{"id":108253,"date":"2020-02-12T12:06:37","date_gmt":"2020-02-12T09:06:37","guid":{"rendered":"https:\/\/www.enerjigazetesi.ist\/?p=108253"},"modified":"2020-02-12T12:06:52","modified_gmt":"2020-02-12T09:06:52","slug":"opet-ile-cem-yilmaz-15-yil-sonra-yeniden-birlikte","status":"publish","type":"post","link":"https:\/\/www.enerjigazetesi.ist\/en\/opet-ile-cem-yilmaz-15-yil-sonra-yeniden-birlikte\/","title":{"rendered":"(Turkish) OPET ile Cem Y\u0131lmaz 15 Y\u0131l Sonra Yeniden Birlikte!"},"content":{"rendered":"

Sorry, this entry is only available in Turkish<\/a>. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language.<\/p>

<\/p>\n

M\u00fc\u015fteri memnuniyetindeki liderli\u011fiyle akaryak\u0131t sekt\u00f6r\u00fcn\u00fcn en sevilen markas\u0131 olmaya devam eden OPET, 15 y\u0131l \u00f6nceki marka y\u00fcz\u00fc Cem Y\u0131lmaz ile yeniden bir araya geliyor. OPET Genel M\u00fcd\u00fcr\u00fc C\u00fcneyt A\u011fca \u201cOPET hep daha fazlas\u0131n\u0131 yapan vizyoner ve geli\u015fim odakl\u0131 bir marka. Cem Y\u0131lmaz gibi \u00e7ok y\u00f6nl\u00fc bir sanat\u00e7\u0131 ile yapt\u0131\u011f\u0131m\u0131z i\u015fbirli\u011fi ile i\u015flerimizde yaratt\u0131\u011f\u0131m\u0131z fark\u0131 yarat\u0131c\u0131 ve ilgi \u00e7ekici bir \u015fekilde duyuraca\u011f\u0131z\u201d dedi.<\/strong><\/h1>\n

T\u00fcrkiye genelindeki 1600\u2019\u00fc a\u015fk\u0131n istasyonu<\/strong>, \u00fcr\u00fcn ve hizmetleri, s\u00fcrd\u00fcr\u00fclebilir sosyal sorumluluk projeleri ile akaryak\u0131t sekt\u00f6r\u00fcnde de\u011fi\u015fimin ve yenili\u011fin \u00f6nc\u00fcs\u00fc olan OPET, sanat\u00e7\u0131 Cem Y\u0131lmaz ile 15 y\u0131l sonra bir kez daha bir araya geliyor. \u201cOPET Yapar Her \u015eey De\u011fi\u015fir\u201d<\/strong> slogan\u0131yla m\u00fc\u015fteri memnuniyeti odakl\u0131 projelere imza atan OPET ile sanat\u00e7\u0131 Cem Y\u0131lmaz<\/strong> aras\u0131ndaki i\u015fbirli\u011fi Rahmi M. Ko\u00e7 M\u00fczesi\u2019nde<\/strong> d\u00fczenlenen bas\u0131n toplant\u0131s\u0131 ile a\u00e7\u0131kland\u0131. 11 \u015eubat 2020<\/strong> tarihinde ger\u00e7ekle\u015ftirilen \"\"toplant\u0131ya Cem Y\u0131lmaz ile OPET Genel M\u00fcd\u00fcr\u00fc C\u00fcneyt A\u011fca<\/strong> ve OPET Pazarlamadan Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Murat Zengin<\/strong> kat\u0131ld\u0131.<\/p>\n

OPET Genel M\u00fcd\u00fcr\u00fc C\u00fcneyt A\u011fca, toplant\u0131da yapt\u0131\u011f\u0131 konu\u015fmada, OPET\u2019in, akaryak\u0131t istasyonlar\u0131nda ara\u00e7lar\u0131n her t\u00fcrl\u00fc ihtiyac\u0131n\u0131 kar\u015f\u0131laman\u0131n yan\u0131 s\u0131ra m\u00fc\u015fterilerine sundu\u011fu alternatif hizmetler ve toplumsal ihtiya\u00e7lardan yola \u00e7\u0131karak olu\u015fturdu\u011fu sosyal sorumluluk projeleriyle m\u00fc\u015fteri memnuniyetinin zirvesindeki yerini korudu\u011funu s\u00f6yledi. A\u011fca, \u201cBir akaryak\u0131t da\u011f\u0131t\u0131m<\/strong> markas\u0131 olman\u0131n \u00f6tesinde m\u00fc\u015fterilerimizin hayat\u0131nda kal\u0131c\u0131 bir yere sahibiz. \u00c7\u00fcnk\u00fc m\u00fc\u015fterilerimizi dinliyor, beklentilerine y\u00f6nelik uygun ko\u015fullar\u0131 haz\u0131rl\u0131yor ve sekt\u00f6rde yap\u0131lamayanlar\u0131 yap\u0131yoruz. Ald\u0131\u011f\u0131m\u0131z geri bildirimlerle mevcut standartlar\u0131m\u0131z\u0131 koruma ve \u00fczerine \u00e7\u0131kma<\/strong> hedefiyle \u00e7al\u0131\u015f\u0131yoruz\u201d \u015feklinde konu\u015ftu. \u201c2019 y\u0131l\u0131nda akaryak\u0131t da\u011f\u0131t\u0131m pazar\u0131nda en y\u00fcksek b\u00fcy\u00fcmeyi ger\u00e7ekle\u015ftirerek, pazar pay\u0131m\u0131z\u0131 y\u00fczde 19\u2019un \u00fczerine \u00e7\u0131kard\u0131k\u201d \u015feklinde devam eden A\u011fca, 2020 y\u0131l\u0131nda OPET\u2019in % 4<\/strong> b\u00fcy\u00fcyerek, % 19.5<\/strong>\u2019luk pazar pay\u0131na ula\u015fmas\u0131n\u0131 hedeflediklerini belirtti.<\/p>\n

Cem Y\u0131lmaz<\/strong> ile 15 y\u0131l \u00f6nce<\/strong> yapt\u0131klar\u0131 i\u015fbirli\u011finin OPET markas\u0131<\/strong>n\u0131n y\u00fckseli\u015finde b\u00fcy\u00fck etkisi oldu\u011funu ve t\u00fcm T\u00fcrkiye\u2019nin konu\u015ftu\u011fu bir reklam kampanyas\u0131na imza att\u0131klar\u0131n\u0131 dile getiren A\u011fca, \u201cCem Y\u0131lmaz ile markam\u0131z\u0131n bir\u00e7ok ortak noktas\u0131 var. Cem Y\u0131lmaz da markam\u0131z gibi vizyoner ve yenilik\u00e7i bak\u0131\u015f a\u00e7\u0131s\u0131na sahip ve de\u011fi\u015fimin \u00f6nc\u00fcs\u00fc<\/strong> olarak T\u00fcrkiye\u2019nin en sevilen isimlerinden biri. Cem Y\u0131lmaz ile ge\u00e7mi\u015fte olu\u015fturdu\u011fumuz g\u00fc\u00e7l\u00fc ba\u011f\u0131 bu kez g\u00fcn\u00fcm\u00fcz\u00fcn beklenti ve ihtiya\u00e7lar\u0131 do\u011frultusunda yeniden kurguluyoruz. Bu yeni i\u015fbirli\u011fi ile ana stratejilerimizle uyumlu ba\u015far\u0131l\u0131 projelere imza ataca\u011f\u0131m\u0131za<\/strong> inan\u0131yoruz\u201d diye konu\u015ftu. A\u011fca, \u201cFaaliyetlerimizde \u00fclkemiz, m\u00fc\u015fterilerimiz ve sekt\u00f6r\u00fcm\u00fcz i\u00e7in daha farkl\u0131 ve daha \u00e7a\u011fda\u015f ne yapabiliriz diye d\u00fc\u015f\u00fcn\u00fcyor, odak noktam\u0131za bu soruyu al\u0131yoruz, b\u00f6yle bakt\u0131\u011f\u0131m\u0131zda ise OPET<\/strong> hep daha fazlas\u0131n\u0131 sunan ve fark yaratan marka<\/strong> olarak yoluna sa\u011flam ad\u0131mlarla devam ediyor\u201d dedi.<\/p>\n

OPET<\/strong> Pazarlamadan Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Murat Zengin<\/strong> ise kampanyan\u0131n detaylar\u0131na ili\u015fkin \u015fu bilgileri verdi: \u201cOPET yapar, her \u015fey de\u011fi\u015fir\u201d<\/strong> markam\u0131z\u0131n yeni slogan\u0131\u2026 Bu slogan markam\u0131z\u0131 \u00e7ok ba\u015far\u0131l\u0131 bir \u015fekilde \u00f6zetliyor. OPET kuruldu\u011fu g\u00fcnden bu yana \u00fclkemiz akaryak\u0131t sekt\u00f6r\u00fcn\u00fc d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor<\/strong> \u00e7\u00fcnk\u00fc OPET ger\u00e7ekten insan odakl\u0131 ve sosyal bir marka\u2026 T\u00fcketicilerimize t\u00fcm mesajlar\u0131m\u0131z\u0131 bu slogan \u00fczerinden verece\u011fiz. C\u00fcneyt Bey\u2019in<\/strong> de aktard\u0131\u011f\u0131 gibi bug\u00fcn OPET sayesinde hepimizi mutlu eden tuvalet standard\u0131na sahibiz. Bu d\u00f6n\u00fc\u015f\u00fcm hikayesi, son y\u0131llarda kad\u0131n istihdam\u0131na katk\u0131 sunan Kad\u0131n G\u00fcc\u00fc Projesi ile ba\u015fka bir d\u00f6n\u00fc\u015f\u00fcm hikayesi i\u00e7eriyor. Keza OPET\u2019in market\u00e7ilikteki yeni lansman\u0131 Ultramarketler<\/strong> de bamba\u015fka bir d\u00f6n\u00fc\u015f\u00fcm hikayesi\u2026 Bu hikayelerimizi, OPET\u2019in neleri de\u011fi\u015ftirdi\u011fini anlatmak i\u00e7in tarihimizin en k\u0131ymetli noktalar\u0131ndan biri olan, \u00fclkemiz reklamc\u0131l\u0131k tarihinin de en ba\u015far\u0131l\u0131 izlerinden olan 2005 d\u00f6nemimizi<\/strong> kerteriz ald\u0131k. Sevgili Cem Y\u0131lmaz\u2019la tam 15 y\u0131l<\/strong> sonra 2\u2019nci d\u00f6nem \u00e7al\u0131\u015fmaya ba\u015flamam\u0131z\u0131n sebebi bu d\u00f6n\u00fc\u015f\u00fcm hikayesini ge\u00e7mi\u015ften gelece\u011fe ta\u015f\u0131mak. Ge\u00e7ti\u011fimiz 15 senede de\u011fi\u015fmeyen tek \u015fey olan m\u00fc\u015fteri memnuniyetindeki liderli\u011fimizi nas\u0131l s\u00fcrd\u00fcrece\u011fimizi, \u00f6n\u00fcm\u00fczdeki 2 y\u0131ll\u0131k d\u00f6nemde<\/strong> \u00fclkemizin yeti\u015ftirdi\u011fi en k\u0131ymetli sanat\u00e7\u0131lar\u0131n ba\u015f\u0131nda gelen sevgili Cem Y\u0131lmaz ile anlataca\u011f\u0131z.\u201d<\/p>\n

Cem Y\u0131lmaz ise OPET ile bir g\u00f6n\u00fcl ba\u011f\u0131 oldu\u011funu<\/strong> alt\u0131n\u0131 \u00e7izerek \u201cOPET Yapar Her \u015eey De\u011fi\u015fir\u201d<\/strong> diyerek s\u00f6ze ba\u015flad\u0131 ve \u015f\u00f6yle konu\u015ftu: \u201cBir \u00fcr\u00fcn\u00fc, hizmeti tan\u0131t\u0131rken e\u011fer \u00f6zg\u00fcvenli bir marka ile \u00e7al\u0131\u015f\u0131yorsan\u0131z bu \u00e7ok \u00f6nemli bir konfor ve bir mutluluk. OPET ile ilk \u00e7al\u0131\u015ft\u0131\u011f\u0131m y\u0131llarda yapt\u0131\u011f\u0131m\u0131z o g\u00fczel filmler hep bu \u00f6zg\u00fcvenin<\/strong> eseri oldu. Muhatab\u0131n\u0131 ciddiye alan bulundu\u011fu sekt\u00f6re de\u011fer katan, standart belirleyen profesyonellerle \u00e7al\u0131\u015fmak beni hep daha iyisini yapmaya te\u015fvik ediyor. OPET az ile yetinmeyen \u00e7al\u0131\u015fkan insanlar\u0131n markas\u0131. 15 y\u0131l sonra tekrar birlikte<\/strong> olmak benim i\u00e7in bir gurur vesilesi\u2026 Her \u015feyi de\u011fi\u015ftirmeye geliyoruz.\u201d<\/p>\n

\u0130mza t\u00f6reninde 2 y\u0131l<\/strong> boyunca OPET reklamlar\u0131nda yer alacak olan Cem Y\u0131lmaz\u2019la<\/strong> bas\u0131n toplant\u0131s\u0131na \u00f6zel olarak \u00e7ekilen ve ge\u00e7mi\u015fle bug\u00fcn aras\u0131nda k\u00f6pr\u00fc kuran film de g\u00f6sterildi. \u201cAsfalt a\u011flad\u0131\u2026 Al\u0131r\u0131m anahtar\u0131n\u0131\u2026 Araba konu\u015ftu\u201d gibi hala \u00e7ok konu\u015fulan repliklere g\u00f6nderme yapan filmde Rahmi Ko\u00e7 M\u00fczesinde<\/strong> sergilen GITT (G\u00fczel \u0130nsan Ta\u015f\u0131ma Ta\u015f\u0131t\u0131)<\/strong> ve Mike da yer al\u0131yor. Bas\u0131n toplant\u0131s\u0131, OPET Genel M\u00fcd\u00fcr\u00fc C\u00fcneyt A\u011fca<\/strong> ve Cem Y\u0131lmaz<\/strong> taraf\u0131ndan i\u015fbirli\u011fine ili\u015fkin imzalar\u0131n at\u0131lmas\u0131yla sona erdi.<\/p>","protected":false},"excerpt":{"rendered":"

Sorry, this entry is only available in Turkish. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. M\u00fc\u015fteri memnuniyetindeki liderli\u011fiyle akaryak\u0131t sekt\u00f6r\u00fcn\u00fcn en sevilen markas\u0131 olmaya devam eden OPET, 15 y\u0131l \u00f6nceki marka y\u00fcz\u00fc Cem Y\u0131lmaz ile yeniden bir […]<\/p>\n","protected":false},"author":1,"featured_media":108256,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[53,44],"tags":[53135,52407,66839,11219,52259,66841,2472,47757,4479,52921,61308,66840],"views":281,"_links":{"self":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/108253"}],"collection":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/comments?post=108253"}],"version-history":[{"count":0,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/posts\/108253\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media\/108256"}],"wp:attachment":[{"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/media?parent=108253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/categories?post=108253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enerjigazetesi.ist\/en\/wp-json\/wp\/v2\/tags?post=108253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}