{"id":109202,"date":"2020-02-26T12:10:35","date_gmt":"2020-02-26T09:10:35","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=109202"},"modified":"2020-02-26T12:19:48","modified_gmt":"2020-02-26T09:19:48","slug":"groupmin-27-ulkedeki-18-milyar-dolarlik-portfoyu-turk-kadin-lidere-emanet","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/groupmin-27-ulkedeki-18-milyar-dolarlik-portfoyu-turk-kadin-lidere-emanet\/","title":{"rendered":"(Turkish) GroupM\u2019in 27 \u00dclkedeki 18 Milyar Dolarl\u0131k Portf\u00f6y\u00fc T\u00fcrk Kad\u0131n Lidere Emanet!"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

Global liderler aras\u0131nda \u201cWomen to Watch\u201d (Takip Edilecek Kad\u0131n) olarak belirlenen ve Global HERoes Top 100 listesinde yer alan iki T\u00fcrk kad\u0131ndan biri olan WPP T\u00fcrkiye \u00dclke Ba\u015fkan\u0131 ve GroupM T\u00fcrkiye CEO\u2019su Demet \u0130kiler, GroupM EMEA CEO\u2019su olarak atand\u0131. 27 \u00fclkenin y\u00f6neticili\u011fini \u00fcstlenen \u0130kiler, 18 milyar dolarl\u0131k bir portf\u00f6y\u00fc y\u00f6netecek, 16 bin \u00e7al\u0131\u015fandan sorumlu olacak.<\/strong><\/h1>\n

WPP T\u00fcrkiye<\/strong> \u00dclke Ba\u015fkan\u0131 ve GroupM<\/strong> CEO\u2019su Demet \u0130kiler,<\/strong> GroupM EMEA b\u00f6lgesindeki 27 \u00fclkenin y\u00f6netimini \u00fcstlendi. WPP’nin medya yat\u0131r\u0131m grubu GroupM<\/a><\/strong>\u2019den yap\u0131lan a\u00e7\u0131klamada, Demet \u0130kiler’<\/strong>in EMEA CEO\u2019su olarak atand\u0131\u011f\u0131 duyuruldu. GroupM<\/strong>\u2019in Global Y\u00f6netim Kurulu<\/strong>\u2019nda da \"\"hizmet verecek olan \u0130kiler<\/strong>, GroupM\u2019in b\u00f6lgedeki operasyonlar\u0131n\u0131 y\u00f6netirken di\u011fer yandan 2013 y\u0131l\u0131ndan bu yana<\/strong> y\u00fcr\u00fctt\u00fc\u011f\u00fc WPP T\u00fcrkiye<\/strong> \u00dclke Ba\u015fkanl\u0131\u011f\u0131 pozisyonunu da s\u00fcrd\u00fcrecek.<\/p>\n

\u0130kiler <\/strong>art\u0131k Mindshare, MediaCom, Wavemaker, Essence, m\/Six ve Xaxis\u2019in<\/strong> dahil oldu\u011fu GroupM\u2019de d\u00fcnyan\u0131n en b\u00fcy\u00fck b\u00f6lgelerinden biri olan EMEA<\/strong> b\u00f6lgesinde strateji ve operasyonlardan<\/strong> sorumlu olacak. GroupM EMEA<\/strong> b\u00f6lgesinde 27 \u00fclke<\/strong> faaliyet g\u00f6steriyor ve % 32<\/strong>‘lik pazar pay\u0131 ve yakla\u015f\u0131k 16 bin \u00e7al\u0131\u015fan\u0131yla medya yat\u0131r\u0131m\u0131 alan\u0131nda 18 milyar dolarl\u0131k<\/strong> bir portf\u00f6y\u00fc y\u00f6netiyor (COMvergence 2019). \u0130kiler<\/strong> ayr\u0131ca GroupM<\/strong>\u2019in a\u00e7\u0131k ara kesintisiz lider pozisyonunu s\u00fcrd\u00fcrd\u00fc\u011f\u00fc T\u00fcrkiye\u2019de t\u00fcm WPP operasyonuna<\/strong> liderlik etmeye devam edecek.<\/p>\n

WPP T\u00fcrkiye<\/strong> \u00dclke Ba\u015fkan\u0131 olmas\u0131n\u0131n yan\u0131 s\u0131ra \u0130kiler, 2011’den bu yana T\u00fcrkiye’de GroupM CEO’su olarak da g\u00f6rev yap\u0131yordu. \u0130kiler,<\/strong> gruba 2000 y\u0131l\u0131nda Mindshare CEO’su olarak kat\u0131lm\u0131\u015ft\u0131. GroupM Global CEO\u2019su Christian Juhl<\/strong>, Demet \u0130kiler\u2019<\/strong>in g\u00f6revde oldu\u011fu 20 y\u0131l boyunca GroupM ve WPP i\u00e7in \u00e7ok ba\u015far\u0131l\u0131 \u00e7al\u0131\u015fmalar y\u00fcr\u00fctt\u00fc\u011f\u00fcn\u00fc belirterek, \u201cDemet \u0130kiler, CEO olarak GroupM’in T\u00fcrkiye piyasas\u0131nda h\u0131zla b\u00fcy\u00fcmesini sa\u011flad\u0131. <\/strong>Kendisinin de\u011fi\u015fime a\u00e7\u0131kl\u0131\u011f\u0131, yeni teknolojilerin ve hizmetlerin yayg\u0131nla\u015ft\u0131r\u0131lmas\u0131ndaki h\u0131z\u0131 ve \u00f6nc\u00fc yakla\u015f\u0131m\u0131 GroupM’de daha \u00e7ok g\u00f6rmek istedi\u011fimiz, \u00f6rnek olan liderlik \u00f6zellikleri. M\u00fc\u015fterilerimize, \u00e7al\u0131\u015fanlar\u0131m\u0131za olan ba\u011fl\u0131l\u0131\u011f\u0131 ve reklam sekt\u00f6r\u00fcne olan tutkusu ile, reklam ve ileti\u015fim d\u00fcnyas\u0131n\u0131<\/strong> herkes i\u00e7in daha iyi sonu\u00e7lar yaratacak hale getiriyor. Hem m\u00fc\u015fterilerimizin b\u00fcy\u00fcme stratejilerindeki ihtiya\u00e7lar\u0131 hem de ajanslar\u0131m\u0131z\u0131n yeteneklerini<\/strong> \u00e7ok iyi anlayan bir lider olarak<\/strong> k\u0131sa zamanda fark yarataca\u011f\u0131na inan\u0131yorum\u201d dedi.<\/p>\n

Demet \u0130kiler ise \u201cGroupM ve WPP\u2019nin T\u00fcrkiye’deki faaliyetlerini y\u00f6netmekle ge\u00e7en 20 senenin ard\u0131ndan EMEA b\u00f6lgesini de y\u00f6netecek olmak bana gurur ve heyecan veriyor. M\u00fc\u015fterilerimiz i\u00e7in yeni bir b\u00fcy\u00fcme d\u00f6nemini ba\u015flatmak i\u00e7in \u00e7ok heyecanl\u0131y\u0131m. G\u00fc\u00e7l\u00fc liderlik ekibimiz ve ajanslardaki i\u015f ortaklar\u0131m\u0131zla birlikte \u00e7al\u0131\u015fmak i\u00e7in sab\u0131rs\u0131zlan\u0131yorum<\/strong>\u201d diye konu\u015ftu.<\/p>\n

S\u00fcrd\u00fcr\u00fclebilirlik, cinsiyet e\u015fitli\u011fi ve \u00e7e\u015fitlilik ve kapsay\u0131c\u0131l\u0131k konular\u0131nda<\/strong> son derece tutkulu olan \u0130kiler<\/strong>, 2019 y\u0131l\u0131nda katk\u0131lar\u0131 i\u00e7in \u00f6d\u00fcllendirildi ve Global HERoes Top 100<\/strong> listesinde yer alan iki T\u00fcrk kad\u0131ndan biri oldu. Demet \u0130kiler<\/strong> ayr\u0131ca Ad Age taraf\u0131ndan 2013 y\u0131l\u0131nda global lider kategorisinde \u201cWomen to Watch\u201d<\/strong>(Takip Edilecek Kad\u0131n) olarak belirlenmi\u015ftir. Kendisi ayr\u0131ca Birle\u015fmi\u015f Milletler Global Compact<\/strong> T\u00fcrkiye Ba\u015fkan Yard\u0131mc\u0131s\u0131d\u0131r ve \u00e7e\u015fitlilik ve kapsay\u0131c\u0131l\u0131k konusunda liderlik<\/strong> yapmaktad\u0131r.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Global liderler aras\u0131nda \u201cWomen to Watch\u201d (Takip Edilecek Kad\u0131n) olarak belirlenen ve Global HERoes Top 100 listesinde yer alan iki T\u00fcrk kad\u0131ndan […]<\/p>\n","protected":false},"author":1,"featured_media":109204,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[51,53],"tags":[67717,67723,67726,67725,67722,67709,67724,52259,67714,67719,67721,67727,67708,67715,67712,67711,67718,67713,67720,67710,67716],"views":140,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/109202"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=109202"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/109202\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/109204"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=109202"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=109202"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=109202"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}