{"id":123219,"date":"2020-11-09T11:41:52","date_gmt":"2020-11-09T08:41:52","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=123219"},"modified":"2020-11-09T11:43:45","modified_gmt":"2020-11-09T08:43:45","slug":"duracell-ve-istegelsinden-atik-pil-toplama-ve-donusturme-projesi","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/duracell-ve-istegelsinden-atik-pil-toplama-ve-donusturme-projesi\/","title":{"rendered":"(Turkish) Duracell ve \u0130stegelsin\u2019den At\u0131k Pil Toplama ve D\u00f6n\u00fc\u015ft\u00fcrme Projesi!"},"content":{"rendered":"<p class=\"qtranxs-available-languages-message qtranxs-available-languages-message-en\">Sorry, this entry is only available in <a href=\"https:\/\/www.enerjigazetesi.ist\/tr\/wp-json\/wp\/v2\/posts\/123219\" class=\"qtranxs-available-language-link qtranxs-available-language-link-tr\" title=\"Turkish\">Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p><p><\/p>\n<h1><strong>S\u00fcrd\u00fcr\u00fclebilirlik projelerine her y\u0131l milyonlarca Euro yat\u0131r\u0131m yapan d\u00fcnyan\u0131n lider pil \u00fcreticisi Duracell ve T\u00fcrkiye&#8217;nin yeni nesil online s\u00fcpermarketi istegelsin, \u00e7ok \u00f6nemli bir i\u015f birli\u011fine imza att\u0131. Projenin operasyonel taraf\u0131n\u0131n \u00fcstlenen istegelsin\u2019in da\u011f\u0131t\u0131m ekipleri, sipari\u015fleri getirdiklerinde kullan\u0131c\u0131lardan at\u0131k pilleri alacak, daha ya\u015fanabilir bir d\u00fcnya i\u00e7in bu pillerin geri d\u00f6n\u00fc\u015f\u00fcm\u00fc sa\u011flanacak. B\u00f6ylece hem \u00e7evre korumaya y\u00f6nelik hem de ekonomiye katk\u0131da bulunan bir proje hayata ge\u00e7mi\u015f olacak.<\/strong><\/h1>\n<p><strong>D\u00fcnya&#8217;n\u0131n<\/strong> bir numaral\u0131 pil \u00fcreticisi<strong> Duracell<\/strong> ile 7 binden fazla \u00e7e\u015fit \u00fcr\u00fcn\u00fcyle <strong>#\u00e7oks\u00fcpermarket<\/strong> <img loading=\"lazy\" class=\"alignright wp-image-123221\" src=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2020\/11\/duracell-ve-istegelsinden-atik-pil-toplama-ve-donusturme-projesi.jpg\" alt=\"\" width=\"320\" height=\"207\" srcset=\"https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2020\/11\/duracell-ve-istegelsinden-atik-pil-toplama-ve-donusturme-projesi.jpg 753w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2020\/11\/duracell-ve-istegelsinden-atik-pil-toplama-ve-donusturme-projesi-300x194.jpg 300w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2020\/11\/duracell-ve-istegelsinden-atik-pil-toplama-ve-donusturme-projesi-500x324.jpg 500w, https:\/\/www.enerjigazetesi.ist\/wp-content\/uploads\/2020\/11\/duracell-ve-istegelsinden-atik-pil-toplama-ve-donusturme-projesi-77x50.jpg 77w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>olarak faaliyet g\u00f6steren, T\u00fcrkiye\u2019nin yeni nesil online s\u00fcpermarketi <strong>istegelsin,<\/strong> \u00e7ok \u00f6zel bir s\u00fcrd\u00fcr\u00fclebilirlik projesi i\u00e7in g\u00fc\u00e7 birli\u011fi yap\u0131yor. istegelsin\u2019in da\u011f\u0131t\u0131m ekipleri, sipari\u015f getirdiklerinde at\u0131k pilleri kullan\u0131c\u0131lardan alacak. \u00d6zel olarak depolanacak bu <strong>pillerin geri d\u00f6n\u00fc\u015f\u00fcm\u00fc<\/strong> ise daha sonra <strong>Ta\u015f\u0131nabilir Pil \u00dcreticileri ve \u0130thalat\u00e7\u0131lar\u0131 Derne\u011fi (TAP Derne\u011fi)<\/strong> taraf\u0131ndan ger\u00e7ekle\u015ftirilecek.<\/p>\n<h2><strong>\u00d6zel \u00e7antalara konulup depolanacak<\/strong><\/h2>\n<p>Duracell\u2019in \u00f6nderli\u011finde hayata ge\u00e7ecek proje kapsam\u0131nda, <strong>\u0130stanbul, Kocaeli, Ankara<\/strong> ve <strong>Bodrum<\/strong>\u2019da hizmet veren ve teknolojiden s\u00fct \u00fcr\u00fcnlerine, taze meyve-sebzeden tekstile kadar <strong>7 bin \u00e7e\u015fitten fazla<\/strong> \u00fcr\u00fcn\u00fc kullan\u0131c\u0131lar\u0131na sunan <strong>istegelsin\u2019in<\/strong> da\u011f\u0131t\u0131m ekipleri, sipari\u015fi getirdiklerinde kullan\u0131c\u0131lar\u0131n hijyen kurallar\u0131 gere\u011fi kap\u0131ya ast\u0131\u011f\u0131 kullan\u0131m <strong>\u00f6mr\u00fc bitmi\u015f pilleri<\/strong> alacak. \u00d6zel olarak \u00fcretilen at\u0131k pil muhafaza \u00e7antas\u0131na konulan bu piller depolanacak. Son a\u015famada ise <strong>TAP Derne\u011fi<\/strong> taraf\u0131ndan<strong> pillerin geri d\u00f6n\u00fc\u015f\u00fcm\u00fc<\/strong> ger\u00e7ekle\u015ftirilecek.<\/p>\n<h2><strong>Daha uzun \u00f6m\u00fcrl\u00fc piller, daha az at\u0131k\u2026<\/strong><\/h2>\n<p>Duracell\u2019in s\u00fcrd\u00fcr\u00fclebilirlik vizyonu \u00e7ok uzun bir ge\u00e7mi\u015fe dayan\u0131yor. Markan\u0131n s\u00fcrd\u00fcr\u00fclebilirlik vizyonu, 3 ayak \u00fczerine kurulu: <strong>\u0130nsanlar, Ortaklar<\/strong> ve<strong> Gezegen<\/strong>. Duracell <strong>alkali piller, \u00e7inko-karbon pillere<\/strong> oranla <strong>10 kata kadar<\/strong> daha uzun \u00f6m\u00fcrl\u00fc. Bu da <strong>daha az pil t\u00fcketimi<\/strong> dolay\u0131s\u0131yla da daha az at\u0131k anlam\u0131na geliyor. Dahas\u0131 bu piller neredeyse <strong>%100 geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir<\/strong> \u00f6zellikte. Ayn\u0131 durum Duracell ambalaj\u0131 i\u00e7in de ge\u00e7erli. T\u00fcm birincil ve ikincil karton ambalaj\u0131n\u0131n<strong> %98<\/strong>&#8216;i geri d\u00f6n\u00fc\u015ft\u00fcr\u00fclm\u00fc\u015f malzemeden \u00fcretiliyor. 2017 y\u0131l\u0131nda AB \u00fclkelerinde <strong>104 bin ton at\u0131k pil toplayan<\/strong> Duracell, her y\u0131l bu \u00fclkelerde<strong> at\u0131k pillerin toplanmas\u0131<\/strong> ve <strong>geri d\u00f6n\u00fc\u015f\u00fcm\u00fc<\/strong> i\u00e7in de <strong>10 milyon Euro<\/strong>\u2019yu bulan yat\u0131r\u0131m yap\u0131yor.<\/p>\n<h2><strong>\u201cS\u00fcrd\u00fcr\u00fclebilirlikte de sekt\u00f6r lideriyiz\u201d <\/strong><\/h2>\n<p>Duracell T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc<strong> Mehmet Kerem Sinano\u011flu, <\/strong>s\u00fcrd\u00fcr\u00fclebilirli\u011fi \u00e7evresel ayak izini azaltmak ve \u00e7al\u0131\u015fanlarla payda\u015flar i\u00e7in kal\u0131c\u0131 de\u011fer yaratmak olarak g\u00f6rd\u00fcklerini belirterek \u015funlar\u0131 s\u00f6yledi:<strong> \u201cPil sekt\u00f6r\u00fcn\u00fcn d\u00fcnya devi Duracell olarak s\u00fcrd\u00fcr\u00fclebilirli\u011fe olan ba\u011fl\u0131l\u0131\u011f\u0131m\u0131z yeni bir taahh\u00fct de\u011fildir. Pillerimizin rakip pillerden (\u00f6zellikle \u00e7inko karbon pillerden) daha uzun \u00f6m\u00fcrl\u00fc olmas\u0131, \u00fcr\u00fcnlerimizin \u00e7evresel verimlilik a\u00e7\u0131s\u0131ndan sekt\u00f6r lideri oldu\u011fu anlam\u0131na geliyor. Ayr\u0131ca, plastik kullan\u0131m\u0131n\u0131 ambalajlar\u0131m\u0131zda minimuma indirerek sekt\u00f6re \u00f6nc\u00fcl\u00fck ettik. Bunlara ek olarak at\u0131k pillerden elde edilen malzemelerin yeniden kullan\u0131lmas\u0131n\u0131 sa\u011flamak i\u00e7in end\u00fcstrinin, t\u00fcm d\u00fcnyada geri d\u00f6n\u00fc\u015f\u00fcm programlar\u0131 olu\u015fturmas\u0131na liderlik ettik. Bu ba\u011flamda, istegelsin ile birlikte b\u00f6yle duyarl\u0131 bir projeyi ger\u00e7ekle\u015ftiriyor olmaktan mutluluk duyuyoruz. Benzersiz bir \u00f6rnek olacak bu kampanyan\u0131n, sekt\u00f6re geri d\u00f6n\u00fc\u015f\u00fcm konusunda da \u0131\u015f\u0131k tutaca\u011f\u0131na inan\u0131yoruz. istegelsin arac\u0131l\u0131\u011f\u0131 ile toplanacak pillerin geri d\u00f6n\u00fc\u015f\u00fcm\u00fc ile \u00e7ocuklar\u0131m\u0131z i\u00e7in daha sa\u011fl\u0131kl\u0131 bir gelecek yarataca\u011f\u0131m\u0131za olan inanc\u0131m\u0131z sonsuz.\u2019\u2019<\/strong><\/p>\n<h2><strong>\u201cGeri d\u00f6n\u00fc\u015f\u00fcme b\u00fcy\u00fck \u00f6nem veriyoruz\u201d<\/strong><\/h2>\n<p>istegelsin CEO\u2019su <strong>Sedat Y\u0131ld\u0131r\u0131m<\/strong> ise projeyle ilgili olarak<strong>; \u201cistegelsin olarak geri d\u00f6n\u00fc\u015f\u00fcme \u00f6nem veriyor ve b\u00f6yle de\u011ferli bir projenin operasyonel aya\u011f\u0131n\u0131 y\u00fcr\u00fctmekten mutluluk duyuyoruz. K\u00e2\u011f\u0131t, cam gibi \u00fcr\u00fcnlerin geri d\u00f6n\u00fc\u015f\u00fcm\u00fc konusunda insanlar son y\u0131llarda daha da bilin\u00e7lendi. Ancak s\u00f6z konusu pil olunca insanlar nereye vereceklerini, nas\u0131l geri d\u00f6n\u00fc\u015ft\u00fcreceklerini bilmiyor. Biz de kullan\u0131c\u0131lar\u0131m\u0131zdan at\u0131k pilleri alarak geri d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine destek verece\u011fiz. Bunu yaparken de yine hijyen kurallar\u0131na uyacak ve sosyal mesafeyi g\u00f6zetece\u011fiz. Toplad\u0131\u011f\u0131m\u0131z pillerle gen\u00e7lerimize \u00e7ok daha temiz bir \u00e7evre ve gelecek sa\u011flamay\u0131 umuyoruz. Temiz \u00e7evre ve geri d\u00f6n\u00fc\u015f\u00fcm konusunda bilin\u00e7li olmak da \u00e7ok \u00f6nemli. Bu nedenle da\u011f\u0131t\u0131m ekiplerimize TAP Derne\u011fi taraf\u0131ndan e\u011fitim de verildi. B\u00f6ylece hem bu proje \u00f6zelinde bilgi sahibi oldular hem de at\u0131k pillerin g\u00fcvenli bir \u015fekilde ayr\u0131\u015ft\u0131r\u0131lmas\u0131 konusunda bilin\u00e7lendiler. Biz de istegelsin olarak \u00e7evreye duyarl\u0131 davran\u0131yor ve do\u011fa dostu her hareketi destekliyoruz. Daha ya\u015fanabilir bir d\u00fcnya i\u00e7in att\u0131\u011f\u0131m\u0131z bu ad\u0131m\u0131n \u00f6rnek olmas\u0131n\u0131 diliyoruz\u201d <\/strong>diye konu\u015ftu.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. S\u00fcrd\u00fcr\u00fclebilirlik projelerine her y\u0131l milyonlarca Euro yat\u0131r\u0131m yapan d\u00fcnyan\u0131n lider pil \u00fcreticisi Duracell ve T\u00fcrkiye&#8217;nin yeni nesil online s\u00fcpermarketi istegelsin, \u00e7ok \u00f6nemli [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":123221,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,53],"tags":[82017,82009,82008,82014,82007,82006,82015,82012,52177,82011,82016,4877,82013,82010],"views":211,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/123219"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=123219"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/123219\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/123221"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=123219"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=123219"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=123219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}