraberinde getirdi. G\u00fcncellenen politika ve s\u00f6zle\u015fme incelendi\u011finde,<\/p>\n<p><strong>8 \u015eubat 2021<\/strong> tarihine kadar onay verilmedi\u011fi takdirde uygulamay\u0131 kullanma imkan\u0131 bulunmad\u0131\u011f\u0131 <img loading=\"lazy\" class=\"alignright wp-image-126872\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/01\/gundem-whatsapp-neyi-neden-istiyor.jpg\" alt=\"\" width=\"340\" height=\"191\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/01\/gundem-whatsapp-neyi-neden-istiyor.jpg 640w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/01\/gundem-whatsapp-neyi-neden-istiyor-300x169.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/01\/gundem-whatsapp-neyi-neden-istiyor-500x281.jpg 500w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2021\/01\/gundem-whatsapp-neyi-neden-istiyor-80x45.jpg 80w\" sizes=\"(max-width: 340px) 100vw, 340px\" \/>g\u00f6r\u00fclmektedir. Dolay\u0131s\u0131yla \u00f6n\u00fcm\u00fczde<strong> 2 se\u00e7enek var:<\/strong> Ya g\u00fcncellenen <strong>gizlilik politikas\u0131n\u0131 kabul edece\u011fiz,<\/strong> ya da <strong>alternatif mesajla\u015fma platformlar\u0131ndan<\/strong> birine ge\u00e7i\u015f sa\u011flayaca\u011f\u0131z.<\/p>\n<p>Bu noktada <strong>\u201cWhatsApp neyi de\u011fi\u015ftirdi?\u201d<\/strong> sorusunun \u00fczerine d\u00fc\u015f\u00fcnmekte fayda var. <strong>20 \u015eubat 2014<\/strong>\u2019te Facebook <strong>19 milyar dolar<\/strong> \u00f6deyerek <strong>WhatsApp\u2019\u0131<\/strong> sat\u0131n ald\u0131. Bu sat\u0131n alma her ne kadar dijital d\u00fcnyada bir g\u00f6vde g\u00f6sterisi gibi g\u00f6r\u00fcnse de ayn\u0131 zamanda bug\u00fcn geldi\u011fimiz noktada <strong>Facebook<\/strong>\u2019un neyi ama\u00e7lad\u0131\u011f\u0131 ile alakal\u0131 \u00e7ok \u00f6nemli bir sinyal de vermekte idi. G\u00fcn\u00fcm\u00fcz dijital d\u00fcnyas\u0131nda reklam, daha da \u00f6nemlisi profilleme \u00fczerinden reklam <strong>\u201ctargeted marketing\u201d<\/strong> diye tabir edilen tam amac\u0131na ula\u015fan ki\u015fisellikte reklamlar \u00fczerinden anlam bulmaktad\u0131r. Sosyal medyada yapt\u0131\u011f\u0131m\u0131z payla\u015f\u0131mlar, takip etti\u011fimiz sayfalar, hesap olu\u015fturdu\u011fumuz platformlar dijital potansiyel m\u00fc\u015fteri olan bizi <strong>\u00fcr\u00fcn\/hizmet<\/strong> satanlar i\u00e7in segmente etmekte, dolay\u0131s\u0131yla <strong>bize \u00f6zg\u00fc<\/strong> ve o anl\u0131k ihtiya\u00e7lar\u0131m\u0131z\u0131 b\u00fcy\u00fck oranda \u00f6nlerine sunmaktad\u0131r. Bu <strong>dijital kimli\u011finizin<\/strong> i\u00e7ine mesajlar\u0131n\u0131z\u0131 da ekledi\u011finizi d\u00fc\u015f\u00fcn\u00fcrsek, art\u0131k <strong>%100 odakl\u0131<\/strong> reklam imk\u00e2n\u0131n\u0131n \u00f6n\u00fc a\u00e7\u0131lmakta diyebiliriz. <strong>WhatsApp<\/strong>\u2019\u0131n verilerini <strong>Facebook<\/strong> ile payla\u015facak olmas\u0131n\u0131 bu \u015fekilde okudu\u011funuzda daha korkutucu oldu\u011fu a\u015fik\u00e2r. Facebook\u2019un, reklamlar\u0131n\u0131 do\u011fru ki\u015fiye ula\u015ft\u0131rma oran\u0131n\u0131<strong> %100<\/strong>\u2019e \u00e7\u0131karmak istedi\u011fini d\u00fc\u015f\u00fcn\u00fcrsek, WhatsApp\u2019\u0131 bu a\u00e7\u0131dan kullanmas\u0131 pek\u00e2l\u00e2 amac\u0131na ula\u015ft\u0131rabilir. Bunlar\u0131n tamam\u0131 kullan\u0131c\u0131larda<strong> ciddi endi\u015feler<\/strong> yaratmaktad\u0131r.<\/p>\n<p><strong>11 Ocak 2021\u2019<\/strong>de WhatsApp taraf\u0131ndan yap\u0131lan a\u00e7\u0131klama da kullan\u0131c\u0131lar\u0131n i\u00e7ine su serpmekten uzak kalm\u0131\u015f durumdad\u0131r. Sadece kurumsal kullan\u0131c\u0131lara <strong>hosting hizmeti vermek<\/strong> i\u00e7in g\u00fcncelleme yapt\u0131\u011f\u0131n\u0131 belirten <strong>WhatsApp\u2019\u0131n<\/strong> bu a\u00e7\u0131klamas\u0131 orant\u0131l\u0131l\u0131k a\u00e7\u0131s\u0131ndan kabul g\u00f6rm\u00fc\u015f olarak de\u011ferlendirilmemektedir. Rekabet Kurulu&#8217;nun <strong>11 Ocak 2021<\/strong> tarihli ve <strong>21-02\/25-M<\/strong> say\u0131l\u0131 karar\u0131yla <strong>Facebook Inc., Facebook Ireland Ltd.<\/strong> hakk\u0131nda ba\u015flat\u0131lan soru\u015fturma ve beraberinde Facebook&#8217;un veri payla\u015f\u0131m\u0131n\u0131 i\u00e7eren yeni ko\u015fullar\u0131 durdurdu\u011funu an\u0131lan tarihe kadar bildirmesi gerekti\u011fi karar\u0131, T\u00fcrkiye\u2019de resmi makamlar taraf\u0131ndan da <strong>WhatsApp<\/strong>\u2019\u0131n a\u00e7\u0131klamas\u0131n\u0131n kabul g\u00f6rmedi\u011fi ve <strong>endi\u015feleri ortadan kald\u0131rmad\u0131\u011f\u0131<\/strong>n\u0131n kan\u0131t\u0131 niteli\u011findedir.<\/p>\n<p>Bu ko\u015fullar alt\u0131nda kar\u015f\u0131m\u0131za \u00e7\u0131kan di\u011fer bir se\u00e7enek ise,<strong> 8 \u015eubat 2021<\/strong> itibar\u0131 ile WhatsApp kullan\u0131m\u0131na son vermektir. Kullan\u0131c\u0131lar i\u00e7in vermesi olduk\u00e7a zor bir karard\u0131r bu. Sosyal ve profesyonel hayatlar\u0131m\u0131z ile WhatsApp birbirine entegre olmu\u015f durumdad\u0131r.<strong> Sohbet gruplar\u0131, i\u015f gruplar\u0131, aile gruplar\u0131 vb.<\/strong> sayamayaca\u011f\u0131m\u0131z kadar ileti\u015fim yolunu <strong>WhatsApp \u00fczerinden<\/strong> y\u00fcr\u00fctmekteyiz. Hepsine ek, WhatsApp art\u0131k bir\u00e7ok kullan\u0131c\u0131 i\u00e7in <strong>veri taban\u0131 g\u00f6revi<\/strong> de g\u00f6rmektedir. Banka hesap numaralar\u0131, \u015fifreler, medya, ileti\u015fim kan\u0131t\u0131 gibi ama\u00e7larla WhatsApp ge\u00e7mi\u015fleri ki\u015fisel<strong> Google g\u00f6revi de<\/strong> \u00fcstlenmektedir. Dolay\u0131s\u0131yla <strong>\u201cWhatsApp\u2019\u0131 art\u0131k kullanmayaca\u011f\u0131m\u201d<\/strong> c\u00fcmlesini kurmak kullan\u0131c\u0131lar i\u00e7in kolay bir aksiyon olmayacakt\u0131r. G\u00fc\u00e7l\u00fc bir alternatifin bulunmamas\u0131 da tabi ki bunda etkendir. <strong>Signal, Telegram<\/strong> gibi uluslararas\u0131, <strong>Bip<\/strong> gibi yerli uygulamalar\u0131n tamam\u0131n\u0131n kendine g\u00f6re <strong>art\u0131<\/strong> ve<strong> eksi y\u00f6nleri<\/strong> var. Bip\u2019in kullan\u0131c\u0131 s\u00f6zle\u015fmesini ve gizlilik politikas\u0131n\u0131 inceledi\u011fimizde <strong>WhatsApp<\/strong>\u2019\u0131n da <strong>\u00f6tesinde izinler ald\u0131\u011f\u0131n\u0131<\/strong> ve \u00fc\u00e7\u00fcnc\u00fc taraflarla payla\u015fma yetkisine sahip oldu\u011funu g\u00f6rebilirsiniz. \u00c7ok yayg\u0131n olmasa da Signal bilgi i\u015flem d\u00fcnyas\u0131nda gizlili\u011fi ile \u00f6ne \u00e7\u0131kan bir alternatiftir. Hepsinin aras\u0131nda Telegram ise pop\u00fclerlik anlam\u0131nda di\u011ferlerinden ayr\u0131\u015fmaktad\u0131r. Yine de kullan\u0131c\u0131lar i\u00e7in verilmesi zor bir karar olaca\u011f\u0131 da <strong>a\u015fik\u00e2r.<\/strong><\/p>\n<p>Bu revizyonu<strong> Ki\u015fisel Verilerin Korunmas\u0131 Kanunu<\/strong> kapsam\u0131nda inceledi\u011fimizde <strong>a\u00e7\u0131k r\u0131zan\u0131n<\/strong> \u015fart ko\u015fulmas\u0131, hakk\u0131n kulland\u0131r\u0131lmas\u0131n\u0131n bir \u015farta ba\u011flanmas\u0131, verinin \u00fc\u00e7\u00fcnc\u00fc taraflar ile payla\u015f\u0131m\u0131, yurtd\u0131\u015f\u0131na veri aktar\u0131m\u0131 gibi bir\u00e7ok konuda soru i\u015faretleri ve kanun a\u00e7\u0131s\u0131ndan ortaya bir tenakuz (\u00e7eli\u015fki) \u00e7\u0131kmaktad\u0131r. \u00dczerine bir de <strong>Cumhurba\u015fkanl\u0131\u011f\u0131 Dijital D\u00f6n\u00fc\u015f\u00fcm Ofisi<\/strong>\u2019nin kamu i\u015flerinin y\u00fcr\u00fct\u00fclmesinde yabanc\u0131 mesajla\u015fma platformlar\u0131n\u0131n yerine yerli platformlar\u0131n kullan\u0131m\u0131n\u0131 zorunlu hale getirmesi eklendi\u011finde, yak\u0131n bir gelecekte, gizlilik politikas\u0131 ve kullan\u0131c\u0131 s\u00f6zle\u015fmesinde revizyon ger\u00e7ekle\u015ftirmedi\u011fi takdirde, <strong>WhatsApp uygulamas\u0131<\/strong>n\u0131n T\u00fcrkiye\u2019deki kullan\u0131c\u0131 say\u0131s\u0131nda belirli bir azalma olaca\u011f\u0131 \u00f6ng\u00f6r\u00fclebilir.<\/p>\n<h2><strong>Di\u011fer bir a\u00e7\u0131dan bakt\u0131\u011f\u0131m\u0131zda, Facebook\u2019un yak\u0131n gelecekte T\u00fcrkiye\u2019de bir ofis a\u00e7aca\u011f\u0131 bilgilendirmesine istinaden kullan\u0131c\u0131lar\u0131n WhatsApp\u2019a, daha do\u011frusu sahibi olan Facebook\u2019a kar\u015f\u0131 veri talebi hakk\u0131n\u0131 kullanarak, Facebook\u2019tan gelecek geri d\u00f6n\u00fc\u015fe g\u00f6re Ki\u015fisel Verileri Koruma Kurumu\u2019na ba\u015fvuru yolunun a\u00e7\u0131k oldu\u011funu da bilmekte fayda bulunmaktad\u0131r. Unutulmamal\u0131d\u0131r ki, kurum, her ba\u015fvuruyu ayr\u0131 de\u011ferlendirmekte ve her uygunsuzlu\u011fa ayr\u0131 yapt\u0131r\u0131m uygulamaktad\u0131r. Dolay\u0131s\u0131yla olas\u0131 bir KVKK uyumsuzlu\u011funun WhatsApp \u00f6zelinde Facebook\u2019a yaratma potansiyeli ta\u015f\u0131d\u0131\u011f\u0131 maddi y\u00fck eminiz ki firma taraf\u0131ndan de\u011ferlendirilecektir.<\/strong><\/h2>\n<p>WhatsApp konusu \u00f6n\u00fcm\u00fczdeki g\u00fcnlerde g\u00fcndemde kalmaya devam edecektir ve bu durum ayn\u0131 zamanda ki\u015fisel veriler anlam\u0131nda da bir fark\u0131ndal\u0131k yaratmas\u0131 a\u00e7\u0131s\u0131ndan pozitif bir g\u00fcndem \u00f6zelli\u011fi ta\u015f\u0131yacakt\u0131r. \u0130stemeden de olsa kullan\u0131c\u0131 fark\u0131ndal\u0131\u011f\u0131 yaratan <strong>WhatsApp veri payla\u015f\u0131m\u0131<\/strong> ile alakal\u0131 <strong>geri ad\u0131m atacak m\u0131<\/strong> sorusu g\u00fcndemde yerini koruyacakt\u0131r.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Ge\u00e7ti\u011fimiz hafta g\u00fcndeme gelen ve hali haz\u0131rda tart\u0131\u015fmalar\u0131 devam eden pop\u00fcler haberle\u015fme uygulamas\u0131 WhatsApp\u2019\u0131n yeni kullan\u0131c\u0131 s\u00f6zle\u015fmesini de\u011ferlendirdik. Art\u0131365 Dan\u0131\u015fmanl\u0131k KVKK proje [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":126872,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,157],"tags":[84513,52259,81325,84739,84742,84738,84741,65918,84743,84529,71185,84740],"views":100,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/126869"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=126869"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/126869\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/126872"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=126869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=126869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=126869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}